In the highly competitive world of business, understanding the dynamics of strategy is the key to success.Bruce Greenwald, one of the nation's leading business professors, presents a new and simplified approach to strategy that cuts through much of the fog that has surrounded the subject. Based on his hugely popular course at Columbia Business School, Greenwald and his coauthor, Judd Kahn, offer an easy-to-follow method for understanding the competitive structure o...

Explore the modern extension of value investing in this essential text from "the guru to Wall Street’s gurus"The substantially rewritten Second Edition of Value Investing: From Graham to Buffett and Beyond delivers an incisive and refined approach to investing grounded on almost 100 years of history, beginning with Graham and Dodd. Founded on the value investing course taught for almost twenty-five years by co-author Bruce Greenwald at Columbia Business Sc...

In Globalization, authors Bruce Greenwald and Judd Kahn cut through the myths surrounding globalization and look more closely at its real impact, presenting a more accurate picture of the present status of globalization and its future consequences. Page by page, they uncover the real facts about globalization and answer the most important questions it raises, including: Will globalization increase or diminish in economic importance? Do higher living standards depend more on global...

Un enfoque radicalmente simplificado de la estrategia de empresa.En las dos últimas décadas, el enfoque convencional de la estrategia se ha vuelto frustrantemente complejo. En este libro, Bruce Greenwald, uno de los economistas y expertos en inversión y bolsa más destacados de Estados Unidos, presenta un enfoque nuevo y simplificado de la estrategia que elimina gran parte de la niebla que ha rodeado el tema.Basado en su exitoso curso de la Columbia Business...

In Globalization, authors Bruce Greenwald and Judd Kahn cut through the myths surrounding globalization and look more closely at its real impact, presenting a more accurate picture of the present status of globalization and its future consequences. Page by page, they uncover the real facts about globalization and answer the most important questions it raises, including: Will globalization increase or diminish in economic importance? Do higher living standards depend more on global...

Beat the market with the tips and techniques from the best value investors in the worldThe classic, seminal work in the field, Value Investing has been updated in a new, second edition to include the latest trends and a close look at some of the emerging investors who continue in the value investing tradition of Ben Graham and Warren Buffett. Featuring an exploration of the history of value investing and those that brought this investment approach to the f...