Decision Making & Problem Solving in Management & Leadership & Business & Finance Audiobooks

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itemsitem

Includes eBooks

Includes audiobooks

Includes 30 hours of listening time

No commitment, cancel anytime at kobo.com/account/subscriptions

Get 1 credit every month for the audiobook of your choice

No commitment, cancel anytime at kobo.com/account/subscriptions

Includes eBooks

Includes audiobooks

Includes 30 hours of listening time

No commitment, cancel anytime at kobo.com/account/subscriptions
Audiobook
by ,

Available:
. No commitment, cancel anytime at kobo.com/account/subscriptions.

Pre-order
1 audiobook monthly

+ FREE 30-day trial

Special Offer

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Recommended For You

Audiobook

Audiobook

Thinking, Fast and Slow

by Daniel Kahneman ...

Narrated by Patrick Egan ...

Unabridged

20 hours 4 min

Daniel Kahneman's pioneering work that tackles questions of intuition and rationality, read by Patrick Egan.One of the most influential books of the 21st century: the ground-breaking psychology classic - over 10 million copies sold - that changed the way we think about thinkingWhy do we make the decisions we do? Nobel Prize winner Daniel Kahneman revolutionised our understanding of human behaviour ... Read more

16,28 €

Daniel Kahneman's pioneering work that tackles questions of intuition and rationality, read by Patrick Egan.One of the most influential books of the 21st century: the ground-breaking psychology classic - over 10 million copies sold - that changed the way we think about thinkingWhy do we make the decisions we do? Nobel Prize winner Daniel Kahneman revolutionised our understanding of human behaviour
... Read more
Audiobook

Audiobook

The Black Swan: Second Edition

The Impact of the Highly Improbable: With a new section: "On Robustness and Fragility"

by Nassim Nicholas Taleb ...

Narrated by Joe Ochman ...

Series Audiobook 2 - Incerto
Unabridged

15 hours 48 min

NEW YORK TIMES BESTSELLER • The most influential book of the past seventy-five years: a groundbreaking exploration of everything we know about what we don’t know, now with a new section called “On Robustness and Fragility.”A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation ... Read more

23,26 €

NEW YORK TIMES BESTSELLER • The most influential book of the past seventy-five years: a groundbreaking exploration of everything we know about what we don’t know, now with a new section called “On Robustness and Fragility.”A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation
... Read more
Audiobook

Audiobook

The Life Cycle of a CEO

The Myths & Truths of How Leaders Succeed

by Claudius A. Hildebrand, Robert J. Stark ...

Narrated by Alan Peterson ...

Unabridged

9 hours 13 min

Ground-breaking research into how CEOs succeed by navigating the storms and predictable crises of corporate life.Being appointed CEO is seen by many as the pinnacle of success in business, but it is actually the first step in a journey of evolving stages requiring ongoing personal reinvention. In an unprecedented study of the individual performance of every twenty-first-century CEO of the S&P 500, ... Read more

29,76 €

Ground-breaking research into how CEOs succeed by navigating the storms and predictable crises of corporate life.Being appointed CEO is seen by many as the pinnacle of success in business, but it is actually the first step in a journey of evolving stages requiring ongoing personal reinvention. In an unprecedented study of the individual performance of every twenty-first-century CEO of the S&P 500,
... Read more
Audiobook

Audiobook

Art Of Problem Solving 101, The

Improve Your Critical Thinking And Decision Making Skills And Learn How To Solve Problems Creatively

by Michael Sloan ...

Narrated by Jeremy Nickel ...

Unabridged

1 hour 11 min

Are you often overwhelmed by your problems in life? Do you sometimes think that if only you had an analytical mind, then you could fix all of the things that plague you? Are you constantly obsessing over the obstacles and challenges in your life but you feel like there’s nothing you can do? Believe it or not, but you are a natural problem solver!With the Art of Problem Solving 101, we’re here to ... Read more

5,57 € or Free with Kobo Plus

Are you often overwhelmed by your problems in life? Do you sometimes think that if only you had an analytical mind, then you could fix all of the things that plague you? Are you constantly obsessing over the obstacles and challenges in your life but you feel like there’s nothing you can do? Believe it or not, but you are a natural problem solver!With the Art of Problem Solving 101, we’re here to
... Read more
Audiobook

Audiobook

Developing and Using Emotional Intelligence at Work

by Richard Skiba ...

