From New York Times bestselling author and economics columnist Robert Frank, a compelling book that explains why the rich underestimate the importance of luck in their success, why that hurts everyone, and what we can do about itHow important is luck in economic success? No question more reliably divides conservatives from liberals. As conservatives correctly observe, people who amass great fortunes are almost always talented and hardworking. But liberals ...

How important is luck in economic success? No question more reliably divides conservatives from liberals. As conservatives correctly observe, people who amass great fortunes are almost always talented and hardworking. But liberals are also correct to note that countless others have those same qualities yet never earn much. In recent years, social scientists have discovered that chance plays a much larger role in important life outcomes than most people imagine. In Success and Luck...

What Charles Darwin can teach us about building a fairer societyWho was the greater economist—Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, New York Times economics columnist and best-selling author of The Economic Naturalist, predicts that within the next century Darwin will unseat Smith as the intellectual founder of economics. The reason, Frank argues, is that D...

Who was the greater economist--Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, New York Times economics columnist and best-selling author of The Economic Naturalist, predicts that within the next century Darwin will unseat Smith as the intellectual founder of economics. The reason, Frank argues, is that Darwin's understanding of competition describes economic reality far more accurately than Smith's. And the ...

From New York Times bestselling author and economics columnist Robert Frank, bold new ideas for creating environments that promise a brighter futurePsychologists have long understood that social environments profoundly shape our behavior, sometimes for the better, often for the worse. But social influence is a two-way street—our environments are themselves products of our behavior. Under the Influence explains how to unlock the latent power of soc...

Why do the keypads on drive-up cash machines have Braille dots? Why are round-trip fares from Orlando to Kansas City higher than those from Kansas City to Orlando? For decades, Robert Frank has been asking his economics students to pose and answer questions like these as a way of learning how economic principles operate in the real world-which they do everywhere, all the time. Once you learn to think like an economist, all kinds of puzzling observations start to make sense. Drive-up ATM ke...

Beneath the rolling hills of southeastern Pennsylvania lies a forgotten saga of courage, faith, and determination that shaped the very foundations of American civilization. H. Frank Eshleman's monumental work unveils the extraordinary journey of Swiss and German pioneers who crossed treacherous oceans and carved new lives from an untamed wilderness, carrying with them centuries of tradition, religious conviction, and an unbreakable spirit that would define generations. From the shadowed de...

My name is H. Frank Gaertner. The young woman shown below on the book's back cover is Sally Reynolds, a fictional character whose water-color image pretty well matches my imagination for an 18 to 21-year-old, literary-foil. Sally Reynolds is also the main character in Sally and the Magic River, a fictional story about a 10-year-old who has a tragic experience. Such an experience happened to me at age 10. The result of our individual tragedies led both of us to live lives filled wi...

Who was the greater economist--Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, New York Times economics columnist and best-selling author of The Economic Naturalist, predicts that within the next century Darwin will unseat Smith as the intellectual founder of economics. The reason, Frank argues, is that Darwin's understanding of competition describes economic reality far more accurately than Smi...

Financial disasters--and stories of the greedy bankers who precipitated them--seem to underscore the idea that self-interest will always trump concerns for the greater good. Indeed, this idea is supported by the prevailing theories in both economics and evolutionary biology. But is it valid?In What Price the Moral High Ground?, economist and social critic Robert Frank challenges the notion that doing well is accomplished only at the expense of doing good. Frank explores ex...

When educators are challenged to address problem student behaviors, the question in their minds should never be “What’s the right punishment?” Instead, this book describes the benefits to both teachers and students of using a relational discipline approach. The author draws on deep experiences as a teacher, coach, and school principal to show how discipline done right can help students to grow in self-management and responsibility. Listening to students and getting to know them are key to ...

When educators are challenged to address problem student behaviors, the question in their minds should never be "What's the right punishment?" Instead, this book describes the benefits to both teachers and students of using a relational discipline approach. The author draws on deep experiences as a teacher, coach, and school principal to show how discipline done right can help students to grow in self-management and responsibility. Frank shares guidelines that have already helped hundreds ...