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Marketing & Sales eBooks

If you like Marketing & Sales eBooks, then you'll love these top picks.
Showing 1 - 24 of 44435 Results
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  • Predictably Irrational, Revised and Expanded Edition

    The Hidden Forces That Shape Our Decisions

    by Dr. Dan Ariely ...
    The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational“A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled.” — ... Read more

    $14.99 USD $12.99 USD

  • Arta conexiunii

    construirea de comunități prin marketing strategic în rețelele sociale

    by Kathy Whitlow ...
    Este cunoscut faptul că 2020 a fost anul decisiv care a necesitat ajustări drastice ale strategiei din partea agenților de marketing B2B. Cei mai adaptabili furnizori s-au descurcat cel mai bine într-un mediu plin de anulări de evenimente, reduceri și incertitudine.Drept urmare, mulți furnizori de servicii își pun accentul pe prezența în rețelele sociale.LinkedIn, Twitter, YouTube, Facebook, ... Read more

    $5.00 USD or Free with Kobo Plus

  • The Art of Persuasion

    Winning Without Intimidation

    by Bob Burg ...
    The Art of Persuasion teaches you how to get what you want when you want it. You would love to have that ability, right?After studying some of the most successful men and women in modern history, author Bob Burg noticed how many common characteristics these people have—and shares them all with you.One trait that stands above all the rest is their ability to win people over to their way of thinking ... Read more

    $11.99 USD

  • The Brand Gap, Revised Edition

    by Marty Neumeier ...
    series AIGA Design Press
    THE BRAND GAP is the first book to present a unified theory of brand-building. Whereas most books on branding are weighted toward either a strategic or creative approach, this book shows how both ways of thinking can unite to produce a “charismatic brand”—a brand that customers feel is essential to their lives. In an entertaining two-hour read you’ll learn:• the new definition of brand• the five ... Read more

    $17.99 USD

  • Clean

    The New Science of Skin and the Beauty of Doing Less

    by James Hamblin ...
    **Named a Best Book of 2020 by NPR and Vanity FairOne of Smithsonian's Ten Best Science Books of 2020“A searching and vital explication of germ theory, social norms, and what the modern era is really doing to our bodies and our psyches.” —Vanity FairA preventative medicine physician and staff writer for The Atlantic explains the surprising and unintended effects of our hygiene practices in this ... Read more

    $11.99 USD

  • Resumo - The Ruthless Elimination of Hurry / A eliminação implacável da pressa :

    Como permanecer emocionalmente saudável e espiritualmente vivo no caos do mundo moderno por John Mark Comer

    by MY MBA ...
    Book 7 - Como superar um esgotamento?
    * Nosso resumo é curto, simples e pragmático. Ele permite ter as idéias essenciais de um grande livro em menos de 30 minutos.Como diminuir a velocidade de sua vida? Todos nós ficamos sem tempo em nossos dias, o que nos deixa exaustos, ansiosos e infelizes. Ao aprender 4 práticas diárias simples, você poderá saborear este mundo e retardar sua vida.Neste livro, você aprenderá:Quais são as ... Read more

    $3.10 USD

  • Curso de Power BI

    by Ana María Bisbé York ...
    series MANUALES IMPRESCINDIBLES
    Un curso con teoría de modelado y análisis de datos, así como ejemplos, consejos, aclaraciones y sugerencias para aprender cómo el poder de Power BI puede ser el motor de toma de decisiones. En el mundo de hoy, el acertado tratamiento y la óptima visualización de datos es una necesidad cada vez mayor para todo tipo de negocios, empresas y estructuras organizativas. Power BI es una herramienta ... Read more

