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Yellow

Cómo crear una cultura de servicio y ponerse la camiseta por los clientes

de David Gómez ...

Narrado por David Gómez ...

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2 hora 13 minutos

Deje de quejarse y haga que las cosas pasen. Una historia para transformar su vida y la de su empresa para siempre.Las compañías hacen grandes esfuerzos por ganarse un cliente, para luego perderlo por una precaria actitud de servicio. Las áreas trabajan internamente como islas, desconectadas de la realidad y de las necesidades de la gente a la cual deberían servir.Pero, ¿qué pasaría si después de ... Leer más

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Deje de quejarse y haga que las cosas pasen. Una historia para transformar su vida y la de su empresa para siempre.Las compañías hacen grandes esfuerzos por ganarse un cliente, para luego perderlo por una precaria actitud de servicio. Las áreas trabajan internamente como islas, desconectadas de la realidad y de las necesidades de la gente a la cual deberían servir.Pero, ¿qué pasaría si después de
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丁菱娟說公關

de 丁菱娟 ...

Narrado por 丁菱娟 ...

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2 hora 16 minutos

從公關概念、企業形象定位，到利益關係人管理、CIS建立與社群媒體操作，丁菱娟老師與您全面解析企業如何透過有效公關策略打造強勢品牌，帶您深入理解公關的核心價值，掌握媒體溝通、危機管理技巧等，幫助企業在日常經營與突發事件中維護形象，提升信任與市場競爭力，是企業品牌經營與公關實務的重要指南。講者：丁菱娟影響力品牌學院創辦人、作家、新創導師、資深公關人。她累積了三十多年的公關行銷經驗，是台灣公關產業的意見領袖，至今持續在社群以及雜誌有固定專欄，並在台灣及大陸出版書籍，已出版《逆風前行》、《影響有影響力的人》、《你不必走得快，但一定要走得遠》、《無畏的膽識》以及《享受吧！50後的第三人生》等書。章節：00 發刊詞01 企業為什麼需要公關02 公關如何幫助品牌成功03 企業形象定位的思考04 利益關係人管理05 CIS的重要性與企業文化建立06 超級品牌的七塊拼圖以及企業社會責任07 ... Leer más

Antes $6,540 CLP Ahora $5,181 CLP o gratis con Kobo Plus

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This is Marketing

You Can’t Be Seen Until You Learn To See

de Seth Godin ...

Narrado por Seth Godin ...

Completo

7 hora 2 minutos

Brought to you by Penguin.*Narrated by Seth Godin***#1 Wall Street Journal Bestseller & Instant New York Times BestsellerA game-changing approach to marketing, sales, and advertising.**For the first time Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup f... ... Leer más

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Despertando tu niño interior crea tu destino

de Eliecer Gómez Córdoba ...

Narrado por Eliecer Gómez Córdoba ...

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6 hora 26 minutos

Este audiolibro te hará tener una experiencia única porque es muy interactivo con el audio lector, viene muy completo para trabajar unos temas bien interesantes que es bueno conocer, para así poder comprender muchas cosas del diario vivir de cualquier persona en el mundo. La invitación es a que lo escuché en su totalidad y pueda sacar sus propias conclusiones. Este es un libro pensando y hecho ... Leer más

Antes $17,043 CLP Ahora $15,240 CLP o gratis con Kobo Plus

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Brand Identity Breakthrough: How to Craft Your Company's Unique Story to Make Your Products Irresistible

de Gregory V. Diehl ...

Narrado por Gregory V. Diehl ...

Completo

6 hora 12 minutos

Amazon #1 Bestseller in Public Relations and Sales & Selling for Small BusinessDoes your business have a story to tell? It should! From the moment you first opened your doors, you began crafting it. With every new product you release, you carve out an even more unique niche in your industry. This all builds up to one thing—brand identity. Does yours stand out from the crowd?With a decade of ... Leer más

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How Calm Whipped Up a Storm

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de Peter Freedman, Michael Acton Smith (Foreword) ...

Narrado por Peter Freedman ...

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3 hora 27 minutos

This short book is for anyone who runs or markets an app – or other startup, scaleup or challenger brand – and wants to generate a ton of buzz, coverage and attention but without having a ton of money to do so.With over 1.5 million new apps launched every year – over 4,000 a day – it’s never been harder to win attention by standing out in a noisy world; and never been more crucial to do so.This ... Leer más

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Public Relations For Dummies, 3rd Edition

de Eric Yaverbaum ...

Narrado por Kent Klineman ...

