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Audiolibros de Relaciones públicas

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  • Audiolibro

    PR IT-компаний: Российская практика

    de Филипп Гуров, Филипп Гуров ...
    Narrado por Святой ...

    Completo

    4 hora 12 minutos

    Будучи участниками одного из самых быстрорастущих сегментов экономики, IT-компании, как никакие другие, нуждаются в эффективном PR сопровождении бизнеса. Однако продвижение компаний IT-сектора зачастую требует применения специфических технологий, вызывающих сложности даже у опытных пиарщиков. До сегодняшнего дня на российском рынке не было литературы, которая систематизировала бы российский и ... Leer más

    $6,545 CLP o gratis con Kobo Plus

  • Audiolibro

    Extraordinary PR, Ordinary Budget

    A Strategy Guide

    de Jennifer R. Farmer ...
    Narrado por Caroline Miller ...

    Completo

    3 hora 56 minutos

    For many small organizations and businesses, it can be tempting to think that traditional PR is too expensive. Media relations and PR expert Jennifer R. Farmer shows that you don't need a big budget to make a big impact.The success of an organization, whether it is a nonprofit or an entrepreneurial venture, depends on a proactive and robust public relations arm. According to author Jennifer R. ... Leer más

    $13,923 CLP

  • Audiolibro

    The Power of Reputation

    Strengthen the Asset That Will Make or Break Your Career

    de Chris Komisarjevsky ...
    Narrado por Walter Dixon ...

    Completo

    6 hora 28 minutos

    We judge people in business the same way we judge those in our personal lives. We listen to what they say, watch how they behave, and take note of the results of their actions. Success is ultimately built on a foundation of character, communication, and trust. To accomplish our goals, people must believe in us.The Power of Reputation offers business people an action plan for creating the kind of ... Leer más

    $29,988 CLP

  • Audiolibro

    Reach

    Create the Biggest Possible Audience for Your Message, Book, or Cause

    de Becky Robinson ...
    Narrado por Becky Robinson ...

    Completo

    5 hora 2 minutos

    Cut through the noise and create the biggest possible audience for your work. This book offers a proven method for expanding your reach online so you can make a meaningful difference for others.Anyone who makes the bold decision to put their ideas out into the world wants to reach as many people as possible. Unfortunately, too many think it's a question of numbers-the more people you can get in ... Leer más

    $17,138 CLP

  • Audiolibro

    Public Relations For Dummies, 3rd Edition

    de Eric Yaverbaum ...
    Narrado por Kent Klineman ...

    Completo

    13 hora 13 minutos

    Effective public relations (PR) can help level the playing field between you and your competitors. You don't necessarily need a big budget to establish brand awareness and a positive reputation. With enough practice, anyone can learn to think like a PR specialist. Public Relations For Dummies helps you understand the mechanics of PR and gives you all the tools you need to succeed. This friendly ... Leer más

    $26,783 CLP

  • Audiolibro

    Persuasion

    WHAT SCHOOLS DO NOT TEACH US? 100+ SECRETS TO PERSUADE OTHERS

    de Eric Lefebvre ...
    Narrado por Edward Mora ...

    Completo

    3 hora 15 minutos

    Since the beginning of time, human beings have tried to achieve their goals in the most optimal way possible by developing long-term strategies and plans. However, as the social beings we are, our goals are often that others act or think in a certain way.Although in some cases the goals of others coincide with their own, it is common to find that this is not normally the case, due to incompatible ... Leer más

    $19,292 CLP o gratis con Kobo Plus

  • Audiolibro

    Engaged

    The Neuroscience behind Creating Productive People in Successful Organizations

    de Amy Brann ...
    Narrado por Esther Wane ...
    Series series The Neuroscience of Business Series

    Completo

    6 hora 8 minutos

    Neuroscience is revolutionizing our understanding of human psychology and behavior. By showing how to apply this new understanding to how you recruit, manage, and develop your people, Brann is enabling you to deliver a step change in organizational performance and individual achievement. ... Leer más

    $18,167 CLP o gratis con Kobo Plus

  • Audiolibro

    13 Secretos Olvidados del Control Mental

    Cómo Usar Palabras para Influir en el Comportamiento, Dirigir Pensamientos y Redirigir Acciones. Secretos de la Psicología Oscura Revelados.

    de Ronald Gill ...
    Narrado por Global Audio Productions ...

