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  • Information Visualization

    Perception for Design

    de Colin Ware ...
    Séries series Interactive Technologies
    Information Visualization: Perception for Design, Fourth Edition explores the art and science of why we see objects the way we do. Based on the science of perception and vision, the author presents the key principles at work for a wide range of applications--resulting in visualization of improved clarity, utility and persuasiveness. This new edition has been revised and updated to include the ... Leia mais

    R$ 141,59

  • Information Visualization

    Perception for Design

    de Colin Ware ...
    Séries series Interactive Technologies
    Most designers know that yellow text presented against a blue background reads clearly and easily, but how many can explain why, and what really are the best ways to help others and ourselves clearly see key patterns in a bunch of data? When we use software, access a website, or view business or scientific graphics, our understanding is greatly enhanced or impeded by the way the information is ... Leia mais

    R$ 193,49

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    In Sketching User Experiences: The Workbook, you will learn, through step-by-step instructions and exercises, various sketching methods that will let you express your design ideas about user experiences across time. Collectively, these methods will be your sketching repertoire: a toolkit where you can choose the method most appropriate for developing your ideas, which will help you cultivate a ... Leia mais

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  • The UX Book

    Process and Guidelines for Ensuring a Quality User Experience

    The UX Book, winner of a 2013 Most Promising New Textbook Award from the Text and Academic Authors Association, is a comprehensive textbook on designing interaction to ensure a quality user experience. Combining breadth, depth, and practical applications, this book takes a time-tested process-and-guidelines approach that provides readers with actionable methods and techniques while retaining a ... Leia mais

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  • Information Architecture

    For the Web and Beyond

    Information architecture (IA) is far more challenging—and necessary—than ever. With the glut of information available today, anything your organization wants to share should be easy to find, navigate, and understand. But the experience you provide has to be familiar and coherent across multiple interaction channels, from the Web to smartphones, smartwatches, and beyond.To guide you through this ... Leia mais

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  • The Distraction Addiction

    Getting the Information You Need and the Communication You Want, Without Enraging Your Family, Annoying Your Colleagues, and Destroying Your Soul

    The question of our time: can we reclaim our lives in an age that feels busier and more distracting by the day?We've all found ourselves checking email at the dinner table, holding our breath while waiting for Outlook to load, or sitting hunched in front of a screen for an hour longer than we intended.Mobile devices and the web have invaded our lives, and this is a big idea book that addresses one ... Leia mais

    R$ 66,09

  • The Essential Persona Lifecycle

    Your Guide to Building and Using Personas

    The Essential Persona Lifecycle: Your Guide to Building and Using Personas offers a practical guide to the creation and use of personas, which can help product designers, their team, and their organization become more user focused. This book is for people who just need to know what to do and what order to do it in. It is completely focused on practical tools and methods, without much explanation ... Leia mais

    R$ 107,39

  • Web Mapping Illustrated

    Using Open Source GIS Toolkits

    With the help of the Internet and accompanying tools, creating and publishing online maps has become easier and rich with options. A city guide web site can use maps to show the location of restaurants, museums, and art venues. A business can post a map for reaching its offices. The state government can present a map showing average income by area.Developers who want to publish maps on the web ... Leia mais

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  • Subject To Change: Creating Great Products & Services for an Uncertain World

    Adaptive Path on Design

    To achieve success in today's ever-changing and unpredictable markets, competitive businesses need to rethink and reframe their strategies across the board. Instead of approaching new product development from the inside out, companies have to begin by looking at the process from the outside in, beginning with the customer experience. It's a new way of thinking-and working-that can transform ... Leia mais

    R$ 42,69

  • Data Visualization: a successful design process

    de Andy Kirk ...
    A comprehensive yet quick guide to the best approaches to designing data visualizations, with real examples and illustrative diagrams. Whatever the desired outcome ensure success by following this expert design process. This book is for anyone who has responsibility for, or is interested in trying to find innovative and effective ways to visually analyze and communicate data. There is no skill, no ... Leia mais

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  • Measuring the User Experience

    Collecting, Analyzing, and Presenting Usability Metrics

    Séries series Interactive Technologies
    Measuring the User Experience was the first book that focused on how to quantify the user experience. Now in the second edition, the authors include new material on how recent technologies have made it easier and more effective to collect a broader range of data about the user experience. As more UX and web professionals need to justify their design decisions with solid, reliable data, Measuring ... Leia mais

    R$ 148,49

  • Augmented Human

    How Technology Is Shaping the New Reality

    Augmented Reality (AR) blurs the boundary between the physical and digital worlds. In AR’s current exploration phase, innovators are beginning to create compelling and contextually rich applications that enhance a user’s everyday experiences. In this book, Dr. Helen Papagiannis—a world-leading expert in the field—introduces you to AR: how it’s evolving, where the opportunities are, and where it’s ... Leia mais

    R$ 63,99