Learn the keys to energizing your writing, engaging readers, and breaking out with influence.What good will it do to skillfully craft a written argument if you lose your audience? Simple emails, formal reports, blogs, presentations, articles—they need punch to gain influence. Clear structure and logic alone won’t do. To engage readers, you need to make mentally stimulating choices in language—choices that electrify your readers’ mental hotspots.Veteran jour...

We often make small ethical compromises for "good" reasons: We lie to a customer because our boss asked us to. We exaggerate our accomplishments on our résumé to get an interview. Temptation blindsides us. And we make snap decisions we regret.Minor ethical lapses can seem harmless, but they instill in us a hard-to-break habit of distorted thinking. Rationalizations drown out our inner voice, and we make up the rules as we go. We lose control of our decisions, fall victim to the tem...

Read by the author.Learn the keys to energizing your writing, engaging readers, and breaking out with influence.What good will it do to skillfully craft a written argument if you lose your audience? Simple emails, formal reports, blogs, presentations, articles—they need punch to gain influence. Clear structure and logic alone won’t do. To engage readers, you need to make mentally stimulating choices in language—choices that electrify your r...

The companion book to COURSERA®'s wildly popular massive open online course "Learning How to Learn"Whether you are a student struggling to fulfill a math or science requirement, or you are embarking on a career change that requires a new skill set, A Mind for Numbers offers the tools you need to get a better grasp of that intimidating material. Engineering professor Barbara Oakley knows firsthand how it feels to struggle with math. She flunked her way thro...

To most of us, learning something "the hard way" implies wasted time and effort. Good teaching, we believe, should be creatively tailored to the different learning styles of students and should use strategies that make learning easier. Make It Stick turns fashionable ideas like these on their head. Drawing on recent discoveries in cognitive psychology and other disciplines, the authors offer concrete techniques for becoming more productive learners.Memory plays a central r...

**A New York Times Editors' ChoiceA Washington Post Best Nonfiction Book of 2021A New York Times Notable BookA bold new book reveals how we can tap the intelligence that exists beyond our brains—in our bodies, our surroundings, and our relationships**Use your head.That’s what we tell ourselves when facing a tricky problem or a difficult project. But a growing body of research indicates that we’ve got it exactly backw...

THE INTERNATIONAL BESTSELLER**Turn your inner voice from critic to coach with the life-changing guide from the award-winning neuroscientist and psychologist.‘A masterpiece’** Angela Duckworth, bestselling author of GRIT‘The groundbreaking and transformative book the world needs now.’ Susan Cain, bestselling author of QuietWe all have an inner voice. It helps us focus, achieve our goals and reflect on life’s most joyful mome...

From one of the world's preeminent experts on reading and dyslexia, the most comprehensive, up-to-date, and practical book available on identifying, understanding, and overcoming reading problems--now revised to reflect the latest research and evidence-based approaches.Dyslexia is the most common learning disorder on the planet, affecting about one in five individuals, regardless of age or gender. Now a world-renowned expert gives us a substantially updated and aug...

**"If you’re going to read one book on artificial intelligence, this is the one." —Stephen Marche, New York TimesA jaw-dropping exploration of everything that goes wrong when we build AI systems and the movement to fix them.**Today’s “machine-learning” systems, trained by data, are so effective that we’ve invited them to see and hear for us—and to make decisions on our behalf. But alarm bells are ringing. Recent years have seen an eruption of concern as the field o...

"Write about what keeps you awake at night."That's the advice James Pennebaker and John Evans offer in Expressive Writing: Words That Heal. This book will help you overcome the traumas and emotional upheavals that are keeping you awake. You'll resolve issues, improve your health, and build resilience.Based on nearly 30 years of scientific research, the book shows you how and when expressive writing can improve your health. Its clear explanations of the writing process will en...

Leonard Mlodinow, the best-selling author of The Drunkard's Walk and coauthor of The Grand Design (with Stephen Hawking) and War of the Worldviews (with Deepak Chopra) here examines how the unconscious mind shapes our experience of the world, and how, for instance, we often misperceive everything from our relationships with family, friends and business associates, the reasons for our investment decisions, to our own past.Your preference in politicians, th...

**Forget everything you’ve heard about adult language learning: Evidence from cognitive science and psychology proves we can learn foreign languages just as easily as children.This eye-opening study reveals how adult learners can master a foreign language by drawing on skills and knowledge honed over a lifetime.**Adults who want to learn a foreign language are often discouraged because they believe they cannot acquire a language as easily as children. Once they beg...