    Completo

    4 hora 43 minutos

    De Nervioso a Cautivador:¡Cómo Elegir Palabras que Capturen la Atención y Revelen los Secretos para Desatar tu Influencia!Imagina esto:Entras en una sala llena de desconocidos. Un poco nervioso, ¿verdad? Pero luego comienzas a charlar con alguien para romper el hielo y ¡boom! En cuestión de minutos, están colgando de cada una de tus palabras. Ríen con tus chistes, asienten como locos, ... Leer más

    $16,023 CLP o gratis con Kobo Plus

  • Audiolibro

    Personal Branding: A Manifesto on Fame and Influence

    de Isaac Mashman ...
    Narrado por Isaac Mashman ...

    Completo

    41 minutos

    It's a concept that has been around since before civilization began. A concept powerful enough to start movements, religions, and wars. Always at the forefront of our society we are but now coming to understand it. This very concept, known as personal branding, is broken down in an untypical way in Isaac Mashman's work. Explaining its significance to your previous, present, and future successes, ... Leer más

    $4,277 CLP o gratis con Kobo Plus

  • Audiolibro

    Good Is the New Cool

    Market Like You Give a Damn

    de Afdhel Aziz, Bobby Jones ...
    Narrado por Stephen Paul Aulridge, Jr. ...

    Completo

    6 hora 21 minutos

    “We are at a crossroads: either we can try to prop up the old, broken marketing model, or we can create a new model, one that is fit for the unique challenges of today.” —From Good Is the New CoolMarketing has an image problem. Media-savvy millennials, and their younger Gen Z counterparts, no longer trust advertising, and they demand increased social responsibility from their brands—while still ... Leer más

    $35,316 CLP o gratis con Kobo Plus

  • Audiolibro

    Painavaa puhetta

    de Ripsa Koskinen-Papunen, Heikki Laakso, Marjaana Virta ...
    Narrado por Ripsa Koskinen-Papunen ...

    Completo

    7 hora 18 minutos

    Opi helppo tapa rakentaa vaikuttava esitys.Painavaa puhetta opettaa helpon ja toimivaksi todistetun metodin, jonka avulla kuka tahansa voi rakentaa kuulijoita puhuttelevan esityksen ja saada viestinsä paremmin perille.Kirjassa myös tunnetut suomalaiset kertovat, miten he tekevät esityksistään ja puheenvuoroistaan mieleenpainuvia ja vaikuttavia.Aivan liian usein tuhlaamme omaa ja muiden aikaa ... Leer más

    $23,209 CLP

  • Audiolibro

    Invention in PR

    de Adam Ritchie ...
    Narrado por Adam Ritchie ...

    Completo

    2 hora 45 minutos

    A handbook for pushing the limits of PR to inventing things, rather than only promoting them. When PR teams live or die on the success or failure of the products and services they support, Invention in PR shows how they can take a stronger hand in their creation. This book says the profession can do better than waiting for someone else to determine, develop, and package what a company sells. It ... Leer más

    $17,138 CLP

  • Audiolibro

    Content Marketing for PR

    How to build brand visibility, influence and trust in today’s social age

    de Trevor Young ...
    Narrado por Trevor Young ...

    Completo

    8 hora 56 minutos

    Are you struggling to cut through the noise and convey your message to the marketplace?We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business ... Leer más

    $21,425 CLP o gratis con Kobo Plus

  • Audiolibro

    From Manila to Wall Street

    An Immigrant's Journey With America's First Black Tycoon

    de Butch Meily ...
    Narrado por Butch Meily, Becky Parker ...

    Completo

    9 hora 47 minutos

    From Butch Meily, trusted public relations strategist to Reginald Lewis, the history-making African American Mergers & Acquisitions dealmaker, comes an eye-opening business narrative. "From Manila to Wall Street" tells two stories: the first includes daring corporate takeovers, an exorbitant global lifestyle, and the fatal brain tumor that claimed Lewis’s life at age 50. Lewis struggled to reach ... Leer más

    $12,380 CLP o gratis con Kobo Plus

  • Audiolibro

    Ladies Man

    The Careless Heart of John F. Kennedy - From the bestselling author of "Capote's Women"

    Narrado por Unknown ...

