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Marketing & Sales eBooks

If you like Marketing & Sales eBooks, then you'll love these top picks.
Showing 1 - 24 of 47186 Results
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  • Revenge of the Tipping Point

    Overstories, Superspreaders, and the Rise of Social Engineering

    by Malcolm Gladwell ...
    Most Anticipated in:AARP | Associated Press | Time Magazine | Oprah Daily | Chicago Tribune | Literary Hub |Publishers Weekly | Publishers LunchTwenty-five years after the publication of his groundbreaking first book, Malcolm Gladwell returns with a brand-new volume that reframes the lessons of The Tipping Point in a startling and revealing light.</st... ... Read more

    $20.99 CAD

  • Influence, New and Expanded

    The Psychology of Persuasion

    by Robert B Cialdini PhD ...
    The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications.In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of ... Read more

    $21.99 CAD

  • On Writing Well, 30th Anniversary Edition

    An Informal Guide to Writing Nonfiction

    by William Zinsser ...
    "On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." —New York TimesA beloved classic and the definitive volume on the art of writing nonfictionOn Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to le ... Read more

    $11.99 CAD $1.99 CAD

  • Magic Words

    by Jonah Berger ...
    A NEXT BIG IDEA CLUB 'MUST-READ'New York Times bestselling author Jonah Berger’s cutting-edge research reveals how six types of words can increase your impact in every area of life: from persuading others and building stronger relationships, to boosting creativity and motivating teams.Almost everything we do involves words. Words are how we persuade, communicate, and connect. They’re how leaders ... Read more

    $19.99 CAD

  • The Real-Life MBA

    Your No-BS Guide to Winning the Game, Building a Team, and Growing Your Career

    by Jack Welch, Suzy Welch ...
    The business titans and #1 New York Times and Wall Street Journal bestselling authors of Winning return with a modern, essential guide for everyone in business today—and tomorrow—that explores the most pressing challenges related to creating winning strategies, leading and managing others, and building a thriving career.In the decade since their blockbuster international bestseller Winning was ... Read more

    $18.99 CAD $1.99 CAD

  • Unleash the Power of Storytelling: Win Hearts, Change Minds, Get Results

    by Rob Biesenbach ...
    Unleash the Power of Storytelling offers a practical roadmap to crafting and delivering more powerful, persuasive stories that you can use to get more of what you want out of your career and your life.EXPERT RAVES“In this engaging, no-nonsense, and often extremely funny handbook on the craft behind great stories, Rob Biesenbach shares his own storytelling roadmap without hesitation, giving you ... Read more

    $13.68 CAD

  • The AI Edge

    Sales Strategies for Unleashing the Power of AI to Save Time, Sell More, and Crush the Competition

    by Jeb Blount, Anthony Iannarino ...
    Series series Jeb Blount
    Upgrade your sales process by plugging into the new power of artificial intelligenceIn today's cutthroat sales world, where sales professionals are constantly juggling multiple responsibilities and navigating a sea of relentless competitors, everyone is looking for an edge. What if that EDGE is found in a tool powerful enough to give you more time in your sales day, accelerate your productivity, ... Read more

    $17.99 CAD

  • La passion du métier

    Leçons de leadership tirées de mon parcours

    by Louis Vachon, Claude Breton ...
    Louis Vachon a été président et chef de la direction de la Banque Nationale de 2007 à 2021. Réputé pour son franc-parler et issu d’une famille d’entrepreneurs, il a baigné dans le monde des affaires dès son plus jeune âge. Animé par le désir de partager son expérience et sa vision du leadership, il relate les moments importants de sa vie professionnelle et personnelle dans ce livre témoignage. ... Read more

    $17.99 CAD

  • The Lost Art of Closing

    Winning the Ten Commitments That Drive Sales

    by Anthony Iannarino ...
    “Always be closing!” —Glengarry Glen Ross, 1992“Never Be Closing!” —a sales book title, 2014“?????” —salespeople everywhere, 2017For decades, sales managers, coaches, and authors talked about closing as the most essential, most difficult phase of selling. They invented pushy tricks for the final ask, from the “take delivery” close to the “now or never” close.But these tactics often alienated ... Read more

    $14.99 CAD

  • Cracking the Sales Management Code: The Secrets to Measuring and Managing Sales Performance (EBOOK)

    by Jason Jordan,Michelle Vazzana ...

    $33.99 CAD

  • The Podcast Producer's Guide to Managing Your Podcast

    by Kopf Consulting ...
    The Podcast Producer's Guide to Managing Your Podcast is 20+ pages full of processes, email templates, recommendations, tools, and tips you need to get your podcast off the ground and on the charts.We breakdown the entire podcast workflow into 8 topics and dive deep into each one from setup to execution.With 7 pre-written templates, you can begin quickly initiate potential guests and promptly move ... Read more

    $8.99 CAD $5.99 CAD or Free with Kobo Plus

  • The Tipping Point

    How Little Things Can Make a Big Difference

    by Malcolm Gladwell ...
    From the bestselling author of The Bomber Mafia: discover Malcolm Gladwell's breakthrough debut and explore the science behind viral trends in business, marketing, and human behavior.The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small ... Read more

