Skip to main content

Shopping Cart

You're getting the VIP treatment!

Item(s) unavailable for purchase
Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.
itemsitem
itemsitem

Recommended For You

Loading...

Marketing & Sales eBooks

If you like Marketing & Sales eBooks, then you'll love these top picks.
Showing 1 - 24 of 43708 Results
Skip side bar filters
  • Consumed

    The need for collective change; colonialism, climate change & consumerism

    by Aja Barber ...
    ***'This powerful, speaking-truth-to-power book is an essential read for everybody who wants to stop feeling clueless and helpless about the impacts of cosumerism, and start doing their part to help create a more sustainable world' - Layla Saad'A critique on what we buy, how it's made and the systems behind it that make an unfair and broken cycle' - New York Times'The book is a blueprint for ... Read more

    $15.99 AUD $12.99 AUD

  • The Peter Principle

    Say NO! to incompetence at work

    by 50minutes ...
    Series Book 23 - Management & Marketing
    Boost competence and efficiency in your companyThis book is a practical and accessible guide to understanding the Peter Principle, providing you with the essential information and saving time.In 50 minutes you will be able to:• Understand the theory behind the Peter Principle and how it can affect the performance of your company• Identify the different levels of competence among your workers and ... Read more

    $13.99 AUD or Free with Kobo Plus

  • The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue

    The "membership" business models of Netflix, Weight Watchers, and other industry giants revealed—and how you can use them to lead your company to the top of the food chainFor decades, consumers and businesses have joined clubs, bought products and accessed services using a subscription model. But it has only been in recent years that the model has been transformed and perfected through massive ... Read more

    $29.99 AUD

  • This Book Means Business

    Clever ways to plan and write a book that works harder for your business

    by Alison Jones ...
    A practical, accessible handbook for anyone thinking about writing a book to build their business, with a wide range of tips and techniques to help plan, write, publishing and promote a book that’s integrated with your platform and works to build your reputation, network and credibility from Day 1.In the Extraordinary Business Book Club podcast, Alison Jones goes under the hood of successful ... Read more

    $13.99 AUD or Free with Kobo Plus

  • Complete Guide to B2B Marketing, The

    New Tactics, Tools, and Techniques to Compete in the Digital Economy

    by Kim Ann King ...
    To succeed at B2B marketing today, you must excel across all areas: from getting your message out, to generating demand, to enabling sales teams. New technologies and new techniques make excellence possible. Now, top B2B marketer Kim Ann King brings together all the best practices and tools you need to make excellence real.In The Complete Guide to B2B Marketing, King helps you succeed by focusing ... Read more

    $46.99 AUD $38.99 AUD

  • A History of Advertising

    The First 300,000 Years

    Advertising has always been a uniquely influential social force. It affects what we buy, what we believe, who we elect, and so much more. We tend to know histories of other massive social forces, but even people working in advertising often have a tenuous grasp of their field's background.This book slices advertising's history into a smörgåsbord of specific topics like advertising to children, ... Read more

    $184.99 AUD

  • Something New at the Borrow a Bookshop

    A warm-hearted, romantic and uplifting read

    by Kiley Dunbar ...
    Series Book 3 - The Borrow a Bookshop
    ‘Kiley's writing is delightful and so easy to cosy down with…Best book of the year!’ ⭐⭐⭐⭐⭐Reader ReviewA fairytale ending isn’t just for fiction…The Borrow-a-Bookshop is recovering, seven months on from the winter flood that destroyed all its stock, and the latest temporary bookseller, Joy Foley, arrives in Clove Lore with her daughter, five-year-old Radia Pearl. As a tech expert, she’ll be ... Read more

    $4.99 AUD or Free with Kobo Plus

  • The Lean Startup

    The Million Copy Bestseller Driving Entrepreneurs to Success

    by Eric Ries ...
    **THE INTERNATIONAL BESTSELLING SENSATION'The Lean Startup changes everything.' - Harvard Business Review----------**Most new businesses fail. But most of those failures are preventable.The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.Essential reading for any ambitious entrepreneur, The ... Read more

