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Pricing Revolution

Cómo la fijación del precio afecta la forma en que compramos on y off line

de Danilo Zatta ...

Pricing revolutionCómo la fijación del precio afecta la forma enque compramos on y off line.Cada vez más la fijación del precio correcto de los productos o servicios puede significar el éxito o fracaso de un negocio. En este revolucionario libro, escrito por el experto Danilo Zatta, se abordan los revolucionarios nuevos modelos de negocios y fijación de precios que se utilizan tanto para ventas a ... Leer más

Antes $6,054 CLP Ahora $5,413 CLP

Pricing revolutionCómo la fijación del precio afecta la forma enque compramos on y off line.Cada vez más la fijación del precio correcto de los productos o servicios puede significar el éxito o fracaso de un negocio. En este revolucionario libro, escrito por el experto Danilo Zatta, se abordan los revolucionarios nuevos modelos de negocios y fijación de precios que se utilizan tanto para ventas a
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El arte de la Guerra

de Sun Tzu ...

Contiene tabla de contenido activa (HTML) El tratado de estrategia más influyente del mundo The Art of War 'es un antiguo tratado militar chino que data del siglo V aC y se atribuye al antiguo estratega militar chino Sun Tzu. El texto está compuesto por 13 capítulos, cada uno de los cuales está dedicado a un aspecto de la guerra y comúnmente se piensa que es un trabajo definitivo sobre estrategia ... Leer más

$1,428 CLP o gratis con Kobo Plus

Contiene tabla de contenido activa (HTML) El tratado de estrategia más influyente del mundo The Art of War 'es un antiguo tratado militar chino que data del siglo V aC y se atribuye al antiguo estratega militar chino Sun Tzu. El texto está compuesto por 13 capítulos, cada uno de los cuales está dedicado a un aspecto de la guerra y comúnmente se piensa que es un trabajo definitivo sobre estrategia
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US Special Warfare Units in the Pacific Theater 1941–45

Scouts, Raiders, Rangers and Reconnaissance Units

de Gordon L. Rottman ...

Series Libro 12 - Battle Orders
The bitter fighting in the Pacific Theater required new forms of warfare, and the gathering of detailed intelligence information on the remote and varied islands and their determined defenders.As a result, new scout, raider and reconnaissance units were formed the pioneers of today's special forces. Some units were small, while others comprised thousands of men. All contributed significantly to ... Leer más

Antes $23,316 CLP Ahora $20,849 CLP

The bitter fighting in the Pacific Theater required new forms of warfare, and the gathering of detailed intelligence information on the remote and varied islands and their determined defenders.As a result, new scout, raider and reconnaissance units were formed the pioneers of today's special forces. Some units were small, while others comprised thousands of men. All contributed significantly to
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North Korea's Military-Diplomatic Campaigns, 1966-2008

de Narushige Michishita ...

Series series Routledge Security in Asia Pacific Series
This book examines North Korea’s nuclear diplomacy over a long time period from the early 1960s, setting its dangerous brinkmanship in the wider context of North Korea’s military and diplomatic campaigns to achieve its political goals. It argues that the last four decades of military adventurism demonstrates Pyongyang’s consistent, calculated use of military tools to advance strategic objectives ... Leer más

Antes $88,616 CLP Ahora $79,237 CLP

This book examines North Korea’s nuclear diplomacy over a long time period from the early 1960s, setting its dangerous brinkmanship in the wider context of North Korea’s military and diplomatic campaigns to achieve its political goals. It argues that the last four decades of military adventurism demonstrates Pyongyang’s consistent, calculated use of military tools to advance strategic objectives
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Alliances & Armor

Communist Diplomacy and Armored Warfare during the War in Vietnam

de Jim Pomeroy ...

“Jim Pomeroy’s Alliances & Armor bridges the gaps between Cold War diplomacy and military operational history. With a firm grasp of multi-archival and secondary sources, Pomeroy provides a comprehensive look at the international issues that influenced Hanoi’s decisions in the Second Indochina War in a concise and deftly written narrative. This is a strong addition to the voluminous literature of ... Leer más

$8,875 CLP o gratis con Kobo Plus

“Jim Pomeroy’s Alliances & Armor bridges the gaps between Cold War diplomacy and military operational history. With a firm grasp of multi-archival and secondary sources, Pomeroy provides a comprehensive look at the international issues that influenced Hanoi’s decisions in the Second Indochina War in a concise and deftly written narrative. This is a strong addition to the voluminous literature of
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Trump's Wars

The Future of Global Conflict in a Polarized World

de Danish Ali Bajwa, Usama Bajwa ...