Narrated by Digital Voice Cole G ...

Unabridged

7 hours 31 min

This audiobook is narrated by a digital voice.This book is a guide to understanding and developing emotional intelligence (EI) in the workplace. It is designed to help individuals identify their own emotional strengths and weaknesses, recognize personal stressors, and understand how these emotions impact their work environment. By developing self-awareness and control over emotional responses, the ... Read more

13,95 € or Free with Kobo Plus

This audiobook is narrated by a digital voice.This book is a guide to understanding and developing emotional intelligence (EI) in the workplace. It is designed to help individuals identify their own emotional strengths and weaknesses, recognize personal stressors, and understand how these emotions impact their work environment. By developing self-awareness and control over emotional responses, the
... Read more
Audiobook

Audiobook

!AYCONs Führungsatlas

Der harte Weg zum wahren Leader!

by Ulvi I. AYDIN ...

Narrated by Ulvi I. AYDIN ...

Unabridged

1 hour 45 min

Deutschland braucht Führungspersönlichkeiten! Freudige Macher! Visionäre Antreiber! Echte Unternehmer! Wahre Leader! In einer zunehmend komplexen Arbeitswelt müssen wir authentisch und klar führen, um erfolgreich zu sein! Geschäftsführer, die ihrer Mannschaft keine Perspektiven aufzeigen, taugen nichts. Wer sich im Dickicht der Details verliert und im Sumpf des Mikromanagements versinkt, muss den ... Read more

14,49 € or Free with Kobo Plus

Deutschland braucht Führungspersönlichkeiten! Freudige Macher! Visionäre Antreiber! Echte Unternehmer! Wahre Leader! In einer zunehmend komplexen Arbeitswelt müssen wir authentisch und klar führen, um erfolgreich zu sein! Geschäftsführer, die ihrer Mannschaft keine Perspektiven aufzeigen, taugen nichts. Wer sich im Dickicht der Details verliert und im Sumpf des Mikromanagements versinkt, muss den
... Read more
Audiobook

Audiobook

The Power of ''Q''

by Dinesh Sahay, Sharmila R Udupa ...

Unabridged

3 hours 27 min

An author/mentor has to be honest, generous, bold, energetic, passionate, candid, authentic and devoted toward its reader or member or follower and I am following these principles in my life. I also felt that it is an honour to me that except for love from readers, the members and followers there is no other best gift for me. I am focused on listening to meaningful sincere communication of their ... Read more

13,00 €

An author/mentor has to be honest, generous, bold, energetic, passionate, candid, authentic and devoted toward its reader or member or follower and I am following these principles in my life. I also felt that it is an honour to me that except for love from readers, the members and followers there is no other best gift for me. I am focused on listening to meaningful sincere communication of their
... Read more
Audiobook

Audiobook

Starting Your Own Business As A Black Person In America Or The Diaspora

Ahmad Wallace

by Ahmad Wallace ...

Narrated by Road Dawg ...

Unabridged

3 hours 53 min

What does it really take to start and grow a successful business when the odds are stacked against you?In Starting Your Own Business as a Black Person in America or the Diaspora, author Ahmad Wallace delivers a powerful, no-nonsense roadmap for Black entrepreneurs ready to build wealth, create opportunity, and leave a lasting legacy.Spanning 40 chapters, this comprehensive guide covers every stage ... Read more

13,93 € or Free with Kobo Plus

What does it really take to start and grow a successful business when the odds are stacked against you?In Starting Your Own Business as a Black Person in America or the Diaspora, author Ahmad Wallace delivers a powerful, no-nonsense roadmap for Black entrepreneurs ready to build wealth, create opportunity, and leave a lasting legacy.Spanning 40 chapters, this comprehensive guide covers every stage
... Read more
Audiobook

Audiobook

Thrive in Uncharted Waters: Crafting Your Unique Market Edge

"Boost your journey! Access captivating audio lessons that shape your distinctive market edge."

by Cyrus Eldridge ...

Narrated by Nick Porter ...