    $18.99 AUD

  • Reinventing Interactive and Direct Marketing: Leading Experts Show How to Maximize Digital ROI with iDirect and iBranding Imperatives

    by Stan Rapp ...
    Attract New Customers and Exceed Revenue Goals with iDirect Marketing!“A simple concept ties this incredibly useful book together. Every marketer now is an iDirect marketer. You ignore this concept, and this book, at your own peril.”Al Ries, author of War in the Boardroom“How do you get your brand heard, trusted, and remembered? The answer is in the confluence of digital and direct to form a ... Read more

    $49.99 AUD

  • Cadence

    A Tale of Fast Business Growth

    by Pete Williams ...
    This award-winning book is “a must-read for any entrepreneur or business owner who wants to consistently and continually grow their business” (Robert Allen, author of One Minute Millionaire).In Cadence, Pete Williams shares a parable of a business transformation that illustrates his “seven levers” approach to success. An entrepreneur and triathlon coach named JJ finds himself struggling to keep ... Read more

    $11.99 AUD or Free with Kobo Plus

  • Small Is Beautiful

    A Study of Economics as if People Mattered

    Small is Beautiful is E. F. Schumacher's stimulating and controversial study of economics and its purpose. This remarkable book examines our modern economic system - its use of resources and impact on how we live - questioning whether they reflect what we truly care about. The revolutionary ideas are as pertinent, inspirational and thought-provoking today as when they were first published in 1973. ... Read more

    $15.99 AUD

  • Misbehaving

    The Making of Behavioural Economics

    RICHARD H. THALER: WINNER OF THE 2017 NOBEL PRIZE IN ECONOMICSShortlisted for the Financial Times and McKinsey Business Book of the Year AwardECONOMIST, FINANCIAL TIMES and EVENING STANDARD books of the yearFrom the renowned and entertaining behavioural economist and co-author of the seminal work Nudge, Misbehaving is an irreverent and enlightening look into human foibles. Traditional econ... ... Read more

    $16.99 AUD

  • Telephone Sales For Dummies

    by Dirk Zeller ...
    Nearly 100 million Americans (one out of three) purchase goods and services over the phone each year. Telephone Sales For Dummies shows both new and seasoned sales reps, from realtors, insurance agents to telemarketers, how to create pre-call plans and effectively prospect via the phone. Packed with techniques, scripts, and dialogues, this hands-on, interactive guide assists readers with making ... Read more

    $21.99 AUD

  • Company of One

    Why Staying Small is the Next Big Thing for Business

    by Paul Jarvis ...
    What if the real key to a richer and more fulfilling career was not to create and scale up a new business, but rather, to be able to work for yourself, determine your own hours and become a (highly profitable) and sustainable company of one? Suppose the better-and smarter-solution is simply to remain small?Company of One is a refreshing new approach centered on staying small and avoiding growth, ... Read more

    $18.99 AUD

  • Go Pro

    7 Steps to Becoming a Network Marketing Professional

    by Eric Worre ...
    Over twenty years ago at a company convention, Eric Worre had an aha moment that changed his life forever. At that event he made the decision to Go Pro and become a Network Marketing expert. Since that time, he has focused on developing the skills to do just that. In doing so, Eric has touched and been touched by hundreds of thousands of people around the world. Now he shares his wisdom in a ... Read more

    $8.65 AUD

  • The Shop Girls of Harpers

    The start of the bestselling heartwarming historical saga series from Rosie Clarke

    by Rosie Clarke ...
    Series Book 1 - Welcome To Harpers Emporium
    *'Brilliant read. Wonderful characters that draw you into Harpers world. Thoroughly enjoyable.' *Kitty Neale**The beginning of a brand new series from #1 bestselling author Rosie Clarke, Welcome to Harpers of Oxford Street.**London 1911**When Sally, Beth, Margaret and Rachel meet at a job interview for the wonderful new store in Oxford Street, they have no idea they will become lifelong friends ... Read more

