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eBooks de Comercio electrónico

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  • La Red de Todo: Internet de las Cosas y el Futuro de la Economia Conectada

    Internet de las Cosas es un cambio en la naturaleza de los productos cuya magnitud es difícil de comprender por completo y las empresas de tecnología están compitiendo entre sí con pronósticos que, a veces, parecen exagerados. Ericsson promete 50 mil millones de dispositivos conectados a la red en el año 2020, más de 7 por cada persona del mundo; General Electric predice que Internet Industrial ... Leer más

    Gratis

  • Obvious Adams

    Masters of Marketing Secrets: The Story of a Successful Marketer

    Series series Masters of Marketing Secrets
    Have you ever been struck by the painfully obvious?What passes for advertising these days seems to have forgotten what people are actually looking for.But it's right in front of their (and your) nose.The stories in this book were written apparently to tweak the noses of marketing as it existed in the early 1900's – but still has lessons all of use can learn from today.There are good reasons why ... Leer más

    Gratis

  • LAS VELAS JAPONESAS DE UNA FORMA SENCILLA. La guía de introducción a las velas japonesas y a las estrategias de análisis técnico más eficaces.

    ¿Quieren descubrir una de las técnicas de análisis de precios utilizadas por los operadores profesionales y las grandes instituciones? ¿Quieren aprender a entender con un simple vistazo las herramientas del mercado financiero? Cuando los operadores se dan cuenta del potencial de esta técnica, sus cambios operativos no hacen que mejorar. Son más conscientes de las señales del mercado y adquieren ... Leer más

    Antes $4,765 CLP Ahora $4,260 CLP o gratis con Kobo Plus

  • Become An Online Entrepreneur For Beginners

    Are you looking for a way to make more money, but don't want to go out and get another job? Would you like to learn how to increase your income by working online, straight from the comforts of your home, possibly without even getting out of your pajamas? If you answered yes to either (or both) of these questions, you are in the right place.You probably already know that there are many ways to ... Leer más

    Gratis

  • 蝶变:不可阻挡的互联网+浪潮(全彩)

    de 无笔秀才 ...
    本书根据企业运作的大致次序分为产品、管理、品牌、营销、服务、资本六个篇章,再加一个作者独特观点篇章,每个篇章都有核心内容:产品篇包含以用户为中心、极致、迭代、长尾理论、情怀等;管理篇包含去中心化、自组织化、扁平化、平等沟通等;品牌篇包含品牌节奏、自媒体、粉丝经济、商标域名、舆情等;营销篇包含免费模式、微商、弧线营销理论、众筹营销、O2O营销、事件营销等;服务篇包含极致快速、服务 、微信等;资本篇包含资本现状、天使投资、股权众筹、互联网金融等;秀才观点包含创业梦想、合伙人、物联网思维等。本书根据企业的发展过程,结合互联网思维的精髓思想,分析行业现状与发展趋势,给出如何跟上时代步伐的方法,从而指导创业者如何在创业的道路上少走弯路,指导传统企业如何快速实现转型升级。 ... Leer más

    $3,084 CLP o gratis con Kobo Plus

  • Growth Marketing Strategies for Startups

    Growth Marketing Strategies for Startups

    "Growth Marketing Strategies for Startups" offers a comprehensive guide to navigating the dynamic landscape of early-stage businesses. In this insightful book, readers are introduced to a myriad of innovative and practical techniques designed to propel startups toward sustainable success. By focusing on targeted approaches such as viral marketing, influencer collaborations, and data-driven ... Leer más

    Antes $2,855 CLP Ahora $2,553 CLP o gratis con Kobo Plus

  • 决胜B端:产品经理升级之路

    de 杨堃 ...
    本书试图提炼了互联网B端产品设计和管理的通用思路和方法,全书分为4篇。“概述篇”分析了互联网行业的盈利模式及发展趋势,并阐明市场对B端产品经理的需求将持续旺盛。后3篇贯穿了一个实践性很强的案例:在“设计篇”和“管理篇”中,我们为一家成熟的集团企业搭建了一套完整的分销业务平台,带领读者逐步设计、实现一个B端产品,并讲述每个环节的方法、技巧、注意事项;在“进阶篇”中,讲述了这家集团企业是如何从小门店一步步发展起来的,帮助读者从更宏观的角度思考产品,站在企业经营管理和发展的视角,重新审视互联网产品体系架构的设计原则和方法论。 ... Leer más

    $7,098 CLP o gratis con Kobo Plus

  • Opt-In-Listen Erstellung

    Leiten Sie Ihren Traffic zurück zu Ihrer Seite

    Sie waren wahrscheinlich auf mehreren Webseiten mit einer Box, in der Sie aufgefordert werden, Ihren Namen und Ihre E-Mail-Adresse einzugeben. Wenn Sie dieses Feld ausfüllen, fügen Sie Ihren Namen und Ihre E-Mail-Adresse der Anmelde Liste einer anderen Person hinzu. Dies ist eine von mehreren Möglichkeiten, um Ihre Listen zu erstellen. Diese Listen ermöglichen es Ihnen, Ihre bisherigen Zugriffe ... Leer más

