To write an eBook is a journey in self discovery; writing an information product - a labor of love. Writing is a tremendously powerful tool… if you look at it as the "doing" part of thinking! An author's work is normally a creative response to having recognized a big need and deciding to resolve it – not only for the writer, but for the thousands of others who will benefit from the effort. Information products should, in my estimation, follow a specific formula.Define the pro...