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13 hora 13 minutos

Effective public relations (PR) can help level the playing field between you and your competitors. You don't necessarily need a big budget to establish brand awareness and a positive reputation. With enough practice, anyone can learn to think like a PR specialist. Public Relations For Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This friendly ... Leer más

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Effective public relations (PR) can help level the playing field between you and your competitors. You don't necessarily need a big budget to establish brand awareness and a positive reputation. With enough practice, anyone can learn to think like a PR specialist. Public Relations For Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This friendly
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Networking Advantage, The

Building Powerful Connections to Grow Your Career or Business

de Ahmed Musa ...

Narrado por Digital Voice Archie G ...

Completo

2 hora 25 minutos

This audiobook is narrated by a digital voice.Let me be blunt: your talent isn’t enough.You could be the smartest, most skilled, hardest-working SOB on the planet…But if no one knows you? You’re invisible. Broke. Forgotten.The Networking Advantage rips the mask off the old-school “schmooze and lose” game and hands you the real playbook for building powerful, profitable connections that move the ... Leer más

Antes $9,090 CLP Ahora $8,128 CLP o gratis con Kobo Plus

This audiobook is narrated by a digital voice.Let me be blunt: your talent isn’t enough.You could be the smartest, most skilled, hardest-working SOB on the planet…But if no one knows you? You’re invisible. Broke. Forgotten.The Networking Advantage rips the mask off the old-school “schmooze and lose” game and hands you the real playbook for building powerful, profitable connections that move the
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13 Secretos Olvidados del Control Mental

Cómo Usar Palabras para Influir en el Comportamiento, Dirigir Pensamientos y Redirigir Acciones. Secretos de la Psicología Oscura Revelados.

de Ronald Gill ...

Narrado por Global Audio Productions ...

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4 hora 43 minutos

De Nervioso a Cautivador:¡Cómo Elegir Palabras que Capturen la Atención y Revelen los Secretos para Desatar tu Influencia!Imagina esto:Entras en una sala llena de desconocidos. Un poco nervioso, ¿verdad? Pero luego comienzas a charlar con alguien para romper el hielo y ¡boom! En cuestión de minutos, están colgando de cada una de tus palabras. Ríen con tus chistes, asienten como locos, ... Leer más

Antes $16,987 CLP Ahora $15,189 CLP o gratis con Kobo Plus

De Nervioso a Cautivador:¡Cómo Elegir Palabras que Capturen la Atención y Revelen los Secretos para Desatar tu Influencia!Imagina esto:Entras en una sala llena de desconocidos. Un poco nervioso, ¿verdad? Pero luego comienzas a charlar con alguien para romper el hielo y ¡boom! En cuestión de minutos, están colgando de cada una de tus palabras. Ríen con tus chistes, asienten como locos,
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You Need PR

An Approachable Guide to Public Relations for Early-Stage Companies

de Jenna Guarneri ...

Narrado por Teri Clark Linden ...

Completo

5 hora 31 minutos

Why you need PR and how you can get it—even on a budgetDid you know that about 90 percent of startups fail within the first five years of operation? One of the major reasons for their failure is poor brand awareness, which is developed through PR strategies. Having the right exposure is vital to gaining new clients, growing the company, and securing future funding—in general, company success. But ... Leer más

Antes $22,668 CLP Ahora $20,269 CLP o gratis con Kobo Plus

Why you need PR and how you can get it—even on a budgetDid you know that about 90 percent of startups fail within the first five years of operation? One of the major reasons for their failure is poor brand awareness, which is developed through PR strategies. Having the right exposure is vital to gaining new clients, growing the company, and securing future funding—in general, company success. But
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Authentic PR

How Transparency Can Transform Your Business

de Michael Levine ...

Narrado por Alex Boyles ...

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8 hora 30 minutos

In Authentic PR: How Transparency Can Transform Your Business, legendary publicist Michael Levine—author of the bestselling Guerrilla PR—shows why honesty, candor, and vulnerability are now the most powerful tools in the communications arsenal.In an era when consumers can spot spin a mile away, authenticity isn’t just a buzzword—it’s a survival strategy.From Fortune 500 companies to mom-and-pop ... Leer más

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In Authentic PR: How Transparency Can Transform Your Business, legendary publicist Michael Levine—author of the bestselling Guerrilla PR—shows why honesty, candor, and vulnerability are now the most powerful tools in the communications arsenal.In an era when consumers can spot spin a mile away, authenticity isn’t just a buzzword—it’s a survival strategy.From Fortune 500 companies to mom-and-pop
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Personal Branding: A Manifesto on Fame and Influence

de Isaac Mashman ...