The presidency of Donald J. Trump marked a dramatic shift in global power dynamics, ushering in an era of heightened international conflict, economic showdowns, and ideological warfare. From trade wars with China to military tensions in the Middle East, Trump's "America First" doctrine reshaped alliances, challenged diplomatic norms, and set the stage for a more polarized world.In Trump's Wars, ... Leer más

Antes $11,351 CLP Ahora $10,150 CLP

The presidency of Donald J. Trump marked a dramatic shift in global power dynamics, ushering in an era of heightened international conflict, economic showdowns, and ideological warfare. From trade wars with China to military tensions in the Middle East, Trump's "America First" doctrine reshaped alliances, challenged diplomatic norms, and set the stage for a more polarized world.In Trump's Wars,
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Soviet Foreign Policy after Stalin

de David J. Dallin ...

Series series Routledge Library Editions: Soviet Foreign Policy
Soviet Foreign Policy After Stalin, first published in 1962, reviews the constants and variables in the Soviet international course after Stalin. It examines the legacy of Stalin’s policy of Soviet imperialism, and how much his foreign policy was followed by his successors. It looks at the period of transition, the uprisings in Europe, the new Soviet course toward the ‘uncommitted nations’, Sino ... Leer más

$60,949 CLP

Soviet Foreign Policy After Stalin, first published in 1962, reviews the constants and variables in the Soviet international course after Stalin. It examines the legacy of Stalin’s policy of Soviet imperialism, and how much his foreign policy was followed by his successors. It looks at the period of transition, the uprisings in Europe, the new Soviet course toward the ‘uncommitted nations’, Sino
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Maginot Line 1940

Battles on the French Frontier

de Marc Romanych, Martin Rupp ...

Series Libro 218 - Campaign
The failure of the Maginot Line shocked the world and lead to the sudden collapse of organized French resistance against Germany.Constructed throughout the 1930s, the Maginot Line was supposed to form the ultimate defence against a German invasion of France. However, different sections of the line were built at different times and the strength of various sections varied widely. During their ... Leer más

Antes $18,635 CLP Ahora $16,662 CLP

The failure of the Maginot Line shocked the world and lead to the sudden collapse of organized French resistance against Germany.Constructed throughout the 1930s, the Maginot Line was supposed to form the ultimate defence against a German invasion of France. However, different sections of the line were built at different times and the strength of various sections varied widely. During their
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Allies in War: Britain and America against the Axis Powers, 1940-1945

de Mark Stoler ...

“Some historians are great because they write great books, others because they write books that need to be written. Mark A. Stoler... has done both. Allies in War offers an accessible and gracefully written synthesis of the wealth of new and important scholarship... addressing American and British grand strategy during World War II. Allies in War presents a global overview of Anglo-American ... Leer más

Antes $11,351 CLP Ahora $10,150 CLP

“Some historians are great because they write great books, others because they write books that need to be written. Mark A. Stoler... has done both. Allies in War offers an accessible and gracefully written synthesis of the wealth of new and important scholarship... addressing American and British grand strategy during World War II. Allies in War presents a global overview of Anglo-American
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The Mongol Invasions of Japan 1274 and 1281

de Dr Stephen Turnbull ...

Series Libro 217 - Campaign
An illustrated account of one of the most important campaigns in the history of Japan and the origin of the kami kaze - a key part of Japanese national identity.From his seat in Xanadu, the great Mongol Emperor of China, Kubla Khan, had long plotted an invasion of Japan. However, it was only with the acquisition of Korea, that the Khan gained the maritime resources necessary for such a major ... Leer más

Antes $18,635 CLP Ahora $16,662 CLP

An illustrated account of one of the most important campaigns in the history of Japan and the origin of the kami kaze - a key part of Japanese national identity.From his seat in Xanadu, the great Mongol Emperor of China, Kubla Khan, had long plotted an invasion of Japan. However, it was only with the acquisition of Korea, that the Khan gained the maritime resources necessary for such a major
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Russia’s Military Modernisation: An Assessment

Edición de The International Institute for Strategic Studies (IISS) ...