    $16.19 USD

  • 刻意練習：原創者全面解析，比天賦更關鍵的學習法

    Peak: Secrets from the New Science of Expertise

    by 安德斯‧艾瑞克森（Anders Ericsson）, 羅伯特‧普爾（Robert Pool） ...
    Translated by 陳繪茹 ...
    series 生涯智庫
    國際媒體、全球暢銷書、頂尖教練爭相引用的「刻意練習法」！這可能是人類第一次擁有關於如何練成天才的統一理論！找到天賦，不如找對方法！天才與庸才之間的差別不在基因、不在天分，在「刻意練習」！原創者親授，首度完整揭露「刻意練習」的科學實證與應用。帶你揮別道聽塗說的不完整資訊，正確學會這足以讓你精通所有技能的全新學習法，顛覆你長久以來對潛能、對天賦、對智商的觀念！《異數》《恆毅力》《我比別人更認真》《記憶人人hold得住》《孩子如何成功》等，都引用了本書作者開創的「刻意練習法」。《異數》作者由此提出廣為流傳、關於成功的「一萬小時法則」（可惜引用得有些漏洞），《恆毅力》作者花了一整章說明「刻意練習」在優秀表現中扮演的重要角色，</p... ... Read more

    $7.99 USD

  • Envy in Politics

    by Gwyneth H. McClendon ...
    Book 5 - Princeton Studies in Political Behavior
    How envy, spite, and the pursuit of admiration influence politicsWhy do governments underspend on policies that would make their constituents better off? Why do people participate in contentious politics when they could reap benefits if they were to abstain? In Envy in Politics, Gwyneth McClendon contends that if we want to understand these and other forms of puzzling political behavior, we should ... Read more

    $19.99 USD

  • Influence, New and Expanded

    The Psychology of Persuasion

    by Robert B Cialdini PhD ...
    The foundational and wildly popular go-to resource for influence and persuasion—a renowned international bestseller, with over 5 million copies sold—now revised adding: new research, new insights, new examples, and online applications.In the new edition of this highly acclaimed bestseller, Robert Cialdini—New York Times bestselling author of Pre-Suasion and the seminal expert in the fields of ... Read more

    $19.49 USD

  • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

    by April Dunford ...
    You know your product is awesome—but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition or trying to attract the widest customer base.So what is it? April Dunford, positioning guru and tech exec, will enlighten you.Her new book, Obviously Awesome, ... Read more

    $7.00 USD or Free with Kobo Plus

  • When Buyers Say No

    Essential Strategies for Keeping a Sale Moving Forward

    by Tom Hopkins, Ben Katt ...
    This is a complete and practical guide which highlights the authors' new strategic approaches to selling when the buyer initially declines or is resistant on a sales opportunity. Hopkins and Katt explain that most sales reps take a traditional linear approach to selling, but that the trick in closing is in taking a more creative and circular approach. That's the key.It all starts with how the ... Read more

    $14.99 USD

  • Winning on Purpose

    The Unbeatable Strategy of Loving Customers

    by Fred Reichheld, Darci Darnell, Maureen Burns ...
    Great leaders embrace a higher purpose to win. The Net Promoter System shines as their guiding star.Few management ideas have spread so far and wide as the Net Promoter System (NPS). Since its conception almost two decades ago by customer loyalty guru Fred Reichheld, thousands of companies around the world have adopted it—from industrial titans such as Mercedes-Benz and Cummins to tech giants like ... Read more

    $21.99 USD

  • The Go-Giver, Expanded Edition

    A Little Story About a Powerful Business Idea (Go-Giver, Book 1

    by Bob Burg, John David Mann ...
    This expanded edition of The Go-Giver includes the text of the original business parable, together with a foreword by Arianna Huffington, a new introduction, a discussion guide, and a Q&A with the authors.“Most people just laugh when they hear that the secret to success is giving....Then again, most people are nowhere near as successful as they wish they were.”The Go-Giver tells the story of an ... Read more

    $14.99 USD

  • The EBay Suspension Bible: The Step-by-step Guide to Reinstating Your Ebay and Paypal Accounts

    by S Thomas ...
    Written by a consultancy with many years of combined experience in helping and advising clients deal with both EBay and Paypal problems. This extensive guide has been written using a wealth of knowledge, experience and research. The result is a straightforward, no holds barred guide which will enable you to legally and honestly re-instate your EBay and Paypal accounts. ... Read more