    $5,310 CLP o gratis con Kobo Plus

  • 线上开店线下管店

    de 彦涛 ...
    随着汹涌澎湃的互联网时代的到来,商业形态和格局正发生着翻天覆地的变化,店铺这一古老的生意卖场也随之产生了的巨大的变化,店铺类型、开店方式、经营手段等都与过去不可同日而语。但概括而言,目前开店形式不外乎两种——线上开店(网络店铺)、线下开店(地面实体店)。本书紧密结合目前开店的新形势,融合了最新的开店知识、开店经验、管店技巧,条分缕析地讲解了成功开店必须了解和遵从的流程和标准,目的是为每一个开店者量身打造的最新、最全、最佳的开店指南。全书分为“线上开店”和“线下管店”两大部分。上篇详细介绍了线上开店的17个关键点和流程,并根据开店的程序,一一介绍了线上开店需要注意的一系列问题及其解决之道,为开店者指点迷津,把自己的店建设成一家有个性的赚钱小店;下篇深入全面讲解了线下实体店经营中必需的14个重要管理标准,多层次多角度地揭示了店铺兴隆的经营秘诀和管理艺术,为店铺经营者出谋划策,扫除开店障碍 ... Leer más

    $1,468 CLP o gratis con Kobo Plus

  • Post-covid Asia: Deglobalization, Fourth Industrial Revolution, And Sustainable Development

    Coronavirus disease (COVID-19) has been an unprecedented, once-in-a-century gamechanger for the world. The central focus of Post-COVID Asia is the new world that will emerge after the coronavirus. In particular, this book explores how deglobalization will proceed in the post-COVID world and what kind of impact deglobalization will have on Asian economies. After all, in the last few decades, Asia ... Leer más

    Antes $23,748 CLP Ahora $21,234 CLP

  • 短视频运营:从0到1玩转抖音和快手

    de 林新伟 ...
    本书作者经过自己长期的实践和近百次课程,培养了数千名普通素人成为网红,也帮助了数十家企业在短短的2个月时间内涨粉50万人。除了帮助他们获得显性价值(如营业额增长),还收获大量具有隐性价值的粉丝群体。本书内容来源于作者实战的精华,目的是帮助更多希望抖音运营人员少走弯路,尽快实现自己的梦想。 本书共14章,针对当下热门的短视频产品,从挑选设备、熟悉平台规则这些基础工作开始,一步一步教你做选题、制作脚本、拍摄、剪辑、运营和变现。每个环节有自己的独立性,又互相关联。浅显易懂,可操作性强。 ... Leer más

    $6,084 CLP o gratis con Kobo Plus

  • E-Life: Web-Enabled Convergence of Commerce, Work, and Social Life

    15th Workshop on e-Business, WEB 2015, Fort Worth, Texas, USA, December 12, 2015, Revised Selected Papers

    Series series Springer Nature Proceedings excluding Computer Science
    This book constitutes the refereed proceedings of the Workshop on E-Business (WeB 2015), held in Fort Worth, Texas, USA, on December 12, 2015. The theme of WeB 2015 was “Leveraging Service Computing and Big Data Analytics for E-Commerce”, and thus the workshop provided an interactive forum by bringing together researchers and practitioners from all over the world to explore the latest challenges ... Leer más

    $54,314 CLP

  • Convergence in Crossover Service

    Series series Computer Science (R0)
    Convergence in crossover service explores the crossover phenomenon, crossover services and the convergence issues that arise in typical crossover scenarios. Unlike traditional service integration, crossover services need to realize multidimensional convergence of pattern, design, run-time environment, quality, and value.This book creatively proposes a framework of crossover service pattern ... Leer más

    $162,961 CLP

  • Crea un sito web di successo

    Dritte e strategie vincenti alla portata di tutti

    Crea un Sito Web di Successo è dedicato a chi vuole portare in rete la propria attività o migliorare uno spazio web già esistente. Una guida semplice che ti seguirà durante tutte le fasi, dalla progettazione alla realizzazione di un sito vincente, senza usare nessun linguaggio di programmazione. Il sito web della propria attività è indispensabile per aprirsi a nuovi mercati e per raggiungere nuovi ... Leer más

    $5,062 CLP

  • Unlocking Strategic Innovation

    Competitive Success in a Disruptive Environment

    This new book explores how firms achieve competitive advantage in a disruptive, digital and globalized business landscape.An integrative framework, ‘The Four Rs of Competitive Success’, is introduced, which covers the four core pillars of global strategy: resources and capabilities, technology and innovation (recombination), internationalization and international markets (reach), and physical and ... Leer más