This new IISS Strategic Dossier examines the recent development of Moscow’s armed forces and military capabilities. It analyses the aspirations underpinning Russia’s military reform programme and its successes as well as its failures. The book also provides insights into Russia’s operational use of its armed forces, including in the intervention in Syria, the goals and results of recent state ... Leer más

Antes $159,074 CLP Ahora $142,240 CLP

This new IISS Strategic Dossier examines the recent development of Moscow’s armed forces and military capabilities. It analyses the aspirations underpinning Russia’s military reform programme and its successes as well as its failures. The book also provides insights into Russia’s operational use of its armed forces, including in the intervention in Syria, the goals and results of recent state
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Security in a greater Europe

The possibility of a pan-European approach

de Charlotte Wagnsson ...

Can Russia, the European Union and the three major EU member states adopt a unified policy line in the global arena? Charlotte Wagnsson investigates the cohesiveness of ‘greater Europe’ through the detailed scrutiny of policy statements by the leadership elites in the UK, France, Germany, Russia and the EU in connection with three defining events in international security: the crisis in Kosovo of ... Leer más

Antes $20,412 CLP Ahora $18,251 CLP

Can Russia, the European Union and the three major EU member states adopt a unified policy line in the global arena? Charlotte Wagnsson investigates the cohesiveness of ‘greater Europe’ through the detailed scrutiny of policy statements by the leadership elites in the UK, France, Germany, Russia and the EU in connection with three defining events in international security: the crisis in Kosovo of
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Special Operations Forces in the 21st Century

Perspectives from the Social Sciences

Edición de Jessica Glicken Turnley, Kobi Michael, Eyal Ben-Ari ...

Series series Cass Military Studies
This book sets out the major social scientific approaches to the study of Special Operations Forces.Despite consistent downsizing, over the past two decades the armed forces of the industrial democracies have seen a huge growth in Special Operations Forces (SOF). Through increasing numbers of personnel and more frequent deployments, SOF units have wielded considerable influence in conflicts around ... Leer más

Antes $71,573 CLP Ahora $63,997 CLP

This book sets out the major social scientific approaches to the study of Special Operations Forces.Despite consistent downsizing, over the past two decades the armed forces of the industrial democracies have seen a huge growth in Special Operations Forces (SOF). Through increasing numbers of personnel and more frequent deployments, SOF units have wielded considerable influence in conflicts around
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A Historical Sensibility

Sir Michael Howard and The International Institute for Strategic Studies, 1958–2019

de Michael Howard ...

Series series Adelphi series
With the death of Professor Sir Michael Howard, The International Institute for Strategic Studies (IISS) lost not only its president emeritus but the last of its founders and intellectual parents. The foremost military historian of his generation, Sir Michael embodied and epitomised a historical sensibility that informed all his writing. He will forever remain an icon not only for historians, but ... Leer más

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With the death of Professor Sir Michael Howard, The International Institute for Strategic Studies (IISS) lost not only its president emeritus but the last of its founders and intellectual parents. The foremost military historian of his generation, Sir Michael embodied and epitomised a historical sensibility that informed all his writing. He will forever remain an icon not only for historians, but
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India’s Role in the Indian Ocean Region in the 21st Century

Maritime Governance Perspective

de Tomasz Łukaszuk ...

The book explores India’s role as a normative power, with solid credentials based on a long history of thalassic experience of states of South India. It examines how India has been interpreting international law and rules for the exploitation of living and non-living resources in her way.The book presents an analysis of India’s activities in four key areas of maritime governance and a description ... Leer más

Gratis

The book explores India’s role as a normative power, with solid credentials based on a long history of thalassic experience of states of South India. It examines how India has been interpreting international law and rules for the exploitation of living and non-living resources in her way.The book presents an analysis of India’s activities in four key areas of maritime governance and a description
... Leer más
Rediscovering Irregular Warfare

Colin Gubbins and the Origins of Britain's Special Operations Executive

de A. R. B. Linderman ...

