Skip to main content
Search Button
Kobo Rakuten

Carrito de compra

¡Obtienes el tratamiento VIP!

Artículos no disponibles para compra.
Por favor revisa tu carrito. Puedes eliminar los artículos no disponibles ahora o los eliminaremos nosotros automáticamente al momento de pagar.
artículosartículo
artículosartículo

Recomendado para ti

Loading...

eBooks de Comercio electrónico

Si te gustan los eBooks de Comercio electrónico, seguro que te encanta esta selección.
Mostrando 1 - 24 de 4337 resultados
Skip side bar filters
Mostrando 1 - 24 de 4337 resultados

  • La Red de Todo: Internet de las Cosas y el Futuro de la Economia Conectada

    de Andrei Vazhnov ...
    Internet de las Cosas es un cambio en la naturaleza de los productos cuya magnitud es difícil de comprender por completo y las empresas de tecnología están compitiendo entre sí con pronósticos que, a veces, parecen exagerados. Ericsson promete 50 mil millones de dispositivos conectados a la red en el año 2020, más de 7 por cada persona del mundo; General Electric predice que Internet Industrial ... Leer más

    Gratis

  • The YouTube Formula

    How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue

    de Derral Eves ...
    **The Wall Street Journal bestseller!Comes with free online companion courseLearn the secrets to getting dramatic results on YouTube**Derral Eves has generated over 60 billion views on YouTube and helped 24 channels grow to one million subscribers from zero. In The YouTube Formula: How Anyone Can Unlock the Algorithm to Drive Views, Build an Audience, and Grow Revenue, the owner of the largest ... Leer más

    $19.49 USD

  • The Bitcoin Standard

    The Decentralized Alternative to Central Banking

    de Saifedean Ammous ...
    A comprehensive and authoritative exploration of Bitcoin and its place in monetary historyWhen a pseudonymous programmer introduced "a new electronic cash system that’s fully peer-to-peer, with no trusted third party" to a small online mailing list in 2008, very few people paid attention. Ten years later, and against all odds, this upstart autonomous decentralized software offers an unstoppable ... Leer más

    $22.29 USD

  • American Kingpin

    The Epic Hunt for the Criminal Mastermind Behind the Silk Road

    de Nick Bilton ...
    NEW YORK TIMES BESTSELLER. The unbelievable true story of the man who built a billion-dollar online drug empire from his bedroom—and almost got away with itIn 2011, a twenty-six-year-old libertarian programmer named Ross Ulbricht launched the ultimate free market: the Silk Road, a clandestine Web site hosted on the Dark Web where anyone could trade anything—drugs, hacking software, forged ... Leer más

    $9.99 USD

  • 40 Rules for Internet Business

    de Matthew Paulson ...
    Actionable Advice from Someone That's Actually Done ItDid you know that most "how to make money online" and "passive income" books are written by people that have never actually launched a real online business?Stop reading entrepreneurship books that were written by pretenders. Read 40 Rules for Internet Business Success and you'll learn from a multi-millionaire entrepreneur that has created ... Leer más

    Gratis

  • La biblia del e-commerce

    Los secretos de la venta online. Más de mil ideas para vender por internet

    de José Luis Torres Revert ...
    Tu negocio en la nube La guía práctica total para autónomos y pequeños y medianos empresarios Las crisis también son momentos de grandes oportunidades. Y la buena promoción de un e-commerce es fundamental para asegurarse el éxito de cualquier aventura empresarial, por pequeña que esta sea. Es un hecho indiscutible que el comercio electrónico mundial ha crecido de manera abrumadora estos últimos ... Leer más

    $7.96 USD o gratis con Kobo Plus

  • Bitcoin: Introducción simple

    de Eric Morse ...
    Comprende los fundamentos de Bitcoin.Bitcoin es una revolucionaria divisa digital que está transformando el concepto de dinero que conocemos. Pero su comprensión puede ser intimidante para el usuario medio.¡A partir de ahora dejará de serlo!Este libro elimina esta complejidad y enseña los fundamentos de Bitcoin de manera simple, con un lenguaje fácil de entender. No es un libro de texto. Es un ... Leer más

    $2.99 USD

  • The Everything Store

    Jeff Bezos and the Age of Amazon

    de Brad Stone ...
    The authoritative account of the rise of Amazon and its intensely driven founder, Jeff Bezos, praised by the Seattle Times as "the definitive account of how a tech icon came to life."Amazon.com started off delivering books through the mail. But its visionary founder, Jeff Bezos, wasn't content with being a bookseller. He wanted Amazon to become the everything store, offering limitless selection ... Leer más

    $11.09 USD

  • The fundamentals of planning

    Understanding merchandise planning for retail success

    de Olejuru Lanfear ...
    Merchandise planning is a little known area within retail that quietly plays a key role in the success of a retail organisation.There are few organisations that truly see the benefit it brings into an organisation and due to the perceived amount of investment needed to set up a merchandise planning department, it is a function more commonly seen in larger organisations. Yet, its power can benefit ... Leer más