    $15.99 CAD

  • This Is Marketing

    You Can't Be Seen Until You Learn to See

    by Seth Godin ...
    **#1 Wall Street Journal BestsellerInstant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**Seth Godin has taught and inspired millions of entrepreneurs, marketers, leaders, and fans from all walks of life, via his blog, online courses, lectures, and bestselling books. He is the inventor of countless ideas that have made their way into mainstream business ... Read more

    $12.99 CAD

  • Cold Calling Sucks (And That's Why It Works)

    A Step-by-Step Guide to Calling Strangers in Sales

    by Armand Farrokh, Nick Cegelski ...
    Your Ultimate Guide to Book 1 in 3 Cold Calls"The #1 reason for failure in sales is an empty pipeline. And the #1 reason your pipeline is empty is that you avoid cold calling. In this book, Armand & Nick inspire you to get past your mental hangups, pick up the phone, and start cold calling. Read it now. Your bank account will thank you!"- JEB BLOUNT, bestselling author of Fanatical ProspectingCold ... Read more

    $11.99 CAD

  • Interviewing Users

    How to Uncover Compelling Insights

    by Steve Portigal ...
    Interviewing is easy, right? Anyone can do it… but few do it well enough to unlock the benefits and insights that interviewing users and customers can yield.In this new and updated edition of the acclaimed classic Interviewing Users, Steve Portigal quickly and effectively dispels the myth that interviewing is trivial. He shows how research studies and logistics can be used to determine concrete ... Read more

    $47.99 CAD

  • Affiliate Marketing

    How to Make Money With Affiliate Marketing (How to Start Affiliate Marketing Make Money and Grow Your Online Business)

    by Brian Kaufman ...
    Affiliate marketing is a technique that's used to refer a customer to someone else's product, where you receive part of the benefits or commission from the sale if the person you referred buys the product. Affiliate marketing can get a bad reputation at times, though it's completely legitimate and can be very rewarding for all if done correctly. In the meantime, you'll need a guide in order to get ... Read more

    $4.99 CAD

  • Contagious

    Why Things Catch On

    by Jonah Berger ...
    The New York Times bestseller that explains why certain products and ideas become popular.“Jonah Berger knows more about what makes information ‘go viral’ than anyone in the world.” —Daniel Gilbert, author of the bestseller Stumbling on HappinessWhat makes things popular? If you said advertising, think again. People don’t listen to advertisements, they listen to their peers. But why do people talk ... Read more

    $13.99 CAD

  • Digital Marketing For Dummies

    by Ryan Deiss, Russ Henneberry ...
    Get digital with your brand today!Digital Marketing for Dummies has the tools you need to step into the digital world and bring your marketing process up to date. In this book, you’ll discover how digital tools can expand your brand’s reach and help you acquire new customers. Digital marketing is all about increasing audience engagement, and the proven strategy and tactics in this guide can get ... Read more

    $28.99 CAD

  • Digital Marketing

    by Dave Chaffey, Fiona Ellis-Chadwick ...
    Digital Marketing provides the most comprehensive guide to all aspects of using the Internet, digital media and marketing technology to achieve the goals of integrated multichannel marketing.This streamlined edition provides comprehensive, practical guidance on how companies can get the most out of digital media and technology to meet their marketing goals. Digital Marketing links marketing theory ... Read more

    $66.99 CAD

  • How to Make Your Advertising Make Money

    by John Caples ...
    How to Make Your Advertising Make Money by John CaplesIn this remarkable reference, John Caples, a man who has won countless awards and made millions of dollars for some of the largest companies in the United States, draws upon more than 50 years of experience to show you how to write advertising copy that sells anything and everything... write headlines that command instant attention...save ... Read more

    $8.99 CAD

  • Making Ads Pay

    Timeless Tips for Successful Copywriting

    by John Caples ...
    A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as success. Readers will discover principles, procedures, and practical suggestions for every medium and style of advertising. ... Read more

    $6.99 CAD

  • The Copywriter's Handbook

    A Step-By-Step Guide To Writing Copy That Sells (4th Edition)

    by Robert W. Bly ...
    The classic guide to copywriting, now in an entirely updated fourth editionThis is a book for everyone who writes or approves copy: copywriters, multichannel marketers, creative directors, freelance writers, marketing managers . . . even small business owners and information marketers. It reveals dozens of copywriting techniques that can help you write both print and online ads, emails, and ... Read more

    $12.99 CAD

  • How to Win Friends and Influence People

    by Dale Carnegie ...
    How to Win Friends and Influence People is one of the first best-selling self-help books ever published. Written by Dale Carnegie and first published in 1936, it has sold over 15 million copies worldwide. ... Read more

    $0.99 CAD

  • Inspired

    How to Create Tech Products Customers Love

    by Marty Cagan ...
    Series series Silicon Valley Product Group
    Learn to design, build, and scale products consumers can’t get enough ofHow do today’s most successful tech companies―Amazon, Google, Facebook, Netflix, Tesla―design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than most tech companies. In INSPIRED, technology product management ... Read more

    $24.99 CAD