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Vztahy s veřejností Audioknihy

Pokud se vám líbí Vztahy s veřejností audioknihy, pak budete milovat tyto top výběry.
Zobrazuje se 1–24 z 88
Přeskočit filtry boční lišty

  • Audiokniha

    Painavaa puhetta

    podle Ripsa Koskinen-Papunen, Heikki Laakso, Marjaana Virta ...
    Čte Ripsa Koskinen-Papunen ...

    Nezkrácené

    7 hodin/y 18 min

    Opi helppo tapa rakentaa vaikuttava esitys.Painavaa puhetta opettaa helpon ja toimivaksi todistetun metodin, jonka avulla kuka tahansa voi rakentaa kuulijoita puhuttelevan esityksen ja saada viestinsä paremmin perille.Kirjassa myös tunnetut suomalaiset kertovat, miten he tekevät esityksistään ja puheenvuoroistaan mieleenpainuvia ja vaikuttavia.Aivan liian usein tuhlaamme omaa ja muiden aikaa ... Přečtěte si více

    451,89 Kč

  • Audiokniha

    Invention in PR

    podle Adam Ritchie ...
    Čte Adam Ritchie ...

    Nezkrácené

    2 hodin/y 45 min

    A handbook for pushing the limits of PR to inventing things, rather than only promoting them. When PR teams live or die on the success or failure of the products and services they support, Invention in PR shows how they can take a stronger hand in their creation. This book says the profession can do better than waiting for someone else to determine, develop, and package what a company sells. It ... Přečtěte si více

    333,63 Kč

  • Audiokniha

    Content Marketing for PR

    How to build brand visibility, influence and trust in today’s social age

    podle Trevor Young ...
    Čte Trevor Young ...

    Nezkrácené

    8 hodin/y 56 min

    Are you struggling to cut through the noise and convey your message to the marketplace?We live in a fast-paced, digital-first world cluttered with brands and individuals telling the world how great they are. It’s no wonder consumers are so cynical and distrustful. They resent being interrupted with meaningless ads, pitches and promotional messages. They simply don’t care about you or your business ... Přečtěte si více

    417,10 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    From Manila to Wall Street

    An Immigrant's Journey With America's First Black Tycoon

    podle Butch Meily ...
    Čte Butch Meily, Becky Parker ...

    Nezkrácené

    9 hodin/y 47 min

    From Butch Meily, trusted public relations strategist to Reginald Lewis, the history-making African American Mergers & Acquisitions dealmaker, comes an eye-opening business narrative. "From Manila to Wall Street" tells two stories: the first includes daring corporate takeovers, an exorbitant global lifestyle, and the fatal brain tumor that claimed Lewis’s life at age 50. Lewis struggled to reach ... Přečtěte si více

    240,99 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Ladies Man

    The Careless Heart of John F. Kennedy - From the bestselling author of "Capote's Women"

    Čte Unknown ...

    Nezkrácené

    Insightful and wildly entertaining, Ladies Man gives voice to the women left as a footnote in JFK's legacy, while portraying a larger-than-life existence that was as troubled as it was extraordinary.John Fitzgerald Kennedy was a born leader-bold, charismatic, and able to charm his peers and disarm critics with nothing more than a witty phrase and a winning smile.He was also obsessive, manipulative ... Přečtěte si více

    826,27 Kč

    Předobjednávka

  • Audiokniha

    Trust Signals

    podle Scott Baradell ...
    Čte Jay Aaseng ...

    Nezkrácené

    6 hodin/y 10 min

    What is a trust signal?Let’s say you’re interested in a book you aren’t familiar with—this book, for example. Before you buy it, you wonder, “Can I trust this author?” Can you trust that their book will be worth your money and your time?The author, in turn, tries to prove their trustworthiness in a number of ways:An accomplished and relevant biographyGlowing praise from well-known people on the ... Přečtěte si více

    300,39 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You About Creating Lifetime Customers

    podle Kirk Kazanjian ...
    Čte Gary Telles ...

    Nezkrácené

    8 hodin/y 21 min

    What’s the secret to wowing your customers while maintaining a loyal and dedicated workforce? No one knows better than Enterprise, the nationnation’s #1 car rental company, Enterprise Rent-A-Car. Drawing upon the secrets time-tested strategies that have propelledhelped Enterprise grow from a single location in St. Louis car dealership into a $9 billion global powerhouse, EXCEEDING CUSTOMER ... Přečtěte si více

    365,14 Kč

  • Audiokniha

    Brought to You By

    How Corporations Warped the Truth, Conned the Public, and Broke Democracy

    podle Amy Westervelt ...

    Nezkrácené

    10 hodin/y

    Recommended by BILL McKIBBEN on the EZRA KLEIN SHOW"A book that every citizen needs to read." —JILL ABRAMSON, author of Merchants of TruthA gripping account of the corporate propaganda that has invaded our media, our democracy, and now the very nature of truth itself—from investigative reporter and Drilled podcast host Amy Westervelt.Whether it’s the tobacco industry lying about the... ... Přečtěte si více

    459,03 Kč

    Předobjednávka

  • Audiokniha

    Rethinking Reputation

    How PR Trumps Marketing and Advertising in the New Media World

    podle John Doorley, Fraser P. Seitel ...
    Čte Sean Pratt ...