    $56,886 CLP

  • Living in Cape Town as a Freelancer

    TRANSFORM YOUR FREELANCE CAREER IN AFRICA'S MOST STUNNING BUSINESS HUBStruggling with high living costs while building your freelancing business? What if you could earn in USD/EUR while living like royalty in one of the world's most beautiful cities?Cape Town isn't just a travel destination—it's your secret weapon for freelance success.This comprehensive digital nomad Cape Town guide reveals how ... Leer más

    $5,968 CLP o gratis con Kobo Plus

  • LinkedIn: Encantar Recrutadores & Prosperar na Carreira

    Em um mundo onde a primeira impressão é digital, a arte de se destacar no LinkedIn tornou-se mais crucial do que nunca. Mas, como criar um perfil que não apenas reflita sua verdadeira essência, mas também atraia os olhos atentos dos recrutadores? Como transformar visitas em oportunidades palpáveis e sonhos em realidades profissionais?Imagine por um momento um museu global, onde cada obra de arte é ... Leer más

    Antes $5,568 CLP Ahora $4,979 CLP o gratis con Kobo Plus

  • HCI International 2020 – Late Breaking Papers: Interaction, Knowledge and Social Media

    22nd HCI International Conference, HCII 2020, Copenhagen, Denmark, July 19–24, 2020, Proceedings

    Series series Springer Nature Proceedings Computer Science
    This book constitutes late breaking papers from the 22nd International Conference on Human-Computer Interaction, HCII 2020, which was held in July 2020. The conference was planned to take place in Copenhagen, Denmark, but had to change to a virtual conference mode due to the COVID-19 pandemic.From a total of 6326 submissions, a total of 1439 papers and 238 posters have been accepted for ... Leer más

    $97,773 CLP

  • CHATGPT BILLIONAIRE - TURNING AI INTO YOUR ONLINE GOLDMINE

    Tap into the AI Revolution and Make Your Fortune in the Digital World

    Series Libro 1 - Millionaire Series - Mastering the Art of Wealth with ChatGPT
    Have you ever wondered how artificial intelligence could enhance your financial future?Are you looking to capitalize on the digital revolution to forge your path to wealth?Curious about turning AI into a profitable venture?Dive into the digital age with a guide that unravels the potential of AI to transform your economic landscape. This book provides a strategic roadmap, detailing how emerging AI ... Leer más

    $3,033 CLP o gratis con Kobo Plus

  • The No-Code Startup

    The complete guide to building apps without code

    de Emma Reilly ...
    **Business Book Awards 2025 Finalist**Have you ever dreamed of developing the next big app like Airbnb or TikTok, but you don’t know your webhooks from your APIs?Do you have a software idea that could solve the world’s biggest problems but coding seems like a dark art? What was once a heavy barrier to most founders - creating a technical product - has now become simple and accessible thanks to the ... Leer más

    $9,134 CLP

  • eBay Business All-in-One For Dummies

    The selling, marketing, and business tips you need to succeedeBay is the perfect place to learn the ropes of what it's like running an online business. It provides the tools, technology, and platform a would-be entrepreneur needs to launch their first successful small business. It takes some know-how, however, to get that business off the ground and grow it into a success. In eBay Business All-in ... Leer más

    Antes $32,715 CLP Ahora $29,254 CLP

  • FaceBooking Craze for Internet Marketers!

    Series series How to Master Social Networks
    What's all this Craze about Facebook?Because you can network with the world and market to them personally. All from the comfort of your own couch or easy chair.Internet Marketers around the world have found that FaceBook allows them to interact with people on a more personal level, which in turn builds even greater trust and stronger relationships with customers and potential customers. It has ... Leer más

    Antes $1,125 CLP Ahora $1,006 CLP

  • Responsible Design, Implementation and Use of Information and Communication Technology

    19th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2020, Skukuza, South Africa, April 6–8, 2020, Proceedings, Part II

    Series Libro 2 - Springer Nature Proceedings Computer Science
    This two-volume set constitutes the proceedings of the 19th IFIP WG 6.11 Conference on e-Business, e-Services, and e-Society, I3E 2020, held in Skukuza, South Africa, in April 2020.*The total of 80 full and 7 short papers presented in these volumes were carefully reviewed and selected from 191 submissions. The papers are organized in the following topical sections:Part I: block chain; fourth ... Leer más

    $97,773 CLP

  • Artificial Intelligence in HCI

    6th International Conference, AI-HCI 2025, Held as Part of the 27th HCI International Conference, HCII 2025, Gothenburg, Sweden, June 22–27, 2025, Proceedings, Part III

    Edición de Helmut Degen, Stavroula Ntoa ...
    Series Libro 3 - Springer Nature Proceedings Computer Science
    The four-volume set LNAI 15819–15822 constitutes the thoroughly refereed proceedings of the 6th International Conference on Artificial Intelligence in HCI, AI-HCI 2025, held as part of the 27th International Conference, HCI International 2025, which took place in Gothenburg, Sweden, June 22-17, 2025.The total of 1430 papers and 355 posters included in the HCII 2025 proceedings was carefully ... Leer más

    $97,773 CLP