Series series Campaigns and Commanders Series
Britain’s Special Operations Executive (SOE), which conducted sabotage campaigns and supported resistance movements in Axis-occupied Europe and in Asia, is often described as Winston Churchill’s brainchild. But as A. R. B. Linderman reveals in this engrossing history, the real genius behind Britain’s clandestine warriors was Colin Gubbins, a British officer who forged the SOE by drawing on lessons ... Leer más

Antes $20,412 CLP Ahora $18,251 CLP

Britain’s Special Operations Executive (SOE), which conducted sabotage campaigns and supported resistance movements in Axis-occupied Europe and in Asia, is often described as Winston Churchill’s brainchild. But as A. R. B. Linderman reveals in this engrossing history, the real genius behind Britain’s clandestine warriors was Colin Gubbins, a British officer who forged the SOE by drawing on lessons
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The Last game

de Col Alok Asthana ...

In May 2025, a sophisticated terrorist attack kills twenty-three Hindu pilgrims in Kashmir, triggering the most dangerous nuclear crisis since the Cuban Missile Crisis. What begins as a routine retaliation quickly escalates when India discovers that Pakistan's military capabilities have evolved far beyond intelligence assessments, thanks to comprehensive Chinese technology transfer that has ... Leer más

Antes $9,079 CLP Ahora $8,118 CLP

In May 2025, a sophisticated terrorist attack kills twenty-three Hindu pilgrims in Kashmir, triggering the most dangerous nuclear crisis since the Cuban Missile Crisis. What begins as a routine retaliation quickly escalates when India discovers that Pakistan's military capabilities have evolved far beyond intelligence assessments, thanks to comprehensive Chinese technology transfer that has
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Major Law and Policy Issues in the South China Sea

European and American Perspectives

de Yann-huei Song, Keyuan Zou ...

Series series Contemporary Issues in the South China Sea
Major law and policy issues in the South China Sea are discussed mainly from the perspectives of leading American and European scholars in the study of the complex South China Sea disputes. The issues include regional maritime cooperation and regime building, Southeast Asian countries’ responses to the Chinese assertiveness, China’s historic claims, maritime boundary delimitation and excessive ... Leer más

$74,157 CLP

Major law and policy issues in the South China Sea are discussed mainly from the perspectives of leading American and European scholars in the study of the complex South China Sea disputes. The issues include regional maritime cooperation and regime building, Southeast Asian countries’ responses to the Chinese assertiveness, China’s historic claims, maritime boundary delimitation and excessive
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The Resilient Fortress: Assessing Iran's Power In A Modern Confrontation

Geopolitics

de Alistair Crowne ...

Series series Geopolitics
"The Resilient Fortress: Assessing Iran's Power in a Modern Confrontation" offers a compelling analysis of Iran's strategic position amid escalating geopolitical tensions, particularly in case of conflict with the US-Israel alliance. The book delves into Iran's historical and cultural context, emphasising its resilience and national pride, and poses the central question: How would Iran fare ... Leer más

$24,751 CLP o gratis con Kobo Plus

"The Resilient Fortress: Assessing Iran's Power in a Modern Confrontation" offers a compelling analysis of Iran's strategic position amid escalating geopolitical tensions, particularly in case of conflict with the US-Israel alliance. The book delves into Iran's historical and cultural context, emphasising its resilience and national pride, and poses the central question: How would Iran fare
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Africa

Volume 1

de various ...

Series series Adelphi Papers Reissue Hardback
Complete setSince 1961 the Adelphi Papers have provided some of the most informed accounts of international and strategic relations. Produced by the world renowned International Institute of Strategic Studies, each paper provides a short account of a subject of topical interest by a leading military figure, policy maker or academic. The project reprints the first forty years of papers, arranged ... Leer más

$401,318 CLP

Complete setSince 1961 the Adelphi Papers have provided some of the most informed accounts of international and strategic relations. Produced by the world renowned International Institute of Strategic Studies, each paper provides a short account of a subject of topical interest by a leading military figure, policy maker or academic. The project reprints the first forty years of papers, arranged
... Leer más
Space Warfare

Strategy, Principles and Policy

de John J. Klein ...

