"This is a good text to accompany a core text on Public Relations. It is also very useful for marketing and business students. Valuable for post grads new to PR also."- Robbie Smyth, Griffith College Dublin"Offers the reader a concise and very readable tour through the many facets of PR… Providing a detailed reference of just under 200 alphabetically listed entries, covering a range of topics, from account management to wikis, destination branding a...

A provocative critique of the pieties and fallacies of our obsession with economic growthWe live in a society in which a priesthood of economists, wielding impenetrable mathematical formulas, set the framework for public debate. Ultimately, it is the perceived health of the economy which determines how much we can spend on our schools, highways, and defense; economists decidehow much unemployment is acceptable and whether it is right to print money or bail out prof...