This book brings all of the elements of data mining together in a single volume, saving the reader the time and expense of making multiple purchases. It consolidates both introductory and advanced topics, thereby covering the gamut of data mining and machine learning tactics ? from data integration and pre-processing, to fundamental algorithms, to optimization techniques and web mining methodology. The proposed book expertly combines the finest data mining material from the Morgan Kaufmann...

The Essential Guide to SQL Statement OptimizationWritten by Oracle ACE Director and MySQL expert Ronald Bradford, Effective MySQL: Optimizing SQL Statements is filled with detailed explanations and practical examples that can be applied immediately to improve database and application performances. Featuring a step-by-step approach to SQL optimization, this Oracle Press book helps you to analyze and tune problematic SQL statements.Identify the essential anal...

The only Oracle Press guide to MySQL Workbench explains how to design and model MySQL databases.MySQL Workbench Data Modeling and Development helps developers learn how to effectively use this powerful product for database modeling, reverse engineering, and interaction with the database without writing SQL statements. MySQL Workbench is a graphical user interface that can be used to create and maintain MySQL databases without coding. The book covers the interface and exp...

This is Part 2 of a series of quick learning guides for Oracle designers, developers and managers. Part 2 introduces completely new entrants to concepts of Oracle database analysis and design, database normalisation, the logical data model, E-R modelling and diagrams, logical to physical transformation in Oracle Designer, physical database design, de-normalization, database design for performance, and building a physical database from a server model.These guides are designed to rap...

Master the XML Programming Features in Oracle Database 11gDevelop, debug, and administer data-backed XML applications using the expert instruction and best practices in this Oracle Press guide. Oracle Database 11g: Building Oracle XML DB Applications discusses the latest development tools, technologies, and components. Find out how to set up Oracle XML Database (Oracle XML DB), build XML applications in Oracle JDeveloper 11g, work with XSLT stylesheets,...

What do you need to become a data-driven organization? Far more than having big data or a crack team of unicorn data scientists, it requires establishing an effective, deeply-ingrained data culture. This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company, from analysts and management to the C-Suite and the board.Through interviews and examples from data scientists and analytics leaders in a variety of industries, aut...

Written by Oracle insiders, this indispensable guide distills an enormous amount of information about the Oracle Database into one compact volume. Ideal for novice and experienced DBAs, developers, managers, and users, Oracle Essentials walks you through technologies and features in Oracle’s product line, including its architecture, data structures, networking, concurrency, and tuning.Complete with illustrations and helpful hints, this fifth edition provides a valuable one...

In this age of information overload, people use a variety of strategies to make choices about what to buy, how to spend their leisure time, and even whom to date. Recommender systems automate some of these strategies with the goal of providing affordable, personal, and high-quality recommendations. This book offers an overview of approaches to developing state-of-the-art recommender systems. The authors present current algorithmic approaches for generating personalized buying proposals, su...

Your One-Stop Guide to Oracle CRM On Demand ReportingPlan, build, and distribute data-rich business intelligence reports with ease. Oracle CRM On Demand Reporting details the entire report-building process and explains how to use the powerful features available in Answers On Demand to create and share comprehensive, integrated reports. The book includes proven strategies for report design and development, real-world examples, formatting tips, advanced repo...

Finding patterns in massive event streams can be difficult, but learning how to find them doesn’t have to be. This unique hands-on guide shows you how to solve this and many other problems in large-scale data processing with simple, fun, and elegant tools that leverage Apache Hadoop. You’ll gain a practical, actionable view of big data by working with real data and real problems.Perfect for beginners, this book’s approach will also appeal to experienced practitioners who want to br...

SQL Cheat Sheet & Guide, is designed as a quick reference, goto book for the working Microsoft and MySQL user. If you are like me, you like to keep all of your reference material together and not in a hundred internet searches. This QUICK LOOK reference is intended for the working IT professional in real world scenarios without having to find what you are looking for within a sea of webpage advertising, or author’s filler material.

This edited volume on the latest advances in data science covers a wide range of topics in the context of data analysis and classification. In particular, it includes contributions on classification methods for high-dimensional data, clustering methods, multivariate statistical methods, and various applications. The book gathers a selection of peer-reviewed contributions presented at the Fifteenth Conference of the International Federation of Classification Societies (IFCS2015), which was ...