Unabridged

2 hours 28 min

Thrive in Uncharted Waters: Crafting Your Unique Market Edge⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you ready to advance your career and solidify your expertise by successfully navigating the challenges of the ever-changing market?Looking for a comprehensive guide that equips you with all the essential tools to redefine your market success?Your search concludes here!</stron... ... Read more

6,98 € or Free with Kobo Plus

Thrive in Uncharted Waters: Crafting Your Unique Market Edge⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you ready to advance your career and solidify your expertise by successfully navigating the challenges of the ever-changing market?Looking for a comprehensive guide that equips you with all the essential tools to redefine your market success?Your search concludes here!</stron...
... Read more
Audiobook

Audiobook

Day Trading Strategy Blueprint: Enter, Exit, and Protect Your Trades

by Ryan Gallagher ...

Narrated by Ryan Gallagher ...

Unabridged

1 hour 23 min

Build a profitable day trading system and conquer the stock market without the anxiety of emotional investing. Perfect for your daily commute, this focused guide replaces random guessing with a calm, analytical framework designed for aspiring investors. Stop letting fear and market noise dictate your financial decisions.Developing a reliable edge requires more than luck; it demands unwavering ... Read more

9,30 € or Free with Kobo Plus

Build a profitable day trading system and conquer the stock market without the anxiety of emotional investing. Perfect for your daily commute, this focused guide replaces random guessing with a calm, analytical framework designed for aspiring investors. Stop letting fear and market noise dictate your financial decisions.Developing a reliable edge requires more than luck; it demands unwavering
... Read more
Audiobook

Audiobook

Transform Chaos into Strength: Secrets for Thriving Amidst Life's Turbulence

"Master Life's Chaos: Engage with dynamic audio lessons designed to turn turmoil into resilience and strength!"

by Orson Wexford ...

Narrated by Nick Porter ...

Unabridged

58 min

Transform Chaos into Strength: Secrets for Thriving Amidst Life's Turbulence⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you eager to advance in your career and enhance your understanding of transforming challenges into opportunities for personal growth and resilience?Searching for a comprehensive resource that covers everything you need to thrive during turbulent times?Your que... ... Read more

3,81 € or Free with Kobo Plus

Transform Chaos into Strength: Secrets for Thriving Amidst Life's Turbulence⭐⭐ Simplified Guide & Explanations Included ⭐⭐Are you eager to advance in your career and enhance your understanding of transforming challenges into opportunities for personal growth and resilience?Searching for a comprehensive resource that covers everything you need to thrive during turbulent times?Your que...
... Read more
Audiobook

Audiobook

The Stability Effect

Four leadership factors that will make or break your organisation

by Amanda Muckalt, Amanda Muckalt ...

Narrated by Amanda Muckalt ...

Unabridged

4 hours 1 min

Become a leader who can work with change to realise the leadership potential in yourself, your team and your organisation. Leading a business has never been more challenging, and continual change can leave leaders ungrounded, distracted and unsure of the way forward. The Stability Effect leads you on a four-part pathway that gives you alignment and better decision-making and sets you up to thrive. ... Read more

19,99 € or Free with Kobo Plus

Become a leader who can work with change to realise the leadership potential in yourself, your team and your organisation. Leading a business has never been more challenging, and continual change can leave leaders ungrounded, distracted and unsure of the way forward. The Stability Effect leads you on a four-part pathway that gives you alignment and better decision-making and sets you up to thrive.
... Read more
Audiobook

Audiobook

Beyond Integrity

A Judeo-Christian Approach to Business Ethics

by Scott Rae, Kenman L. Wong ...

Narrated by John Pruden ...

Unabridged

26 hours 28 min

Integrity is essential to Judeo-Christian business ethics. But today’s business environment is complex. Those in business, and those preparing to enter the business world, need to grapple with the question of how integrity and biblical ethics can be applied in the workplace. They need to go “beyond integrity” in their thinking.Beyond Integrity is neither excessively theoretical nor simplistic and ... Read more

42,39 €

Integrity is essential to Judeo-Christian business ethics. But today’s business environment is complex. Those in business, and those preparing to enter the business world, need to grapple with the question of how integrity and biblical ethics can be applied in the workplace. They need to go “beyond integrity” in their thinking.Beyond Integrity is neither excessively theoretical nor simplistic and
... Read more
Audiobook

Audiobook

Upstream

How to solve problems before they happen

by Dan Heath ...

