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Master Content eBook Series

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  • Master Content Marketing, Second Edition

    A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Audience

    by Pamela Wilson ...
    Series Book 1 - Master Content
    Tradition, meet innovation — this is the guide today's content marketer needs. Geared toward both new marketers and seasoned professionals, Master Content Marketing shares proven strategies for crafting compelling, revenue-generating content.Even experienced marketers will see content marketing improvement with the classic content principals and AI content tools recommended here.Optimize your ... Read more

    $17.49 USD

  • Master Content Strategy, Second Edition

    How to Maximize Your Reach and Boost Your Bottom Line Every Time You Hit Publish

    by Pamela Wilson ...
    Series Book 2 - Master Content
    Shorten the distance from prospect to customer with this transformative guide to content strategy. Written for new marketers and seasoned professionals, Master Content Strategy shares a proven approach to revenue-generating content marketing that combines human expertise and AI writing tools for content production.This book will show you how to nurture robust consumer relationships and propel your ... Read more

    $17.49 USD

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  • Business For Authors. How To Be An Author Entrepreneur

    by Joanna Penn ...
    Series Book 5 - Books for Writers
    Are you ready to take the next step in your author journey?Art for the sake of art is important. Writing for the love of it, or to create something beautiful on the page, is absolutely worthwhile and critical to expand the sum of human expression.But I’m not here to talk about creativity or the craft of writing in this book.My aim is to take the result of your creativity into the realm of actually ... Read more

    $9.99 USD or Free with Kobo Plus

  • Winning Body Language for Sales Professionals: Control the Conversation and Connect with Your Customer—without Saying a Word

    by Mark Bowden ...
    Building on his classic guide Winning Body Language, master communications expert Mark Bowden reveals essential nonverbal strategies that help win salesWhether calling on a potential client for the first time, delivering a presentation, analyzing a client's needs, or making a sale, how the message is delivered matters as much as—or more than—what's being said. Winning Body Language for Sales ... Read more

    $16.99 USD

  • Crucial Skills and Influence Strategies

    by Kerry Patterson, Joseph Grenny, Ron McMillan, Al Switzler ...
    How Do You Communicate When the Stakes Are High?Learn how with these THREE GROUNDBREAKING BOOKS in ONE eBOOK PACKAGE!In any organization, the best laid plans boil down to one simple thing: how well we come together to bring them to fruition. But more often than not, we end up dealing with people who come across as disagreeable, stubborn, or even obstructive. And emotions flare up. The only way to ... Read more

    $36.99 USD

  • The AMA Handbook of Business Documents

    Gudielines and Sample Documents That Make Busienss Writing Easy

    by Kevin Wilson, Jennifer Wauson ...
    This book gives you the tips, tricks, and specific words you need to make your company come across on page or screen in a way that leads to its success.From business plans and sales presentations to newsletters and email marketing, The AMA Handbook of Business Documents has everything you need to be successful. You’ll learn about the various types of business documents and the parts of a document ... Read more

    $12.49 USD

  • Business Notes

    Writing Personal Notes That Build Professional Relationships

    by Florence Isaacs ...
    Isaacs takes her own advice and offers a very personal and very engaging view of an etiquette practice many would prefer to forget. ... Read more

    $14.99 USD

  • AMA Handbook of Business Letters

    by Jeffrey Seglin, Edward Coleman ...
    Though the fundamentals of letter writing have remained the same, the way we communicate in business is constantly evolving. With the understanding that consistently professional correspondence is essential to success in any industry, The AMA Handbook of Business Letters offers readers a refresher course in letter-writing basics--including focusing the message, establishing an appropriate tone, ... Read more

    $11.99 USD $1.99 USD

  • Employee Rights & Employer Wrongs - Canada

    How to Identify Employee Abuse and Stand Up For Yourself

    by Suzanne Kleinberg ...
    THE BOOK YOUR BOSS AND HR DEPARTMENT DON’T WANT YOU TO READChances are you don’t understand the majority of the terminology in your employment contract. So how would you know when your boss is overstepping their rights – or what to do about it?With 49% of North American employees affected by workplace bullying, Employee Rights and Employer Wrongs, the preeminent new book from renowned career coach ... Read more

    $7.18 USD

  • Seven Steps for Writing Effective Emails

    Guidelines to save you time and energy in the workplace

    by Fiona Prince ...
    Did you know that when we communicate with each in-person, we deliver up to 93% of our message through our body language, facial expression, gestures, and vocal inflection? If that's the case, then how can we possible communicated effectively in email, where words make up 100% of the message?Follow the advice in this little book and learn the Seven Steps to Writing Effective Emails that will save ... Read more

    $2.15 USD

  • Business School Essays That Made a Difference, 6th Edition

    by The Princeton Review ...
    Series series Graduate School Admissions Guides
    The inside word on business school admissions.To gain admission to the top business schools, you need more than just high test scores and a strong GPA—you need to crush your essays. Business School Essays That Made a Difference, 6th Edition, gives you resources to help do just that, including:• Real essays written by MBA applicants—with commentary from the admissions experts• An overview of b ... Read more

    $6.99 USD

  • Good Charts for Persuasive Presentations

    How to Use the Best Data Visualizations for Great Presentations (2 Books)

    by Scott Berinato, Nancy Duarte ...
    The right visual revealed at the right time can turn an unremarkable presentation into a resonant, emotional experience. This two-book collection provides you with the tools you need to craft and deliver presentations that will impress your audience, increase your influence in your organization, and advance your career.Good Charts: The HBR Guide to Making Smarter, More Persuasive Data ... Read more

    $35.99 USD or Free with Kobo Plus