You've got a great idea. Maybe it's a product, a service, or something the world hasn't seen yet. But here's the hard truth: ideas don't sell themselves. Getting onto a retail shelf, landing a distributor, or winning over a sponsor takes more than passion—it takes a pitch that buyers can't ignore. That's where this book comes in. In Pitch. Sell. Sold., Scott Woolley pulls back the curtain on what it really takes to get from concept to customer. With a career built on winning deals others c...

The astonishing story of America's airwaves, the two friends—one a media mogul, the other a famous inventor—who made them available to us, and the government which figured out how to put a price on air.This is the origin story of the airwaves—the foundational technology of the communications age—as told through the forty-year friendship of an entrepreneurial industrialist and a brilliant inventor.David Sarnoff, the head of RCA and equal parts Steve Jobs, Jack Welch, and Wil...

This second edition of Becoming an Emotionally Focused Therapist: The Workbook has been fully revised by expert therapists with advances in attachment science and emotionally focused therapy (EFT) practice, the integration of the "EFT Tango"—a guide to the EFT process—and new chapters on working with both individuals and families.Suitable as a companion volume to The Practice of Emotionally Focused Couple Therapy or as a standalone learning tool, it provides an ea...

The astonishing story of America’s airwaves, the two friends—one a media mogul, the other a famous inventor—who made them available to us, and the government which figured out how to put a price on air.This is the origin story of the airwaves—the foundational technology of the communications age—as told through the forty-year friendship of an entrepreneurial industrialist and a brilliant inventor.David Sarnoff, the head of RCA and equal parts Steve Jobs, Jack Welch, and Wil...

""Robert Dallek brings to this majestic work a profound understanding of history, a deep engagement in foreign policy, and a lifetime of studying leadership. The story of what went wrong during the postwar period…has never been more intelligently explored."" —Doris Kearns Goodwin, author of the Pulitzer Prize-winning Team of RivalsRobert Dalleck follows his bestselling Nixon and Kissenger: Partners in Power and An Unfinished Life: John F. Kennedy, 1917-1963

The #1 English-language bestseller in China--the book that is shaping China's planning and policy for the future.A "gray rhino" is a highly probable, high impact yet neglected threat: kin to both the elephant in the room and the improbable and unforeseeable black swan. Gray rhinos are not random surprises, but occur after a series of warnings and visible evidence. The bursting of the housing bubble in 2008, the devastating aftermath of Hurricane Katrina and other n...

A brilliant young historian offers a vital, comprehensive international military history of the Cold War in which he views the decade-long superpower struggles as one of the three great conflicts of the twentieth century alongside the two World Wars, and reveals how bloody the ""Long Peace"" actually was.In this sweeping, deeply researched book, Paul Thomas Chamberlin boldly argues that the Cold War, long viewed as a mostly peaceful, if tense, diplomatic standoff between democracy ...

A Wired senior editor and virtual reality expert presents a captivating, candid glimpse into the future "realities" of this emerging technology: how we will use it to form previously impossible relationships, explore new frontiers of intimacy, and how it will forever change human connection.Heralded as the most significant technological innovation since the smartphone, virtual reality is poised to transform our very notions of life and humanity. Though this tech is still i...

“A passionate and heartfelt call to care.”—Bruce Feiler, New York Times bestselling author of Walking the Bible and America*’s Prophet*In You Are Here, Thomas Kostigen, the New York Times bestselling co-author of The Green Book, takes us to the most extreme environmental areas on the planet to show how what we do from the comfort of our own home affects people, places, and things everywhere. A timely, much-needed alarm th...

A real-life "Indiana Jones," Donald P. Ryan, PhD, offers a breathtaking personal account of his adventures in archaeology in Beneath the Sands of Egypt. Fans of The Lost City of Z will thrill to the exploits of this "unconventional archaeologist" as he retrieves the remains of Egypt's past—including his breakthrough discovery in the Valley of the Kings of Egypt's famous female pharaoh, Hatshepsut.

From the end of the Baroque age and the death of Bach in 1750 to the rise of Hitler in 1933, Germany was transformed from a poor relation among western nations into a dominant intellectual and cultural force more influential than France, Britain, Italy, Holland, and the United States. In the early decades of the 20th century, German artists, writers, philosophers, scientists, and engineers were leading their freshly-unified country to new and undreamed of heights, and by 1933, they had won...

Dubbed the "pirate queen" by the Vatican and Spain's Philip II, Elizabeth I was feared and admired by her enemies. Extravagant, whimsical, and hot-tempered, Elizabeth was the epitome of power. Her visionary accomplishments were made possible by her daring merchants, gifted rapscallion adventurers, astronomer philosophers, and her stalwart Privy Council, including Sir William Cecil, Sir Francis Walsingham, and Sir Nicholas Bacon. All these men contributed their vast genius, power, greed, an...