Narrado por Isaac Mashman ...

Completo

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It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, ... Leer más

Antes $4,534 CLP Ahora $4,054 CLP o gratis con Kobo Plus

It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes,
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Complete Guide to Public Relations for SMEs, The

de Mark D. Wells ...

Narrado por Owen Hawthorne ...

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8 hora 3 minutos

"The Complete Guide to Public Relations for SMEs" is essential for small to medium-sized business owners and entrepreneurs eager to enhance their brand's story and engagement. This comprehensive guide demystifies public relations, emphasising its critical role in the digital age. It offers in-depth insights into public relations fundamentals, brand identity, and the unique challenges faced by SMEs ... Leer más

Antes $16,987 CLP Ahora $15,189 CLP o gratis con Kobo Plus

"The Complete Guide to Public Relations for SMEs" is essential for small to medium-sized business owners and entrepreneurs eager to enhance their brand's story and engagement. This comprehensive guide demystifies public relations, emphasising its critical role in the digital age. It offers in-depth insights into public relations fundamentals, brand identity, and the unique challenges faced by SMEs
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Story-Driven Employer Branding

Introducing the Magnetic Employer Branding Method™: Matching Minds with Mission Through Business Storytelling

de Susanna Rantanen ...

Narrado por Susanna Rantanen ...

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7 hora 9 minutos

❌ Tired of employer branding that sounds like corporate fluff?❌ Struggling to get leadership buy-in for employer branding?❌ Finding it hard to stand out from competitors and attract and retain the right talent?This book is for HR leaders, talent acquisition professionals, marketing and communications experts, and C-suite executives who know that talent is their greatest competitive advantage—but ... Leer más

Antes $22,714 CLP Ahora $20,310 CLP o gratis con Kobo Plus

❌ Tired of employer branding that sounds like corporate fluff?❌ Struggling to get leadership buy-in for employer branding?❌ Finding it hard to stand out from competitors and attract and retain the right talent?This book is for HR leaders, talent acquisition professionals, marketing and communications experts, and C-suite executives who know that talent is their greatest competitive advantage—but
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Audiolibro

Más vale estar solo que mal acompañado

La soledad puede ser el mejor refugio cuando la otra opción es un mal acompañante.

de Yeismar González ...

Narrado por Yeismar González ...

Series Audiolibro 1 - La soledad puede ser un regalo.
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¡No te pierdas la oportunidad de escuchar este increíble audiolibro! En "Más vale estar solo que mal acompañado", descubrirás la importancia de aprender a valorarte, disfrutar de la soledad y elegir sabiamente a tus compañeros. Se abordarán los peligros de la mala compañía y se ofrecerán estrategias para alejarte de personas nocivas. También se explorarán los beneficios de la soledad para el ... Leer más

Antes $3,170 CLP Ahora $2,835 CLP o gratis con Kobo Plus

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Trust Signals

de Scott Baradell ...

Narrado por Jay Aaseng ...

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6 hora 10 minutos

What is a trust signal?Let’s say you’re interested in a book you aren’t familiar with—this book, for example. Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?The author, in turn, tries to prove their trustworthiness in a number of ways:An accomplished and relevant biographyGlowing praise from well-known people on the ... Leer más

Antes $16,354 CLP Ahora $14,623 CLP o gratis con Kobo Plus

What is a trust signal?Let’s say you’re interested in a book you aren’t familiar with—this book, for example. Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?The author, in turn, tries to prove their trustworthiness in a number of ways:An accomplished and relevant biographyGlowing praise from well-known people on the
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Refine Your Delivery, Stage Presence, and Audience Engagement for Impactful Presentations

de Ethan Kingsley ...

Narrado por AI Voice HumanizeAudio.com ...

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This audiobook is narrated by an AI Voice. "In ""Advanced Public Speaking Techniques for Beginners,"" you'll discover practical strategies to elevate your speaking skills and deliver memorable presentations. Designed for newcomers eager to build confidence, this book covers essential areas such as structuring your message, mastering vocal delivery, and using body language effectively. You'll learn ... Leer más

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This audiobook is narrated by an AI Voice. "In ""Advanced Public Speaking Techniques for Beginners,"" you'll discover practical strategies to elevate your speaking skills and deliver memorable presentations. Designed for newcomers eager to build confidence, this book covers essential areas such as structuring your message, mastering vocal delivery, and using body language effectively. You'll learn
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The Public Relations Handbook

de Robert L. Dilenschneider ...