    $6.99 AUD or Free with Kobo Plus

  • Think Like a Freak

    Secrets of the Rogue Economist

    From the rule-breaking authors of international bestsellers Freakonomics and Superfreakonomics, this is the ultimate guide to how to Think Like a FreakThe Freakonomics books have come to stand for something: challenging conventional wisdom; using data rather than emotion to answer questions; and learning to unravel the world's secret codes. Now Levitt and Dubner have gathered up what they have ... Read more

    $15.99 AUD

  • Nudge

    The Final Edition

    The completely updated, final edition of the global bestseller - one of the most influential books of the 21st century'Few books can be said to have changed the world, but Nudge did. The Final Edition is marvellous: funny, useful, and wise' Daniel KahnemanNudge has transformed the way individuals, companies and governments look at the world - and in the process has become one of the most important ... Read more

    $16.99 AUD

  • The Undoing Project

    A Friendship that Changed the World

    by Michael Lewis ...
    THE NEW INTERNATIONAL BESTSELLER FROM THE AUTHOR OF THE BIG SHORT AND FLASH BOYS'A gripping account of how two psychologists reshaped the way we think ... What a story it is' Sunday Times'You'll love it ... full of surprises and no small degree of tragedy' Tim HarfordIn 1969 two men met on a university campus. Their names were Daniel Kahneman and Amos Tversky. They were different in every way. But ... Read more

    $15.99 AUD

  • Purple Cow

    Transform Your Business by Being Remarkable

    by Seth Godin ...
    You're either a Purple Cow or you're not. You're either remarkable or invisible. Make your choice.What do Apple, Starbucks, Dyson and Pret a Manger have in common? How do they achieve spectacular growth, leaving behind former tried-and-true brands to gasp their last? The old checklist of P's used by marketers - Pricing, Promotion, Publicity - aren't working anymore. The golden age of advertising ... Read more

    $15.99 AUD

  • Doughnut Economics

    Seven Ways to Think Like a 21st-Century Economist

    by Kate Raworth ...
    The book that redefines economics for a world in crisis.Relentless financial crises. Extreme inequalities in wealth. Remorseless pressure on the environment. Anyone can see that our economic system is broken. But can it be fixed?In Doughnut Economics, Oxford academic Kate Raworth identifies the seven critical ways in which mainstream economics has led us astray - from selling us the myth of ... Read more

    $16.99 AUD

  • Stumbling on Happiness

    In this fascinating and often hilarious work – winner of the Royal Society of Science Prize 2007 – pre-eminent psychologist Daniel Gilbert shows how – and why – the majority of us have no idea how to make ourselves happy.We all want to be happy, but do we know how? When it comes to improving tomorrow at the expense of today, we're terrible at predicting how to please our future selves.In ... Read more

    $12.99 AUD

  • The Internet Ideology

    From A as in Advertising to Z as in Zipcar

    Regardless of the question, the Internet is the answer. Or so we are told.It seemed perfectly normal to Jeff Jarvis, a famous American journalist, to ask: "What Would Google Do?" if the company based in Mountain View were put in charge of the public sector.It apparently didn't occur to him that the rules and goals the public sector lives by are, or at least should be, different from those of a ... Read more

    Free

  • Jab, Jab, Jab, Right Hook

    How to Tell Your Story in a Noisy Social World

    New York Times bestselling author and social media expert Gary Vaynerchuk shares hard-won advice on how to connect with customers and beat the competition. A mash-up of the best elements of Crush It! and The Thank You Economy with a fresh spin, Jab, Jab, Jab, Right Hook is a blueprint to social media marketing strategies that really works.When managers and marketers outline their social media ... Read more

    $14.99 AUD