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  • Was viele Verkäufer nicht zu fragen wagen

    100 Tipps für bessere Verkaufsresultate im Außendienst

    par Oliver Schumacher ...
    Collection series Business and Economics (German Language)
    Antworten auf die drängendsten Fragen im Vertrieb bietet dieser Verkaufsratgeber: Wie erreiche ich meine Zielvorgaben? Wie setze ich mich in Preisverhandlungen besser durch? Wie überwinde ich Hemmungen bei der Kaltakquise? Wie verhindere ich Kundenabwanderung? Zu den zehn wichtigsten Fragen liefert der Autor 100 konkrete Antworten. Mit kommentierten Checklisten für den Einsatz in der täglichen ... En savoir plus

    CHF 21.95

  • The Checkout Girl

    par Tazeen Ahmad ...
    How much do you know about what really goes on at your local supermarket?We see them every week and they are privy to some of our most intimate secrets – those we wouldn't even share with our closest friends. To us they are the anonymous helpers for whom nothing is too much trouble. But for them, every customer has a part in a gripping soap-opera of lovers' tiffs, family feuds and extraordinary ... En savoir plus

    CHF 8.87

  • Profit from the Source

    Transforming Your Business by Putting Suppliers at the Core

    par Christian Schuh, Wolfgang Schnellbacher, Alenka Triplat, Daniel Weise ...
    Profit from the Source, by BCG leaders Christian Schuh and colleagues, does for procurement what The Machine that Changed the World did for lean management. It will give readers everywhere the strategies they need to build resilient new organizations in a world of globalized business and fragmenting supply chains.Redefines and repositions procurement function in the organization.Essential new ... En savoir plus

    CHF 18.25 ou Gratuit avec Kobo Plus

  • Priceless

    The Hidden Psychology of Value

    par William Poundstone ...
    **The first book to reveal how everday pricing strategies manipulate usWhy do text messages cost money while emails are free? Why do cereal packets keep getting smaller? Why do department stores have a few extortionate goods that no one will buy? Why do so many prices end in 9?**Discover how everyday pricing strategies are designed to manipulate us – and how to fight back'An instructive and ... En savoir plus

    CHF 7.75

  • How the World Ran Out of Everything

    Inside the Global Supply Chain

    par Peter S. Goodman ...
    By the New York Times’s Global Economics Correspondent, an extraordinary journey to understand the worldwide supply chain—exposing both the fascinating pathways of manufacturing and transportation that bring products to your doorstep, and the ruthless business logic that has left local communities at the mercy of a complex and fragile network for their basic necessities."A tale that will change ... En savoir plus

    CHF 14.92

  • Pricing Strategy Implementation

    Translating Pricing Strategy into Results

    par Andreas Hinterhuber, Stephan M. Liozu ...
    Pricing can truly transform organizations. The impact of pricing on organizations is a result of two factors: pricing strategy development and the implementation of these strategies. Implementation is arguably the most difficult part in the pricing strategy process where even seasoned practitioners demand guidance. Pricing strategy development requires creativity, analytical rigor, and an ability ... En savoir plus

    CHF 53.72

  • Basic Income

    A Radical Proposal for a Free Society and a Sane Economy

    par Philippe Van Parijs, Yannick Vanderborght ...
    “Powerful as well as highly engaging—a brilliant book.”—Amartya SenA Times Higher Education Book of the WeekIt may sound crazy to pay people whether or not they’re working or even looking for work. But the idea of providing an unconditional basic income to everyone, rich or poor, active or inactive, has long been advocated by such major thinkers as Thomas Paine, John Stuart Mill, and John Kenneth ... En savoir plus

    CHF 12.51

  • Selling Through Distributors

    par John Griffin ...
    This book is a battle manual on building a successful international business. It will help seasoned international marketeers to audit and re-engineer their international distribution channels for a radical improvement in performance. It is vital reading for those in the early stages of building an international export organization. Selling Through Distributors sets out a formal programme for ... En savoir plus

    CHF 9.00

  • Business Development

    Kundenorientierte Geschäftsfeldentwicklung für erfolgreiche Unternehmen

    par Andreas Kohne ...
    Collection series Computer Science and Engineering (German Language)
    Das Buch gibt einen kompakten Überblick über das immer wichtiger werdende Thema Business Development (BD). Dazu beschreibt der Autor nicht nur die Rolle des Business Development Managers mit ihren Aufgaben, sondern er zeigt auch, wie Business Development organisatorisch in eine Firma integriert werden kann. Darüber hinaus wird ein prototypischer Business Development Prozess konkret vorgestellt und ... En savoir plus