    $4.99 USD or Free with Kobo Plus

  • The Ultimate Sales Letter 4Th Edition

    Attract New Customers. Boost your Sales.

    by Dan S Kennedy ...
    Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.Among other things, he provides ... Read more

    $12.99 USD

  • Napoleon Hill's Science of Successful Selling

    by Napoleon Hill Associates ...
    Many followers of Napoleon Hill often miss the fact that he was not only a gifted writer and speaker, but also a man who made a living teaching other people how to sell. In 1913, Hill began working for the LaSalle Extension University in Chicago, giving him valuable insight into what he liked doing and what he did well: teaching people how to sell — products, services, and above all, themselves. ... Read more

    $8.99 USD or Free with Kobo Plus

  • Sociedad CEO

    El control corporativo de la vida cotidiana

    by Carl Rhodes, Peter Bloom ...
    series Fuera de colección
    Llegar a ser CEO, o Director Ejecutivo, es sinónimo de la cumbre en la vida. Una persona con ese cargo parece colmada de virtudes y talentos, generadora de empleos y riqueza. El CEO lleva a todos de la mano con dirección al éxito… o al fracaso. Peter Bloom y Carl Rhodes realizan en Sociedad CEO un análisis detallado y desmitificador acerca de esta figura corporativa que han impuesto las grandes ... Read more

    $10.99 USD

  • Brand Identity Breakthrough

    How to Craft Your Company's Unique Story to Make Your Products Irresistible

    by Gregory V. Diehl ...
    Does your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing—brand identity. Does yours stand out from the crowd?With a decade of experience studying businesses across the world, Diehl has unlocked the key to ... Read more

    $9.99 USD

  • The Affiliate Trump Card: Boost Your Sales by Marketing Smartly

    by Ben Settle ...
    If you would like to double - even triple - your affiliate marketing conversions and commissions, then this fast-reading book shows you exactly how!It's called: "The Affiliate Trump Card"And it helps any affiliate marketer (whether you're a raw newbie or seasoned veteran of the game) significantly increase your affiliate marketing conversions and sales -- even if your list is small, and even when ... Read more

    $2.99 USD or Free with Kobo Plus

  • Honorable Influence

    by David Hagenbuch ...
    Few things impact our lives more than marketing, yet few people consider how that influence can be a force for good. Honorable Influence shines the light of Christian faith on the field, revealing how marketers can avoid negative impact, and instead influence consumers to their benefit. Individuals and organizations will find in Honorable Influence practical guidance for doing what seems ... Read more

    $9.99 USD

  • Threshold Resistance

    The Extraordinary Career of a Luxury Ret

    by A. Alfred Taubman ...
    In this candid memoir, A. Alfred Taubman explains how a dyslexic Jewish kid from Detroit grew up to be a billionaire retailing pioneer, an intimate of European aristocrats and Palm Beach socialites, a respected philanthropist and, at age 78, a federal prisoner.With a unique blend of humor and genius, Taubman shows how selling fine art and antiques really isn't that different from marketing root ... Read more

    $9.99 USD

  • Counterintuitive Marketing

    Achieving Great Results Using Common Sense

    by Peter C. Krieg, Kevin J. Clancy ...
    Why does American business seem to sputter along where it ought to thrive? What is the source of the current plague of downsizing, disappearing companies, dot-com crashes, and here-today-gone-tomorrow advertising campaigns? Why do more products flop than ever before? Marketing experts Kevin J. Clancy and Peter C. Krieg have the answers.In Counterintuitive Marketing, Clancy and Krieg trace the high ... Read more

    $15.99 USD

  • Be a Spider, Build a Web: Sticky Content Marketing for Small Businesses

    by Rachel Klaver ...
    BE A SPIDER, BUILD A WEB walks you through how to build out a sticky content web that attracts, retains, and converts visitors into paying customers.You'll learn:Why you need a trust bridgeHow to identify your content anchorsHow to narrow your messageHow to create a content planWhy you need different types of contentHow to build your own content webAnd you'll experience growth, more sales, and s.. ... Read more

    $7.99 USD or Free with Kobo Plus