This book will literally change the way you think about your next meal.Food psychologist Brian Wansink revolutionizes our awareness of how much, what, and why we’re eating—often without realizing it. His findings will astound you.• Can the size of your plate really influence your appetite?• Why do you eat more when you dine with friends?• What “hidden persuaders” are used by restaurants and supermarkets to get us to overeat?• How does m...

In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you’re eating, what you’re eating–or why you’re even eating at all.• Does food with a brand name really taste better?• Do you hate brussels sprouts because your mother did?• Does the size of your plate determine how hungry you feel?• How much would you eat if your soup bowl secretly refilled itself?• What does your favorite comfort foo...

In this illuminating and groundbreaking new book, food psychologist Brian Wansink shows why you may not realize how much you’re eating, what you’re eating–or why you’re even eating at all.• Does food with a brand name really taste better?• Do you hate brussels sprouts because your mother did?• Does the size of your plate determine how hungryyou feel?• How much would you eat if your soup bowl secretlyrefilled itself?• What does your favorite...