Series series Space Power and Politics
This book examines military space strategy within the context of the land and naval strategies of the past. This second edition has been updated and revised, with several new chapters included.The book examines competition and conflict in the space domain, including the methods used and sound counterstrategies to thwart a competitor’s efforts. Contrary to many spacepower pundits, the book explains ... Leer más

Antes $65,891 CLP Ahora $58,918 CLP

This book examines military space strategy within the context of the land and naval strategies of the past. This second edition has been updated and revised, with several new chapters included.The book examines competition and conflict in the space domain, including the methods used and sound counterstrategies to thwart a competitor’s efforts. Contrary to many spacepower pundits, the book explains
... Leer más
Teutonic Knight vs Lithuanian Warrior

The Lithuanian Crusade 1283–1435

de Mark Galeotti ...

Series Libro 69 - Combat
Featuring full-colour artwork, maps and carefully chosen illustrations, this exciting book investigates the Teutonic Knights and their Lithuanian foes during the epic Lithuanian Crusade.The Teutonic Knights were a military order committed to spreading Christendom eastwards into the non-Christian realms of the Baltic and Russia. They progressively extended their control across the various feuding ... Leer más

Antes $19,862 CLP Ahora $17,760 CLP

Featuring full-colour artwork, maps and carefully chosen illustrations, this exciting book investigates the Teutonic Knights and their Lithuanian foes during the epic Lithuanian Crusade.The Teutonic Knights were a military order committed to spreading Christendom eastwards into the non-Christian realms of the Baltic and Russia. They progressively extended their control across the various feuding
... Leer más
The Future of Air Power

de Neville Brown ...

Series series Routledge Library Editions: International Security Studies
Air power has been one of the key elements in modern warfare. This book, first published in 1986, analyses the likely changes to this key role as military technology and strategic thinking evolve. It begins with the history and present status of air power and assesses technical developments, and then discusses the character of future warfare, and its implications for planes and helicopters in land ... Leer más

$50,789 CLP

Air power has been one of the key elements in modern warfare. This book, first published in 1986, analyses the likely changes to this key role as military technology and strategic thinking evolve. It begins with the history and present status of air power and assesses technical developments, and then discusses the character of future warfare, and its implications for planes and helicopters in land
... Leer más
El diario del Che en Bolivia. Noviembre 7, 1966 a octubre 7, 1967

de Ernesto Guevara de la Serna ...

La presente edición coincide con la publicación que en 1968 realizó por primera vez el Instituto del Libro de Cuba. Por su relevancia histórica se han añadido las páginas que no aparecieron en la primera edición, las cuales fueron retiradas por los Servicios de Inteligencia del gobierno boliviano como medida de seguridad. Los días incluidos son los siguientes: enero (4, 5, 8 y 9); febrero (8 y 9); ... Leer más

$7,900 CLP o gratis con Kobo Plus

La presente edición coincide con la publicación que en 1968 realizó por primera vez el Instituto del Libro de Cuba. Por su relevancia histórica se han añadido las páginas que no aparecieron en la primera edición, las cuales fueron retiradas por los Servicios de Inteligencia del gobierno boliviano como medida de seguridad. Los días incluidos son los siguientes: enero (4, 5, 8 y 9); febrero (8 y 9);
... Leer más

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Recomendado para ti

eBooks de Estrategia

Pricing Revolution

El arte de la Guerra

US Special Warfare Units in the Pacific Theater 1941–45

North Korea's Military-Diplomatic Campaigns, 1966-2008

Alliances & Armor

Trump's Wars

Soviet Foreign Policy after Stalin

Maginot Line 1940

Allies in War: Britain and America against the Axis Powers, 1940-1945

The Mongol Invasions of Japan 1274 and 1281

Russia’s Military Modernisation: An Assessment

Security in a greater Europe

Special Operations Forces in the 21st Century

A Historical Sensibility

India’s Role in the Indian Ocean Region in the 21st Century

Rediscovering Irregular Warfare

The Last game

Major Law and Policy Issues in the South China Sea

The Resilient Fortress: Assessing Iran's Power In A Modern Confrontation

Africa

Space Warfare

Teutonic Knight vs Lithuanian Warrior

The Future of Air Power

El diario del Che en Bolivia. Noviembre 7, 1966 a octubre 7, 1967