Narrated by Dan Heath ...

Unabridged

7 hours 46 min

Brought to you by Penguin.New York Times bestselling author Dan Heath asks what happens when we take our thinking upstream and try to prevent problems before they happen.We all have a tendency to work around problems. We are resourceful. We improvise. We’re so accustomed to managing emergencies as they strike that we often don’t stop to think about how we could prevent crises before they happen. ... Read more

15,12 €

Brought to you by Penguin.New York Times bestselling author Dan Heath asks what happens when we take our thinking upstream and try to prevent problems before they happen.We all have a tendency to work around problems. We are resourceful. We improvise. We’re so accustomed to managing emergencies as they strike that we often don’t stop to think about how we could prevent crises before they happen.
... Read more
Audiobook

Audiobook

#ADDAZERO - The Ultimate Guide to Sustainable Scale

Scale to Summit

by Jay Allen ...

Narrated by Jay Allen ...

Series Audiobook 2 - The Ultimate Guide to Sustainable Scale
Unabridged

7 hours 46 min

At the start of 2021, there were 5.5 million micro/small businesses registered in the UK, making up 99.2% of the total registered UK businesses. Of these, 5.3 million are micro businesses (solopreneurs - up to a maximum of 5 members of staff), accounting for 95%of all businesses. These businesses account for 21% of employment and 14% of UK PLC turnover.So why do 20% of start-ups fail within the ... Read more

12,22 € or Free with Kobo Plus

At the start of 2021, there were 5.5 million micro/small businesses registered in the UK, making up 99.2% of the total registered UK businesses. Of these, 5.3 million are micro businesses (solopreneurs - up to a maximum of 5 members of staff), accounting for 95%of all businesses. These businesses account for 21% of employment and 14% of UK PLC turnover.So why do 20% of start-ups fail within the
... Read more
Audiobook

Audiobook

Éxito personal

La biblioteca esencial de Brian Tracy, Volumen 1

by Brian Tracy ...

Narrated by Joaquín Chable ...

Series series La biblioteca del éxito
Unabridged

12 hours 37 min

Descubre cómo alcanzar más en menos tiempo, tomar mejores decisiones, mantener una motivación constante y desarrollar los hábitos que distinguen a las personas de mayor éxito.La biblioteca esencial de Brian Tracy, Volumen 1: Éxito personal reúne cuatro de las guías más reconocidas de Brian Tracy —Administración del tiempo, Éxito personal, Motivación y Creatividad y resolución de problemas— en una ... Read more

24,37 €

PRE-ORDER

Descubre cómo alcanzar más en menos tiempo, tomar mejores decisiones, mantener una motivación constante y desarrollar los hábitos que distinguen a las personas de mayor éxito.La biblioteca esencial de Brian Tracy, Volumen 1: Éxito personal reúne cuatro de las guías más reconocidas de Brian Tracy —Administración del tiempo, Éxito personal, Motivación y Creatividad y resolución de problemas— en una
... Read more
Audiobook

Audiobook

HBR Guide to Making Better Decisions

by Harvard Business Review ...

Narrated by Callie Beaulieu, Jonathan Yen ...

Series series HBR Insights
Unabridged

5 hours 7 min

Learn how to make better, faster decisions.As a manager you have to make decisions—from daily choices about team priorities to deciding which long-term innovation projects to pursue. But most decisions don't have a clear-cut answer, and assessing the alternatives and the risks involved can be overwhelming.You need a smarter approach to making the best choice possible. The HBR Guide to Making ... Read more

17,67 € or Free with Kobo Plus

Learn how to make better, faster decisions.As a manager you have to make decisions—from daily choices about team priorities to deciding which long-term innovation projects to pursue. But most decisions don't have a clear-cut answer, and assessing the alternatives and the risks involved can be overwhelming.You need a smarter approach to making the best choice possible. The HBR Guide to Making
... Read more
Audiobook

Audiobook

Dominando a inteligência financeira: Como gestores podem entender os números e tomar decisões melhores

by Efraim Bettencourt ...

Narrated by Efraim Bettencourt ...

