Much like the annual spectacle of millions of wildebeest and zebras migrating from the parched savannahs, humankind too witnessed an even greater migration over the last two decades where 4.5 billion people ‘migrated’ to the internet. Over the last few years, this migration has led to a phenomenal growth of digital marketing. While digital as a medium has evolved tremendously, brands are still looking at how they can decode the digital jungle. This book juxtaposes modern marketing concepts...

Blurb *this would be used on the back cover of the book:“Leave your family in peace, not in pieces, After your Demise.”“This workbook is not just a repository of information which will be used by your legal heirs after your death, but even before your death, in Emergency.”If you want to live in the hearts of your family even after your death, this book is just for you.Inspired by a truly tragic incident, this book lets you create your personal secret ledger, whi...

When you are far from your best friend, & you really need to express it.The same way this book is the collection of 15+ letters by someone's long distance best friend from all around this country.Their writeups describe the beauty of distance in their friendship.This beautiful anthology is compiled by Vikas Soni & Aashna Chawla