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Audiolibros de Comportamiento del consumidor

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  • Audiolibro

    The Algebra of Happiness

    The pursuit of success, love and what it all means

    de Scott Galloway ...
    Narrado por Scott Galloway ...

    Completo

    3 hora 35 minutos

    Penguin presents the audiobook edition of The Algebra of Happiness, written and read by Scott Galloway.From the New York Times bestselling author, a provocative book of hard-won wisdom for achieving a fulfilling career and life.- How can you have a meaningful career, not just a lucrative one?- Is a work/life balance really possible?- What does it take to make a long-term relationship succeed?- ... Leer más

    $10,881 CLP

  • Audiolibro

    Tools and Weapons

    The Promise and the Peril of the Digital Age

    de Brad Smith, Carol Ann Browne ...
    Narrado por Brad Smith, Carol Ann Browne ...

    Completo

    11 hora 11 minutos

    With a foreword from Bill GatesFrom Microsoft's President and one of the tech industry's wisest thinkers, a frank and thoughtful reckoning with how to balance enormous promise and existential risk as the digitization of everything accelerates.__________Microsoft President Brad Smith operates by a simple core belief: when your technology changes the world, you bear a responsibility to help address ... Leer más

    $26,783 CLP

  • Audiolibro

    Chinese tourists - what do they want?

    Facts, ideas and successful examples

    de Ingemar Fredriksson ...
    Narrado por Richard Kemp ...

    Completo

    10 hora 54 minutos

    The world has never seen such a huge business opportunity for which they have so little understanding of how to address it. Many entrepreneurs have, more or less seriously, dreamt of being able to sell just one product to every single Chinese. That dream is now quickly turning into a possibility for many hotels, restaurants, shops and attractions. As of 2012. Chinese tourists are the largest group ... Leer más

    $16,500 CLP

  • Audiolibro

    Giv din teenager gode pengevaner

    de Anne Juel Jørgensen ...
    Narrado por Katrine Bach ...

    Completo

    3 hora 41 minutos

    Er du usikker på, hvordan du skal tale med din teenager om penge og forbrug, og hvilke regler du skal sætte?I denne bog giver børne- og pengeekspert Anne Juel Jørgensen konkrete råd til, hvordan du som forælder kan hjælpe din teenager med at opbygge gode pengevaner.Hun fortæller om alle de muligheder og udfordringer der er, når man som ung skal håndtere økonomi og forbrug. Om lommepengemodeller, ... Leer más

    $25,273 CLP

  • Audiolibro

    Tilt

    Shifting Your Strategy from Products to Customers

    de Niraj Dawar ...
    Narrado por Walter Dixon ...

    Completo

    6 hora 1 minutos

    Shift your strategy downstream.Why do your customers buy from you rather than from your competitors? If you think the answer is your superior products, think again.Products are important, of course. For decades, businesses sought competitive advantage almost exclusively in activities related to new product creation. They won by building bigger factories, by finding cheaper raw materials or labor, ... Leer más

    $29,988 CLP

  • Audiolibro

    Anthro-Vision

    How Anthropology Can Explain Business and Life

    de Gillian Tett ...
    Narrado por Imogen Church ...

    Completo

    10 hora 41 minutos

    Brought to you by Penguin.From the bestselling author of Fool's GoldTo understand business, you need to think like an anthropologist.Is your workplace riven by tribal conflict? Are your meetings governed by dozens of unspoken rituals? Is there something faintly religious about the way your colleagues worship the CEO?If so, then you might need a lesson in business anthropology. For a century, ... Leer más

    $15,718 CLP

  • Audiolibro

    Ce que la société attend de nous

    de Eric Giegelmann ...
    Narrado por Voix Numérique Fabien G ...
    Series Audiolibro 7 - Histoire, société et politique

    Completo

    6 hora 56 minutos

    Ce livre audio est narré par une voix numérique.Qu’est-ce qu’une vie réussie ?Qui décide de ce qui est normal, acceptable ou désirable ?Dès la naissance, nous sommes immergés dans un monde rempli d’attentes : être performant, séduisant, ambitieux, conforme. À travers la famille, l’école, les médias, les pairs, la société nous dicte subtilement – et parfois brutalement – la manière don’t nous ne ... Leer más

    $2,143 CLP o gratis con Kobo Plus

  • Audiolibro

    More From Less

    How We Learned to Create More Without Using More

    de Andrew McAfee ...
    Narrado por Andrew McAfee ...

    Completo

    7 hora 57 minutos

    **From the coauthor of the New York Times bestseller The Second Machine Age, a paradigm-shifting argument “**full of fascinating information and provocative insights” (Publishers Weekly, starred review)—demonstrating that we are increasing prosperity while using fewer natural resources.Throughout history, the only way for humanity to grow was by degrading the Earth: chopping down forests, ... Leer más

    $21,425 CLP

  • Audiolibro

    Winning Tomorrow's Customer

    How to Build Customer Experience as a Competitive Advantage

    de Kari Korkiakoski ...
    Narrado por Narrated by an AI-generated voice based on Kari Korkiakoski’s voice ...