    $15.19 USD

  • Big Data Analytics in the Insurance Market

    Edición de Kiran Sood, Simon Grima, Pierpaolo Marano, Balamurugan Balusamy ...
    Series Libro 5 - Emerald Studies in Finance, Insurance, and Risk Management
    Big Data Analytics in the Insurance Market is an industry-specific guide to creating operational effectiveness, managing risk, improving financials, and retaining customers. This book will be a 'must' for people seeking to broaden their knowledge of big data concepts and their real-world applications, particularly in the field of insurance.The insurance industry is largely dependent on data, and ... Leer más

    $91.09 USD

  • 淘宝网店运营、管理一本就够

    de 韦余靖, 王倩, 张发凌著 ...
    电商行业发展至今，已成为一个竞争激烈的行业，而淘宝网是国内领先的电商平台之一，它占据着较高的市场份额。在淘宝网上开店时，如何操作才能提高店铺销量？如何通过免费和付费营销工具为店铺引流？如何做好直播推广？本书将一一解答这些问题。本书全面系统地阐述了淘宝网店运营、管理的思维、策略和方法。全书共分为12章，详细介绍了店铺管理、商品运营、优化淘宝搜索排名、店铺优化技巧、商品的视觉营销、店铺装修及付费推广等内容。此外，书中以提示的形式提供了大量实用的技巧，帮助淘宝网卖家解决淘宝网店运营、管理中遇到的实际问题。本书适合广大淘宝网店卖家阅读，也可作为高等院校电商相关专业、淘宝网店培训班的参考用书。 ... Leer más

    $16.04 USD

  • 网店美工视觉设计实战教程（全彩微课版）

    de 王莎 ...
    本书从网店美工的角度出发，不仅结合大量精美案例讲解了网店页面的视觉设计内容，也为网店卖家装修网店页面提供了指导。本书共10章，涵盖网店美工必备的各项知识与技能，主要包括网店美工基础知识、图片调色、图片修饰、店铺首页核心模块设计、详情页视觉设计、店铺装修、视觉营销推广图的制作，以及无线终端店铺首页、详情页的视觉设计与装修，最后还讲解了无线终端H5设计。本书结构清晰、图文并茂，可有效地引导读者对网店页面进行视觉设计与装修，并提高读者的职业技能和职业素养。本书可作为高等院校电子商务专业相关课程的教材，也可作为有志于或正在从事网店美工相关职业的人员的参考书。 ... Leer más

    $16.04 USD

  • 互联网+顶层商业系统：企业利润增长10倍的商业模式与架构设计

    de 胡华成 ...
    18世纪以来，世界经历了三次技术革命，它改变了人们的生存环境，人类的思维方式也因此发生了巨大的变化。蒸汽机伴随着形而上学，电力技术的发展使形而上学转为世纪科学革命，从机械性走向了辩证法。迄今为止，计算机的广泛应用终于完成了人类由工业时代向信息时代的过渡，网络技术解放了人类的智慧，让思维方式有了跨越式的嬗变，这便是互联网思维的诞生。 ... Leer más

    $6.26 USD

  • Tu puoi! lavorare da casa con il web

    de Tommaso Stigliani ...
    Avvia il tuo business e guadagna senza uscire di casa!Su internet puoi trovare numerosi manuali che hanno la pretesa di insegnarti come avviare un'attività online, sappi che il 99% di quegli ebook sono una truffa: vendono un metodo di guadagno che prevede la vendita stessa del metodo per guadagnare, un paradosso che alla fine non genera un valore o un servizio, ma solo un' enorme catena di San ... Leer más

    $8.99 USD o gratis con Kobo Plus

  • Universal Access in Human-Computer Interaction. Applications and Practice

    14th International Conference, UAHCI 2020, Held as Part of the 22nd HCI International Conference, HCII 2020, Copenhagen, Denmark, July 19–24, 2020, Proceedings, Part II

    Edición de Margherita Antona, Constantine Stephanidis ...
    Series Libro 2 - Springer Nature Proceedings Computer Science
    This two-volume set of LNCS 12188 and 12189 constitutes the refereed proceedings of the 14th International Conference on Universal Access in Human-Computer Interaction, UAHCI 2020, held as part of the 22nd International Conference, HCI International 2020, which took place in Copenhagen, Denmark, in July 2020. The conference was held virtually due to the COVID-19 pandemic. The total of 1439 papers ... Leer más

    $51.29 USD

  • 처음부터 처음부터 디지털 마케팅을 배우는 방법

    de Max Editorial ...
    이 eBook은 디지털 마케팅의 비밀을 발견하려는 사람들에게 완벽하고 자율적 인 학습 여행입니다. 효과적인 캠페인을 만드는 방법을 배우고, 더 많은 고객을 유치하며, 광고 투자 수익을 극대화하는 것은 어렵고 혼란 스럽지만이 안내서는 아닙니다. 실제 사례, 입증 된 기술 및 간단한 단계별로 디지털 마케팅 도구를 최대한 활용하고 비즈니스를 최우선으로 만드는 방법을 배우게됩니다. 나는 항상 디지털 마케팅 전문가가되고 싶었습니까? 이제 혼자 배우고 성공을 거둘 수있는 기회입니다. ... Leer más