    Nezkrácené

    7 hodin/y 25 min

    Good public relations is no longer just icing—it’s a strategic imperative more important to your competitive success than even advertising or marketing. This is true whether you’re a century-old multibillion-dollar corporation or a penniless startup. In Rethinking Reputation, public relations guru Fraser Seitel and John Doorley, founder of the Academy for Communication Excellence and Leadership at ... Přečtěte si více

    625,54 Kč

  • Audiokniha

    Going Social

    Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media

    podle Jeremy Goldman ...
    Čte Joe Geoffrey ...

    Nezkrácené

    7 hodin/y 53 min

    If you’re not social, it’s like you’re not even there. That’s how critical social media marketing has become. Businesses everywhere are struggling to adapt, but transitioning from traditional marketing to online engagement is fraught with questions, such as: How much is a Facebook “like” worth? How can you effectively engage online influencers? What are the best dashboards for monitoring multiple ... Přečtěte si více

    625,54 Kč

  • Audiokniha

    Personal Branding Mastery for Entrepreneurs

    podle Chris J Reed ...
    Čte Penny Andrews ...

    Nezkrácené

    5 hodin/y 23 min

    From the No.1 International Best Selling Author Chris J Reed, "The Only NASDAQ CEO with a Mohawk!, comes his new book, "Personal Branding Mastery for Entrepreneurs". In it, Chris will tell you all about how you, as an entrepreneur, can develop your personal brand beyond LinkedIn.You are an entrepreneur, your personal brand is what everyone is buying into. Your clients, your shareholders, your ... Přečtěte si více

    299,79 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Guerrilla P.R. 2.0

    Wage an Effective Publicity Campaign without Going Broke

    podle Michael Levine ...
    Čte Tom Weiner ...

    Nezkrácené

    9 hodin/y 21 min

    Every Fortune 500 corporation, movie star, and scandal queen knows that a good publicist is essential to building success and maintaining public support. But if you’re a small-business owner, entrepreneur, or undercapitalized beginner seeking an edge in a highly competitive arena, it’s unlikely that you have your own high-powered publicist.Guerrilla P.R. 2.0 offers all the resources necessary to ... Přečtěte si více

    416,26 Kč

  • Audiokniha

    Pitch Perfect

    How to Say It Right the First Time, Every Time

    podle Bill McGowan ...
    Čte Bill McGowan ...

    Nezkrácené

    7 hodin/y 52 min

    Media guru and Emmy Award-winning correspondent Bill McGowan—coach to some of the biggest names in business and entertainment, including Eli Manning, Kelly Clarkson, Jack Welch, Thomas Keller and Kenneth Cole teaches you how to get your message across and get what you want with pitch perfect communication. He is also a trusted advisor in the C-suites of tech companies like, Facebook, Spotify, ... Přečtěte si více

    558,87 Kč

  • Audiokniha

    Happy Customers Everywhere

    How Your Business Can Profit from the Insights of Positive Psychology

    podle Bernd H. Schmitt ...
    Čte Walter Dixon ...

    Nezkrácené

    6 hodin/y 40 min

    EXPERIENTIAL MARKETING GURU BERND SCHMITT SHOWS MARKETERS AND BRAND MANAGERS HOW TO HARNESS THE POWER OF CUSTOMER HAPPINESSEvery business knows that the best customer is a happy customer. They return again and again, bring their friends and family, and deliver tons of free advertising via word of mouth and social media. But in order to grow that loyal base, you must be keenly aware of your ... Přečtěte si více

    729,86 Kč

  • Audiokniha

    Smart Talk

    podle Melissa Vela-Williamson APR CDP ...
    Čte Melissa Vela-Williamson APR CDP ...

    Nezkrácené

    5 hodin/y 57 min

    I want to have deep conversations that uncover helpful truths, clarify confusing concepts, and allow me to connect with others. I call this smart talk: real, honest, helpful conversations with an intelligent exchange of information and stories.As a public relations professional, your craft isn’t as straightforward as it may seem to those outside the PR industry. It’s a career in which strategizing ... Přečtěte si více

    300,39 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    La magia de la persuasión

    podle Pamela Jean Zetina ...
    Čte Pamela Jean Zetina, Karla Hernández, Rubén Hernández ...

    Nezkrácené

    9 hodin/y 45 min

    ¿Deseas conquistar la voluntad de otros y convertirlos en tus aliados?¿Te atreves a conocer aquello que activa el interés y la confianza de la gente?¿Estás listo para retomar el control sobre el impacto que tienes en los demás?Estás a punto de descubrir sorprendentes revelaciones de lenguaje no verbal, comunicación asertiva e inteligencia emocional que te ayudarán a comunicar lo importante de ... Přečtěte si více

    364,40 Kč

  • Audiokniha

    Making Waves

    PR strategies to transform your maritime business

    podle Ben Pinnington ...
    Čte Ben Pinnington ...