    CHF 36.00

  • Shopped

    The Shocking Power of British Supermarkets

    par Joanna Blythman ...
    An elegant demolition of the supermarket miracle, this book charts the impact that supermarkets have had on every aspect of our lives and culture.Did you know…Almost 50% of supermarket fruit and vegetables contain pesticide residues?UK supermarkets make 40p on every £1 spent on bananas while plantations workers are paid just 1p?Supermarkets instill a climate of fear amongst their suppliers?Every ... En savoir plus

    CHF 10.24

  • Supply Chain Dictionary

    8000 Researched Definitions for Industry Best-Practice

    par SCHUB International ...
    Collection series 2014 Edition
    Approximately 145 million people globally are employed within and around supply chain services. The international industry generates $9.26 trillion annually. The Official Supply Chain Dictionary has nearly 8000 comprehensively researched Supply Chain & Logistics definitions that embody the very latest in industry practice. This official industry dictionary captures the complete ontology for ... En savoir plus

    CHF 21.93

  • Multi- und Omnichannel-Management in Banken und Sparkassen

    Wege in eine erfolgreiche Zukunft

    Modifié par Harald Brock, Ingo Bieberstein ...
    Collection series Business and Economics (German Language)
    Die Vertriebs- und Kommunikationsstrukturen von Banken und Sparkassen stehen auf dem Prüfstand. Die Notwendigkeit zur Veränderung liegt darin begründet, dass ein singulärer stationärer Vertrieb nicht mehr ausreicht, um den aktuellen Nutzungs- und Konsumgewohnheiten im Retail Banking gerecht zu werden. Das vorliegende Buch liefert vor allem Entscheidungsträgern und Praktikern wertvolle ... En savoir plus

    CHF 29.23

  • The Wealth of Nations

    par Adam Smith ...
    Unlock the secrets of economic prosperity with "The Wealth of Nations," the timeless masterpiece by Adam Smith. Dive into the fundamental principles of capitalism, free markets, and the division of labor that continue to shape our world today. In this captivating read, Adam Smith delves into the intricacies of wealth creation, offering profound insights into the mechanisms that drive economies and ... En savoir plus

    CHF 1.00 ou Gratuit avec Kobo Plus

  • Vertriebsstrategien transformieren

    Schritt für Schritt Märkte erobern: Analyse – Planung – Implementierung

    par Manuel Beck ...
    Collection series Business and Economics (German Language)
    Dieses Buch erläutert, wie Organisationen neue Vertriebsstrukturen aufbauen oder bestehende bewerten und optimieren können. In volatilen Zeiten mit hohen Kundenerwartungen sowie austauschbaren Produkten und Dienstleistungen müssen Vertriebsorganisationen überdacht oder sogar völlig neu aufgestellt werden. Denn sie sind oft historisch gewachsen, veraltet und operieren sehr starr, zudem werden ... En savoir plus

    CHF 48.21

  • Tech SEO Guide

    A Reference Guide for Developers and Marketers Involved in Technical SEO

    par Matthew Edgar ...
    Collection series Business and Management (R0)
    Tech SEO Guide provides a reference for everyone who works on the technical side of SEO. SEO has always had a technical component but over the last several years, the technical challenges are increasing as websites deliver richer and more engaging experiences. Those experiences can make it harder for Google to crawl a website and rank a website in search results. Given how important organic search ... En savoir plus

    CHF 37.44

  • Beraterverkauf im globalen B2B-Equipmentgeschäft

    Anleitung für professionelle Verhandlungen im In- und Ausland

    par Guido Wenski ...
    Collection series Business and Economics (German Language)
    In diesem Buch erfahren Vertriebsingenieure und Mitarbeiter im Investitionsgütervertrieb, wie sie in Verkaufsgesprächen erklärungsbedürfte Produkte erfolgreich platzieren können. Es geht um den praktischen Dialog mit dem Kunden und die Frage, wann ein eher kalkuliertes, rationales und wann ein eher intuitives Vorgehen zielführend ist. Sämtliche Verhandlungsschritte und viele konkrete ... En savoir plus

    CHF 36.00

  • Per vendere hai bisogno di un Buon Agente. Come trovarlo e fare di lui il TUO migliore strumento di vendita.