    Completo

    2 hora 53 minutos

    Winning Tomorrow’s Customer shows how customer experience can become a true source of competitive advantage.In a world where customer expectations are constantly shaped by new technologies, new habits, and experiences across industries, companies can no longer rely on products, price, or efficiency alone. They need a clearer understanding of what customers value, what they remember, and why they ... Leer más

    $12,754 CLP o gratis con Kobo Plus

  • Audiolibro

    Today Is The Day

    de OBOM A. BOWEN ...
    Narrado por Mark Bramhall ...

    Completo

    4 hora 53 minutos

    The foundation of all human action is human thought. Our thought process forms the foundation on which we build every facet of our lives. Therefore, it is important for each of us to understand how our minds work – how we got the habits and attitudes, the beliefs that may stand in the way of releasing our vast inner potential and leading fulfilling and purposeful lives. Our beliefs and ... Leer más

    $19,253 CLP o gratis con Kobo Plus

  • Audiolibro

    Reengineering Retail

    de Doug Stephens ...
    Narrado por Doug Stephens ...

    Completo

    7 hora 31 minutos

    Since the release of Doug Stephens' first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the ... Leer más

    $19,284 CLP o gratis con Kobo Plus

  • Audiolibro

    Ne Plus Subir, Reprenez le Pouvoir sur Votre Argent

    de Eric Giegelmann ...
    Narrado por Voix Numérique Florian G ...
    Series Audiolibro 17 - Économie, finance et travail

    Completo

    2 hora 41 minutos

    Ce livre audio est narré par une voix numérique.Gérer son budget pour survivre – Et reprendre le pouvoir sur votre argentAuteur : Eric GiegelmannDans un monde où chaque centime compte, reprendre le contrôle de ses finances est devenu une question de survie autant que de liberté. Ce livre est un guide pratique, accessible et motivant pour toutes celles et ceux qui souhaitent sortir du surende... ... Leer más

    $2,143 CLP o gratis con Kobo Plus

  • Audiolibro

    The Big Myth

    How American Business Taught Us to Loathe Government and Love the Free Market

    de Naomi Oreskes, Erik M. Conway ...
    Narrado por Liza Seneca ...

    Completo

    21 hora 27 minutos

    Bloomsbury presents The Big Myth by Naomi Oreskes and Erik M. Conway, read by Liza Seneca.“An immense scholarly feat.”—New Yorker * “[A] scorching indictment of free market fundamentalism . . . and how we can change, before it’s too late.”—EsquireThe bestselling authors of Merchants of Doubt offer a profound, startling history of one of America’s most tenacious—an... ... Leer más

    $37,512 CLP

  • Audiolibro

    Anticipating Needs

    Building Products and Services Customers Didn’t Know They Wanted

    de Favour Emeli ...
    Narrado por Digital Voice Archie G ...

    Completo

    2 hora 41 minutos

    This audiobook is narrated by a digital voice.True innovation doesn’t just meet existing demand—it creates it. Anticipating Needs is your ultimate guide to understanding your customers so deeply that you can deliver solutions they never even realized they needed. This book uncovers the secrets to staying ahead of the curve, driving customer delight, and creating market-defining products and ... Leer más

    $8,574 CLP o gratis con Kobo Plus

  • Audiolibro

    Spend Smarter Without Spending Less

    A Seven-Step Guide to the Hidden Psychology of Money, Everyday Choices, and Why Your Wallet Says Yes Before Your Brain Does

    de Anna Rilkoff ...
    Narrado por Digital Voice Adam E ...

    Completo

    20 minutos

    This audiobook is narrated by a digital voice.Why do smart people keep spending in ways they later regret?Not because they are careless. Not because they lack discipline. And not because they do not understand money.They spend for human reasons.Spend Smarter Without Spending Less explores the hidden psychology behind everyday financial choices and shows why spending is often driven by emotion, ... Leer más

    $5,359 CLP o gratis con Kobo Plus

  • Audiolibro

    Exceptional Service, Exceptional Profit

    The Secrets of Building a Five-Star Customer Service Organization

    de Leonardo Inghilleri, Micah Solomon ...
    Narrado por Sean Pratt ...

    Completo

    5 hora 39 minutos

    "Filled with treasure and big ideas, this book will help you become exceptional." - SETH GODINIn a tight market, your most powerful growth engine and your best protection from competitive inroads is this: put every thing you can into cultivating true customer loyalty. Loyal customers are less sensitive to price competition, more forgiving of small glitches, and, ultimately, become "walking ... Leer más

    $29,988 CLP

  • Audiolibro

    Shopping

    de PBS NewsHour ...
    Narrado por PBS NewsHour ...

