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Ratings and Book Reviews (2 3 star ratings
2 reviews
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Overall rating

4.3 out of 5
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  • Good read, needs a newer edition

    The book sheds the light on the subtle behemoth that's been changing our lives and economy. However, much of the examples and cases feel outdated (mostly based on the technological landscape between 2004 to 2007)

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  • Excelente

    Un gran libro para entender cómo ha cambiado el comportamiento de las ventas

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