Narrado por Mike Lenz ...

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It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.The Public Relations Handbook contains valuable guidance for navigating the 2020s and beyond, answering for public relations professionals ... Leer más

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It is no longer enough for public relations professionals to be great at writing press releases or terrific at establishing media contacts. Today and in the future, all professionals must understand how their skills dovetail with those of other professionals.The Public Relations Handbook contains valuable guidance for navigating the 2020s and beyond, answering for public relations professionals
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Reputation Capital

How to Navigate Crises and Protect your Greatest Asset

de T.J. Winick ...

Narrado por Jeff Hoyt ...

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6 hora 8 minutos

A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand.In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football ... Leer más

Antes $22,714 CLP Ahora $20,310 CLP

A longtime broadcast journalist, ABC News correspondent, and business communication strategist shows how you can craft an honest and authentic response to any scandal, rather than try to deny it, and ultimately bolster your brand.In twenty years as a television reporter, T. J. Winick covered many scandals, including the British Petroleum oil spill, the Pennsylvania State University football
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Alpha Female Bible

Identify and Eliminate Anxiety, Jealousy, Negative Thinking, Overcome Anger and Couple Conflicts. Build Your Healthy Relationship as a Real Alpha Woman - Essential Edition

de Michelle Martin ...

Narrado por Cat James, Courtney Wall, Janine Martintc, Tania Shandro ...

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13 hora 44 minutos

The Ultimate Alpha Female Bible Is Here: Here's How You Can Overcome Anxiety And Strengthen Your Relationship!Let's be honest. No woman is born with the "Alpha Female" gene.Being an Alpha Female is a state of mind that you can develop - even if you have never heard about "Alpha Females" before.Ditching old habits and building a new, improved version of yourself is not easy. It takes patience, ... Leer más

Antes $34,030 CLP Ahora $30,429 CLP o gratis con Kobo Plus

The Ultimate Alpha Female Bible Is Here: Here's How You Can Overcome Anxiety And Strengthen Your Relationship!Let's be honest. No woman is born with the "Alpha Female" gene.Being an Alpha Female is a state of mind that you can develop - even if you have never heard about "Alpha Females" before.Ditching old habits and building a new, improved version of yourself is not easy. It takes patience,
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Power Publicity

de David R. Portney ...

Narrado por David R. Portney ...

Completo

1 horas 7 minutos

Discover step-by-step exactly how to use the media to get free coverage and publicity for your business, your product or service. There's no faster, easier, cheaper way to boost your business sales. Here's everything you need to know to get started now - from the press release to the media interview, it's all covered in detail here. Get "Power Publicity" and start your money-making media blitz ... Leer más

Antes $22,668 CLP Ahora $20,269 CLP o gratis con Kobo Plus

Discover step-by-step exactly how to use the media to get free coverage and publicity for your business, your product or service. There's no faster, easier, cheaper way to boost your business sales. Here's everything you need to know to get started now - from the press release to the media interview, it's all covered in detail here. Get "Power Publicity" and start your money-making media blitz
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Audiolibro

Sustainably Wealthy: Navigating Finance for a Greener Future

de Crysa Vornex ...

Narrado por Digital Voice Madison G ...

Completo

1 horas 40 minutos

This audiobook is narrated by a digital voice.This book delves into the pressing need for incorporating principles of sustainability into personal finance decisions, offering practical strategies for individuals looking to make a positive impact on the environment while securing their financial future. From eco-friendly investing to reducing consumption and cutting down on waste, Sustainably ... Leer más

Antes $5,022 CLP Ahora $4,491 CLP o gratis con Kobo Plus

This audiobook is narrated by a digital voice.This book delves into the pressing need for incorporating principles of sustainability into personal finance decisions, offering practical strategies for individuals looking to make a positive impact on the environment while securing their financial future. From eco-friendly investing to reducing consumption and cutting down on waste, Sustainably
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Audiolibro

Rethinking Reputation

How PR Trumps Marketing and Advertising in the New Media World

de John Doorley, Fraser P. Seitel ...

Narrado por Sean Pratt ...

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7 hora 25 minutos

Good public relations is no longer just icing—it’s a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you’re a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at ... Leer más

Antes $34,065 CLP Ahora $30,459 CLP

Good public relations is no longer just icing—it’s a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you’re a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at
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Guerrilla P.R. 2.0

Wage an Effective Publicity Campaign without Going Broke

de Michael Levine ...

Narrado por Tom Weiner ...

Completo

9 hora 21 minutos

Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to ... Leer más

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Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to
... Leer más

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