    par Sonia Venaruzzo ...
    Vuoi vendere di più? Vuoi fornire ai tuoi clienti un servizio migliore, più professionale e che ti distingua dai tuoi concorrenti? Vuoi semplificarti la vita, lavorare meno e meglio?Che tu sia un rivenditore, un professionista del design, un produttore o un rappresentante, fatti aiutare da Mr. Good.Mr. Good è la risposta che stai cercando, è la risorsa che ti manca, è lo strumento di vendita più ... En savoir plus

    CHF 8.00 ou Gratuit avec Kobo Plus

  • E-Logistics

    Managing Digital Supply Chains for Competitive Advantage

    par Yingli Wang, Stephen Pettit ...
    E-Logistics serves as the nerve system for the whole supply chain and enables smooth information flow within and between organizations.This new and updated edition provides the latest and most comprehensive coverage on digitalization in logistics and supply chain. It covers all transport modes and the role of ICT in supporting an integrated freight and supply chain network.***E-Logistics** ... En savoir plus

    CHF 58.27

  • Customer Relationships as Strategic Business Assets

    par Emmanuel Israel Samuel Ajabor ...
    **Customer Relationships as Strategic Business Assets** is a practical CRM training manual for business owners, managers, sales teams, service professionals, and students. It explains how to improve customer retention, loyalty, revenue, complaint handling, customer data, follow-up, and long-term value through professional, human-centred CRM practice. ... En savoir plus

    CHF 3.50 ou Gratuit avec Kobo Plus

  • Social Commerce verstehen – Chancen erkennen

    Strategien, Checklisten und Tools für erfolgreiches Social Selling

    par Markus H. Dahm, Philipp Dornach ...
    Collection series Business and Economics (German Language)
    Dieses Buch erläutert die Mechanismen, die hinter erfolgreichem Social Commerce stehen. Dabei werden die folgenden zentralen Fragen beantwortet: Was motiviert Menschen, auf Instagram, TikTok oder Facebook zu kaufen? Welche Rolle spielen Influencer, Bewertungen und Communities? Und wie können Unternehmen diese Dynamiken nutzen, ohne ihre Glaubwürdigkeit und Autonomie zu verlieren?Likes und Follower ... En savoir plus

    CHF 32.00

  • Make Money Podcasting:

    Start, Grow, and Monetize a Podcast in Any Niche—Even Without a Big Audience

    par Jessica Collins ...
    Make Money Podcasting Unlock the secrets to transforming your passion for podcasting into a thriving, sustainable business. Make Money Podcasting is the complete guide for creators who want to move beyond hobbyist status and build real income streams while staying true to their voice. This book delivers an unfiltered, practical roadmap for navigating every step of the journey—from crafting an ... En savoir plus

    CHF 1.50

  • Designing Smart Prices

    Kundenwahrnehmung von Dynamic und Personalized Pricing

    par Mila Vogelsang ...
    Collection series Business and Economics (German Language)
    Die intelligente, algorithmenbasierte Preisgestaltung, das sogenannte Smart Pricing, ist zu einer wichtigen Säule bei der Entwicklung neuer Preisstrategien geworden. Sowohl die Praxis als auch wissenschaftliche Studien indizieren, dass diese Form der Preisgestaltung zu einer signifikanten Umsatz- und Gewinnsteigerung beitragen kann. Diese Buch leistet sowohl in theoretischer als auch in ... En savoir plus

    CHF 43.70

  • The A-Z of Payments

    A Modern and Practical Glossary for the Curious and the Forgetful

    par Neira Jones ...
    With over 1,600 entries, The A-Z of Payments provides readers with a comprehensive, practical, easy-to-read listing of payment terms.The financial services industry is full of terms and abbreviations that can appear confusing or easy to forget (e.g. ACS, 3DS, RTP, PCI DSS, POS, PoS, A2A, P2P, and BaaS). This handy glossary, written in a plain and accessible style, is the perfect desktop companion ... En savoir plus

    CHF 33.97

  • Italian Banking and Financial Law: Intermediaries and Markets

    Modifié par D. Siclari ...
    Collection series Economics and Finance (R0)
    In today's increasingly global and integrated financial climate, there is an amplified need for cooperation between regulators and supervisors across the globe in order to promote economic growth and maintain competitive markets. However, idiosyncrasies remain within local markets, and for those wishing to participate within them, it is necessary to understand the distinctive qualities of each. ... En savoir plus

    CHF 148.96