Re:Imagining Change provides resources, theory, hands-on tools and illuminating case studies for the next generation of innovative change-makers. This unique book explores how culture, media, memes and narrative intertwine with social change strategies, and offers practical methods to amplify progressive causes in the popular culture. This new, expanded second edition includes even more examples from the front lines of social movements and links the reader with an online tool kit to help c...

Re:Imagining Change provides resources, theory, hands-on tools, and illuminating case studies for the next generation of innovative change-makers. This unique book explores how culture, media, memes, and narrative intertwine with social change strategies, and offers practical methods to amplify progressive causes in the popular culture.Re:Imagining Change is an inspirational inside look at the trailblazing methodology developed by the Center for Story-based Strate...

Provides resources, theory, hands-on tools and illuminating case studies for the next generation of innovative change makers. Re:Imagining Change is an inspirational look at the trailblazing methodology developed by the non-profit organisation smartMeme, which offers tools, training and strategy support to organisations and movements working for justice, ecological sanity and transformative social change. The authors provide a summary of their approach and call to innovate strategies for c...