    Completo

    Insightful and wildly entertaining, Ladies Man gives voice to the women left as a footnote in JFK's legacy, while portraying a larger-than-life existence that was as troubled as it was extraordinary.John Fitzgerald Kennedy was a born leader-bold, charismatic, and able to charm his peers and disarm critics with nothing more than a witty phrase and a winning smile.He was also obsessive, manipulative ... Leer más

    $49,042 CLP

    PEDIDO ANTICIPADO

  • Audiolibro

    Trust Signals

    de Scott Baradell ...
    Narrado por Jay Aaseng ...

    Completo

    6 hora 10 minutos

    What is a trust signal?Let’s say you’re interested in a book you aren’t familiar with—this book, for example. Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?The author, in turn, tries to prove their trustworthiness in a number of ways:An accomplished and relevant biographyGlowing praise from well-known people on the ... Leer más

    $15,426 CLP o gratis con Kobo Plus

  • Audiolibro

    Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers

    de Kirk Kazanjian ...
    Narrado por Gary Telles ...

    Completo

    8 hora 21 minutos

    What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a single location in St. Louis car dealership into a $9 billion global powerhouse, EXCEEDING CUSTOMER ... Leer más

    $18,757 CLP

  • Audiolibro

    Brought to You By

    How Corporations Warped the Truth, Conned the Public, and Broke Democracy

    de Amy Westervelt ...

    Completo

    10 hora

    Recommended by BILL McKIBBEN on the EZRA KLEIN SHOW"A book that every citizen needs to read." —JILL ABRAMSON, author of Merchants of TruthA gripping account of the corporate propaganda that has invaded our media, our democracy, and now the very nature of truth itself—from investigative reporter and Drilled podcast host Amy Westervelt.Whether it’s the tobacco industry lying about the... ... Leer más

    $23,579 CLP

    PEDIDO ANTICIPADO

  • Audiolibro

    Guerrilla P.R. 2.0

    Wage an Effective Publicity Campaign without Going Broke

    de Michael Levine ...
    Narrado por Tom Weiner ...

    Completo

    9 hora 21 minutos

    Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to ... Leer más

    $21,382 CLP

  • Audiolibro

    Pitch Perfect

    How to Say It Right the First Time, Every Time

    de Bill McGowan ...
    Narrado por Bill McGowan ...

    Completo

    7 hora 52 minutos

    Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, ... Leer más

    $27,856 CLP

  • Audiolibro

    Happy Customers Everywhere

    How Your Business Can Profit from the Insights of Positive Psychology

    de Bernd H. Schmitt ...
    Narrado por Walter Dixon ...

    Completo

    6 hora 40 minutos

    EXPERIENTIAL MARKETING GURU BERND SCHMITT SHOWS MARKETERS AND BRAND MANAGERS HOW TO HARNESS THE POWER OF CUSTOMER HAPPINESSEvery business knows that the best customer is a happy customer. They return again and again, bring their friends and family, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be keenly aware of your ... Leer más

    $37,491 CLP

  • Audiolibro

    Smart Talk

    de Melissa Vela-Williamson APR CDP ...
    Narrado por Melissa Vela-Williamson APR CDP ...

    Completo

    5 hora 57 minutos

    I want to have deep conversations that uncover helpful truths, clarify confusing concepts, and allow me to connect with others. I call this smart talk: real, honest, helpful conversations with an intelligent exchange of information and stories.As a public relations professional, your craft isn’t as straightforward as it may seem to those outside the PR industry. It’s a career in which strategizing ... Leer más

    $15,426 CLP o gratis con Kobo Plus

  • Audiolibro

    La magia de la persuasión

    de Pamela Jean Zetina ...
    Narrado por Pamela Jean Zetina, Karla Hernández, Rubén Hernández ...

    Completo

    9 hora 45 minutos

    ¿Deseas conquistar la voluntad de otros y convertirlos en tus aliados?¿Te atreves a conocer aquello que activa el interés y la confianza de la gente?¿Estás listo para retomar el control sobre el impacto que tienes en los demás?Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de ... Leer más

    $19,282 CLP

  • Audiolibro

    Making Waves

    PR strategies to transform your maritime business

    de Ben Pinnington ...
    Narrado por Ben Pinnington ...

    Completo

    8 hora 56 minutos

    Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider's guide to public relations in the international maritime sector. This fully updated second edition includes new chapters on marime tech, AI in PR, and an expanded focus on the U.S. marime market. It sets out clear, practical steps to help you harness the power of PR to build your ... Leer más

    $19,635 CLP o gratis con Kobo Plus