Are purpose and profit in conflict, or can both be achieved simultaneously with the right mindset and tools?What are the forces that are reshaping the relationship between the two? What can we all do to strengthen the relationship between purpose and profit as entrepreneurs, managers, employees, consumers, and investors? Backed by cutting-edge research, Purpose and Profit provides answers to these fundamental questions that are increasingly defining the bu...

ESG 讓好公司，變成偉大的公司★費時20年，解析上萬家公司經營實例★ESG研究權威、哈佛商學院教授塞拉分醞釀10年著作企業家、經理人、員工、消費者、投資人必讀兼顧企業目的與股東利益的經營趨勢企業實踐ESG的最佳指南在過去，投資界似乎抱持一個令人驚愕的信念，認為如果一家公司想要對社會有正面影響力，那就代表這家公司在未來的績效會比同業差。但如今，世界已經改變，我們發現，在ESG議題有所改善、以目的為導向的組織和企業，競爭力會提高，績效表現也會超越競爭對手。目的與獲利並不衝突，反而能幫助企業發展茁壯、增加影響力是什麼力量正在重塑目的與獲利之間的關係？身為企業家、經理人、員工、消費者和投資人能做什麼事情來強化目的和獲利的關聯？...

Are purpose and profit in conflict, or can both be achieved simultaneously with the right mindset and tools?What are the forces that are reshaping the relationship between the two? What can we all do to strengthen the relationship between purpose and profit as entrepreneurs, managers, employees, consumers, and investors? Backed by cutting-edge research, Purpose and Profit provides answers to these fundamental questions that are increasingly defining the bu...