    $3.50 USD o gratis con Kobo Plus

  • Interconnection and the Internet

    Selected Papers From the 1996 Telecommunications Policy Research Conference

    Edición de Gregory L. Rosston, David Waterman ...
    Series series LEA Telecommunications Series
    The Telecommunications Act of 1996 and the Federal Communications Commission's Local Competition Order are just two examples of the continuing monumental and far-reaching changes occurring throughout the telecommunications industry. At the 1996 Telecommunications Policy Research Conference (TPRC) -- an annual forum for dialogue among scholars and the policymaking community on a wide range of ... Leer más

    $73.99 USD

  • Music Business and the Experience Economy

    The Australasian Case

    Edición de Peter Tschmuck, Steven Campbell, Philip L. Pearce ...
    Series series Business and Management (R0)
    Music Business and the Experience Economy is the first book on the music business in Australasia from an academic perspective. In a cross-disciplinary approach, the contributions deal with a wide-range of topics concerning the production, distribution and consumption of music in the digital age. The interrelationship of legal, aesthetic and economic aspects in the production of music in ... Leer más

    $92.29 USD

  • 链路营销：触发消费者购买的十大关键点

    de 焦玉豹著 ...
    随着互联网经济的快速发展，流量成为影响企业生存发展的重要因素，但是大量的流量被少数几家头部企业掌握，中小企业面临获客成本高、流量贵的困境。在这种情况下，中小企业应该如何精准地获取流量、高效地开展营销工作呢？本书以链路营销为核心，结合“O-5A-GROW”模型，全方位地解析了链路营销的开展方法。作者从挖掘机会、触发感知、引起好奇、主动问询、诱导行动、获得拥护品牌知名度、深度种草、众媒养成、口碑建设10个方面进行讲解，给读者提供了切实可行、拿来即用的方法和建议。同时，本书还提供了大量可供读者参照借鉴的真实案例。例如，李佳琦如何带货，ⅥPKID如何借力百度NE.X.T.打通营销全链路，OPPO如何玩转悬念营销，以及小红书、抖音如何种草，等等。总之，本书能够为中小企业开展链路营销提供有效的指导。 ... Leer más

    $17.48 USD

  • The Decentralized and Networked Future of Value Creation

    3D Printing and its Implications for Society, Industry, and Sustainable Development

    Edición de Jan-Peter Ferdinand, Ulrich Petschow, Sascha Dickel ...
    Series series Business and Management (R0)
    This book identifies, analyzes and discusses the current trends of digitalized, decentralized, and networked physical value creation by focusing on the particular example of 3D printing. In addition to evaluating 3D printing’s disruptive potentials against a broader economic background, it also addresses the technology’s potential impacts on sustainability and emerging modes of bottom-up and ... Leer más

    $92.29 USD

  • Financial Cryptography and Data Security

    FC 2014 Workshops, BITCOIN and WAHC 2014, Christ Church, Barbados, March 7, 2014, Revised Selected Papers

    Edición de Michael Brenner, Matthew Smith, Rainer Böhme, Tyler Moore ...
    Series series Springer Nature Proceedings Computer Science
    This books constitutes the thoroughly refereed papers and poster abstracts from the FC 2014 Workshops, the First Workshop on Bitcoin Research, BITCOIN 2014, and the Second Workshop on Applied Homomorphic Cryptography and Encrypted Computing, WAHC 2014, co-located with the 18th International Conference on Financial Cryptography and Data Security, held in Christ Church, Barbados, on March 7, 2014. ... Leer más

    $51.29 USD

  • From CSCW to Web 2.0: European Developments in Collaborative Design

    Selected Papers from COOP08

    Edición de David Randall, Pascal Salembier ...
    Series series Computer Science (R0)
    Many challenges were identified in CSCW some thirty years ago, and some of these remain problematic today. However they are being progressively transformed and this edited volume contains contributions that demonstrate how these new challenges are being dealt with in a variety of ways, reflecting the balance of rigour and creativity that has always characterised the field.Originally presented at ... Leer más

    $92.29 USD

  • Metaverse Mastery

    Navigating the Next Digital Frontier

    de Shu Chen Hou ...
    "Dive deep into the Metaverse with 'Metaverse Mastery,' a comprehensive guide to understanding and navigating this emerging digital frontier. Explore the technologies powering the Metaverse, learn how to build a presence and monetize your experiences, and discover the societal impact and ethical considerations. This book delves into the future of the Metaverse, covering topics like virtual ... Leer más

    $11.59 USD o gratis con Kobo Plus

  • Customer Journey Mapping Understanding the Path to Purchase

    Customer Journey Mapping Understanding the Path to Purchase

    de Mayfair Digital Agency ...
    "Customer Journey Mapping: Understanding the Path to Purchase" is an insightful guide that delves into the intricate dynamics of consumer behavior. This book serves as a compass for businesses aiming to decode the complex process that leads a potential customer to make a purchase. Through meticulous analysis and real-world examples, it illuminates the various touchpoints and emotions that shape a ... Leer más

    $2.99 USD o gratis con Kobo Plus