    Nezkrácené

    8 hodin/y 56 min

    Do you want to raise awareness and win more business in the global maritime industry? Making Waves is an insider's guide to public relations in the international maritime sector. This fully updated second edition includes new chapters on marime tech, AI in PR, and an expanded focus on the U.S. marime market. It sets out clear, practical steps to help you harness the power of PR to build your ... Přečtěte si více

    399,00 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Crystallizing Public Opinion

    Complete and Original Edition

    podle Edward Bernays ...
    Čte Mitch Horowitz ...

    Nezkrácené

    5 hodin/y 15 min

    The Bare-Knuckled Truths of Edward BernaysYou may not know Edward Bernays, but Edward Bernays knows you. His 1923 classic Crystallizing Public Opinion set down the principles that corporations and government have used to influence and manipulate public attitudes over the past century, and the mass media continues that practice today.This seminal work on how public opinion is created and shaped, ... Přečtěte si více

    312,77 Kč

  • Audiokniha

    Crisis Averted

    PR Strategies to Protect Your Reputation and the Bottom Line

    podle Evan Nierman ...
    Čte Evan Nierman ...

    Nezkrácené

    4 hodin/y 6 min

    Crisis Averted explores the unpredictable world of crisis management and the decisions that make or break a company's future. A no-nonsense playbook offering practical guidance, applying its principles and strategies will empower you to approach potential challenges with confidence and competence.The lessons are universal and cut across every industry, meaning all organizations can use Crisis ... Přečtěte si více

    271,04 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Bang!

    Getting Your Message Heard in a Noisy World

    podle Linda Kaplan Thaler, Robin Koval, Delia Marshall ...
    Čte Deborah Marlowe ...

    Nezkrácené

    7 hodin/y 4 min

    The founders of one of today's hottest, most innovative advertising agencies explain how to ignite the kind of marketing explosions that will capture customers' attention.Linda Kaplan Thaler, the CEO and Chief Creative Officer of the Kaplan Thaler Group, is the brains behind a host of memorable and highly successful ads, from the irresistibly sentimental "Kodak moment" campaign to Herbal Essences' ... Přečtěte si více

    312,14 Kč

  • Audiokniha

    Brand Real

    How Smart Companies Live Their Brand Promise and Inspire Fierce Customer Loyalty

    podle Laurence Vincent ...
    Čte Joe Geoffrey ...

    Nezkrácené

    8 hodin/y 1 min

    Organizations are forever pouring creative energy into their branding strategies, tweaking their logos and websites, and building identities that range from warm and fuzzy to ultracool and edgy. But many forget that a brand, at its heart, is a promise to deliver results. If your brand experience fails to live up to that promise, customers will take their business elsewhere.Brand Real is a unique ... Přečtěte si více

    583,81 Kč

  • Audiokniha

    Complete Guide to Public Relations for SMEs, The

    podle Mark D. Wells ...
    Čte Owen Hawthorne ...

    Nezkrácené

    8 hodin/y 3 min

    "The Complete Guide to Public Relations for SMEs" is essential for small to medium-sized business owners and entrepreneurs eager to enhance their brand's story and engagement. This comprehensive guide demystifies public relations, emphasising its critical role in the digital age. It offers in-depth insights into public relations fundamentals, brand identity, and the unique challenges faced by SMEs ... Přečtěte si více

    311,93 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Alpha Female Bible

    Identify and Eliminate Anxiety, Jealousy, Negative Thinking, Overcome Anger and Couple Conflicts. Build Your Healthy Relationship as a Real Alpha Woman - Essential Edition

    podle Michelle Martin ...
    Čte Cat James, Courtney Wall, Janine Martintc, Tania Shandro ...

    Nezkrácené

    13 hodin/y 44 min

    The Ultimate Alpha Female Bible Is Here: Here's How You Can Overcome Anxiety And Strengthen Your Relationship!Let's be honest. No woman is born with the "Alpha Female" gene.Being an Alpha Female is a state of mind that you can develop - even if you have never heard about "Alpha Females" before.Ditching old habits and building a new, improved version of yourself is not easy. It takes patience, ... Přečtěte si více

    624,91 Kč nebo zdarma s Kobo Plus

  • Audiokniha

    Power Publicity

    podle David R. Portney ...
    Čte David R. Portney ...

    Nezkrácené

    1 hodina 7 min

    Discover step-by-step exactly how to use the media to get free coverage and publicity for your business, your product or service. There's no faster, easier, cheaper way to boost your business sales. Here's everything you need to know to get started now - from the press release to the media interview, it's all covered in detail here. Get "Power Publicity" and start your money-making media blitz ... Přečtěte si více

    416,26 Kč nebo zdarma s Kobo Plus