In this book, a key assumption in most contemporary management writing is challenged viz. that work is ubiquitous. With rapid technological evolution in focus, the author explores how it has brought human beings to the threshold of being liberated from work as we now conceive of it. He reaches back to ideas originally put forth by Thruston Veblen, arguing that human beings are at the cusp of an era defined by the visible expansion of the 'leisure class.' Using the most debated three policy...

A tempting offerAn Offer She Can't Refuse by Shoma NarayananBeing interviewed by Darius, Mumbai’s most prestigious investment fund director, isn’t what businesswoman Mallika was expecting. Their scorching chemistry makes turning down his job offer difficult, but Mallika has responsibilities. Darius can’t understand why Mallika would walk away from her dream job – or the heat between them! But he’s determined to make her an offer she can’t refuse…

Nine-year-old Tanuj loves to listen to the story of Ravana and his ten heads. One night, after Amma narrates the story for the 145th time, Tanuj goes to bed chanting, 'East or West, Ravana is the Best'. The next morning, he wakes up to find that he has grown nine new heads! Read this hilarious yet heart-warming story to find out if Tanuj ever got back to being a one-headed boy again!

Enhancing Leadership PresenceTaking One Step Forward Every DayLeaders with Leadership Presence radiate confidence, humility, and authenticity. They exude warmth and inclusivity, fostering trust and collaboration. Communicating with clarity and respect, they simplify complexities. With heightened emotional awareness, they Inspire, Influence, and Impact!In this book, PK Narayanan shares practical insights to help enhance Leadership Presence.

Anyone who has worked in the corporate world, especially in the FMCG sector, knows that calm waters are rare and crises often arrive without warning. Courage Under Fire is a practical leadership logbook drawn from four decades of Suresh Narayanan’s own experiences of managing battles in the corporate trenches. Rather than offering abstract leadership theory, the book uses real episodes—across multiple countries—to show how leaders can navigate volatility with judgement, values and coordina...

This book deals with the fundamental aspects of electrochemical corrosion of titanium body implants and associated mitigation strategies. It explains the corrosion of titanium implants and the current coating technologies for preventing corrosion ina body fluid‑type environment. Insights are also provided about the titanium clinical failures and various regulatory statutory mandates governing the use of biomaterials. It explains the development of new titanium alloys, their properti...

Companies everywhere are missing their revenue targets. The old playbook of driving inbound traffic and pipeline is rapidly becoming more expensive, more competitive, and less impactful.Why? Because in an AI-first world, most of the buyer journey is invisible.What once required multiple search queries, reading websites, talking to sales reps, doing research, and making a decision can now be done in seconds. AI platforms are helping customers educate themselves without ever ...

**From two of TIME’s 100 Most Influential People in AI, what you need to know about AI—and how to defend yourself against bogus AI claims and productsConfused about AI and worried about what it means for your future and the future of the world? You’re not alone. AI is everywhere—and few things are surrounded by so much hype, misinformation, and misunderstanding. In AI Snake Oil, computer scientists Arvind Narayanan and Sayash Kapoor cut through the confus...

This volume deals with the role and impact of technology on the economy and society. The papers on corporate dimensions address the impact of patents, determinants of innovative activities, differential behaviour of multinationals, industrial groups and other firms with regard to innovations and technology. In contrast, the papers on social dimensions chiefly deal with the role of technology in reducing inequality. The majority of the papers employ econometric techniques and other statisti...

What makes some companies survive the test of time while others short-lived? Corporations do not exist in isolation; they are always part of something else, something bigger-an ecosystem. Inspired by the secrets of Shinise-Japanese companies dating back to the samurai era-Gopalakrishnan and Narayanan take a deep dive into the art of growing and sustaining a business. Over the last forty-eight years of close association with Unilever and Tata, Gopalakrishnan has gathered experience...

This book offers a comprehensive analysis of microalgal cultivation methods and optimization of astaxanthin production for various applications, including clinical uses, algae polymers, proteins and pigments, food applications and packaging, algae forming, cosmetics, and more.Microalgae are unicellular living forms and are the primary producers that play a major role in the ecosystem. Commercially, while many documents are available, some recent fields are yet to be explored. The b...

This book compares India and China, important players in industries like IT, automobiles, electronics, bio-technology and pharmaceuticals. It discusses the globalisation of these enterprises, focussing on e-commerce, equity and non-equity alliances, offshore investment etc.