Unabridged

2 hours 19 min

Desenvolva sua acuidade financeira e tome decisões gerenciais precisas, mesmo sem ter formação em contabilidade. Seja durante o trajeto diário para o escritório ou na preparação para assumir uma nova liderança, dominar a gestão de negócios exige ir além da intuição. Esta jornada prática e direta transforma conceitos numéricos complexos em estratégias claras para o seu avanço profissional contínuo ... Read more

9,30 € or Free with Kobo Plus

Desenvolva sua acuidade financeira e tome decisões gerenciais precisas, mesmo sem ter formação em contabilidade. Seja durante o trajeto diário para o escritório ou na preparação para assumir uma nova liderança, dominar a gestão de negócios exige ir além da intuição. Esta jornada prática e direta transforma conceitos numéricos complexos em estratégias claras para o seu avanço profissional contínuo
... Read more
Audiobook

Audiobook

Gestão de riscos em projetos: Um guia prático de identificação, avaliação e controle da incerteza para uma entrega bem-sucedida

by Vítor Holanda ...

Narrated by Vítor Holanda ...

Unabridged

2 hours 13 min

Transforme a incerteza em vantagem competitiva e garanta a entrega de projetos com uma gestão de riscos inteligente. Ideal para acompanhar seu deslocamento diário, este áudio cria um ambiente de aprendizado focado e realista para quem precisa proteger prazos e custos. Esqueça a ilusão do controle absoluto e adote uma postura objetiva para antecipar o imprevisível no ambiente corporativo.Seja você ... Read more

9,30 € or Free with Kobo Plus

Transforme a incerteza em vantagem competitiva e garanta a entrega de projetos com uma gestão de riscos inteligente. Ideal para acompanhar seu deslocamento diário, este áudio cria um ambiente de aprendizado focado e realista para quem precisa proteger prazos e custos. Esqueça a ilusão do controle absoluto e adote uma postura objetiva para antecipar o imprevisível no ambiente corporativo.Seja você
... Read more
Audiobook

Audiobook

Grandes líderes fazem perguntas melhores: Como liderar com clareza, confiança e impacto

by Susana Gomes ...

Narrated by Susana Gomes ...

Unabridged

2 hours 13 min

Abandone o comando autoritário e transforme sua liderança através da comunicação eficaz e de perguntas estratégicas. Ideal para o seu trajeto matinal ou antes de reuniões difíceis, este áudio prático e inspirador mostra como a curiosidade lúcida ajuda a organizar conflitos e a tomar decisões responsáveis. Substitua a pressão das respostas rápidas pela clareza de um raciocínio coletivo e ... Read more

9,30 € or Free with Kobo Plus

Abandone o comando autoritário e transforme sua liderança através da comunicação eficaz e de perguntas estratégicas. Ideal para o seu trajeto matinal ou antes de reuniões difíceis, este áudio prático e inspirador mostra como a curiosidade lúcida ajuda a organizar conflitos e a tomar decisões responsáveis. Substitua a pressão das respostas rápidas pela clareza de um raciocínio coletivo e
... Read more
Audiobook

Audiobook

arte de pensar nos negócios, A: Por que boas ideias fracassam e como fazê-las dar certo

by Vinícius Bettencourt ...

Narrated by Vinícius Bettencourt ...

Unabridged

2 hours 5 min

Transformar uma visão promissora em um negócio lucrativo exige mais estratégia realista do que flashes de genialidade. Se você está liderando projetos complexos ou estruturando uma nova startup, esta abordagem pragmática substitui a ilusão do sucesso fácil pela clareza na execução.O abismo entre iniciativas engavetadas e empreendimentos que geram impacto financeiro está na qualidade das perguntas ... Read more

9,30 € or Free with Kobo Plus

Transformar uma visão promissora em um negócio lucrativo exige mais estratégia realista do que flashes de genialidade. Se você está liderando projetos complexos ou estruturando uma nova startup, esta abordagem pragmática substitui a ilusão do sucesso fácil pela clareza na execução.O abismo entre iniciativas engavetadas e empreendimentos que geram impacto financeiro está na qualidade das perguntas
... Read more
Audiobook

Audiobook

Como pensam os grandes líderes: 11 maneiras de se destacar dos demais

by Maximiliano Machado ...

Narrated by Maximiliano Machado ...