    Completo

    4 minutos

    In Slumping Economy, a Shift in Shopping HabitsA leading retail consultant discusses why this recession may change consumer behavior permanently. ... Leer más

    $1,061 CLP o gratis con Kobo Plus

  • Audiolibro

    Exponential

    Transform Your Brand by Empowering Instead of Interrupting

    de Jeff Rosenblum ...
    Narrado por Barry Abrams ...

    Completo

    5 hora 6 minutos

    One of the world’s top advertising executives shows how iconic brands win new customers and build armies of evangelists.Great brands stand for more than just cool products and clever advertisements. They inspire audiences. They enrich communities. They energize people. They move people’s lives forward. Most importantly, great brands don’t just interrupt: they empower. And that empowerment leads to ... Leer más

    $20,353 CLP o gratis con Kobo Plus

  • Audiolibro

    Konsum - Warum wir kaufen, was wir nicht brauchen (ungekürzt)

    Warum wir kaufen, was wir nicht brauchen

    de Carl Tillessen ...
    Narrado por Martin Valdeig ...

    Completo

    5 hora 50 minutos

    WAS KOMMT NACH DEM SHOPPEN?ÜBER DIE ZUKUNFT UNSERES KONSUMSDie Pandemie hat uns vorübergehend auf einen kalten Konsum-Entzug gesetzt. Doch sie hat uns nicht geheilt. Wir kaufen einfach immer weiter – auch Dinge, die wir eigentlich nicht brauchen. Was treibt uns dazu? Und was verändert sich gerade?Trendforscher Carl Tillessen nimmt uns mit hinter die Kulissen einer globalen Maschinerie, deren ... Leer más

    $15,351 CLP o gratis con Kobo Plus

  • Audiolibro

    Terapia financeira

    de Brad Klontz, Brad Klontz ...
    Narrado por Márcio Lino ...

    Abreviado

    1 horas 17 minutos

    Assim que percebermos ter capacidade de lidar com qualquer coisa que esteja nos assombrando – e esse é, na maior parte das vezes, o passo mais difícil – compreendemos que os problemas não são imensuráveis e a ansiedade se dissipa. ... Leer más

    $2,023 CLP

  • Audiolibro

    Why Web3 Marketing Converts Gen Z

    A Gamified, Community-First, Collaborative Strategy

    de Jack Dalrymple ...
    Narrado por Digital Voice Martin G ...

    Completo

    3 hora 12 minutos

    This audiobook is narrated by a digital voice.Engage Gen Z. Future-Proof Your Brand. In today’s fast-changing digital landscape, brands are struggling to capture the attention of Gen Z, a generation that values authenticity, collaboration, and community like never before. The old playbook of one-way messaging and transactional loyalty programs is no longer enough. Enter web3 marketing, a ... Leer más

    $26,783 CLP o gratis con Kobo Plus

  • Audiolibro

    Mere i løn

    Succesfuld lønforhandling uden ondt i maven

    de Caroline Rønne ...
    Narrado por Stine Brandt Lilliecrona ...

    Completo

    4 hora 34 minutos

    FORHANDL DIG TIL DEN LØN, DU FORTJENERMange kvinder bliver usikre, når de skal tale løn. De undgår at bede om lønstigninger af frygt for at virke krævende og utaknemmelige, og ofte taler de sig selv og deres resultater ned. Alt det koster dem dyrt.Denne bog rummer en lang række konkrete, skudsikre og simple strategier til at opnå en succesfuld lønsamtale og den lønstigning, man ønsker – uanset om ... Leer más

    $25,133 CLP

  • Audiolibro

    The Art of Choosing

    de Sheena Iyengar ...
    Narrado por Orlagh Cassidy ...

    Completo

    10 hora 32 minutos

    The nationally recognized, leading authority on choice exposes the surprising truths behind the decisions we make everyday.Every day we make choices. Coke or Pepsi? Save or spend? Stay or go?Whether mundane or life-altering, the choices we make define us and shape our lives. Sheena Iyengar asks the difficult questions about how and why we choose: Is the desire for choice innate or bound by culture ... Leer más

    $29,999 CLP

  • Audiolibro

    O zoológico em você

    de Brad Klontz, Brad Klontz ...
    Narrado por Márcio Lino ...

    Abreviado

    1 horas 11 minutos

    Imagine um lugar muito pequeno, semelhante a uma jaula onde estão três criaturas: um crocodilo, um macaco e um cientista. Seu cérebro é formado por três sistemas distintos e interligados que reagem ao mundo de maneiras diferentes. Para otimizar seu funcionamento, os três sistemas precisam trabalhar juntos. ... Leer más

    $2,023 CLP