Unabridged

2 hours 6 min

Domine a mentalidade de liderança e gestão de equipes que separa profissionais comuns de gestores excepcionais. Ideal para ouvir no trajeto até o trabalho, este guia foca na prática corporativa diária para quebrar o mito do talento inato. Você dominará atitudes treináveis de tomada de decisão, prontas para serem aplicadas imediatamente na sua rotina.Liderar com clareza sob pressão exige mais do ... Read more

9,30 € or Free with Kobo Plus

Domine a mentalidade de liderança e gestão de equipes que separa profissionais comuns de gestores excepcionais. Ideal para ouvir no trajeto até o trabalho, este guia foca na prática corporativa diária para quebrar o mito do talento inato. Você dominará atitudes treináveis de tomada de decisão, prontas para serem aplicadas imediatamente na sua rotina.Liderar com clareza sob pressão exige mais do
... Read more
Audiobook

Audiobook

The Modern Human Operating Crisis

by Hồ Quang Bình ...

Narrated by Adam, AI ...

Unabridged

2 hours 13 min

Modern humans have more information, technology, and cognitive tools than any generation before them yet many feel increasingly overwhelmed, distracted, exhausted, and unable to think clearly under pressure.The Modern Human Operating Crisis explores a deeper possibility: the problem may not be a lack of intelligence, knowledge, or ambition, but the condition of the human system doing the thinking ... Read more

10,69 €

Modern humans have more information, technology, and cognitive tools than any generation before them yet many feel increasingly overwhelmed, distracted, exhausted, and unable to think clearly under pressure.The Modern Human Operating Crisis explores a deeper possibility: the problem may not be a lack of intelligence, knowledge, or ambition, but the condition of the human system doing the thinking
... Read more
Audiobook

Audiobook

Le 11 leve della strategia aziendale: Come le grandi aziende costruiscono un vantaggio duraturo

by Enrico Ceccotti ...

Narrated by Enrico Ceccotti ...

Unabridged

2 hours 26 min

Domina il mercato e costruisci un vantaggio competitivo inattaccabile con le tattiche del grande management strategico. Perfetto da ascoltare durante il tragitto verso l'ufficio, questo manuale pragmatico decodifica le scelte che separano i veri leader da chi rincorre un successo effimero. Abbandona l'idea del colpo di genio fortuito e abbraccia la disciplina rigorosa delle decisioni vincenti.Il ... Read more

9,30 € or Free with Kobo Plus

Domina il mercato e costruisci un vantaggio competitivo inattaccabile con le tattiche del grande management strategico. Perfetto da ascoltare durante il tragitto verso l'ufficio, questo manuale pragmatico decodifica le scelte che separano i veri leader da chi rincorre un successo effimero. Abbandona l'idea del colpo di genio fortuito e abbraccia la disciplina rigorosa delle decisioni vincenti.Il
... Read more

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Recommended For You

Decision Making & Problem Solving Audiobooks

Thinking, Fast and Slow

The Black Swan: Second Edition

The Life Cycle of a CEO

Art Of Problem Solving 101, The

Developing and Using Emotional Intelligence at Work

!AYCONs Führungsatlas

The Power of ''Q''

Starting Your Own Business As A Black Person In America Or The Diaspora

Thrive in Uncharted Waters: Crafting Your Unique Market Edge

Day Trading Strategy Blueprint: Enter, Exit, and Protect Your Trades

Transform Chaos into Strength: Secrets for Thriving Amidst Life's Turbulence

The Stability Effect

Beyond Integrity

Upstream

#ADDAZERO - The Ultimate Guide to Sustainable Scale

Éxito personal

HBR Guide to Making Better Decisions

Dominando a inteligência financeira: Como gestores podem entender os números e tomar decisões melhores

Gestão de riscos em projetos: Um guia prático de identificação, avaliação e controle da incerteza para uma entrega bem-sucedida

Grandes líderes fazem perguntas melhores: Como liderar com clareza, confiança e impacto

arte de pensar nos negócios, A: Por que boas ideias fracassam e como fazê-las dar certo

Como pensam os grandes líderes: 11 maneiras de se destacar dos demais

The Modern Human Operating Crisis

Le 11 leve della strategia aziendale: Come le grandi aziende costruiscono un vantaggio duraturo