Discover the wonders of the Northland through the eyes of a seasoned naturalist.In Wandering Webwood, Larry Weber compiles over 150 nature columns penned during the pandemic, offering a unique glimpse into the resilience and beauty of the natural world in northern Minnesota and Wisconsin. Confined to his home, WebWood, Weber transforms isolation into an opportunity for deep observation, revealing the intricate relationships between birds, insects, plants, ...

The first edition of Marketing to the Social Web has become one of the strongly backlisting titles on the hot topic of social media. Three new chapters, and additional updates to this 2nd edition will enable the book to stay relevant and compete with the slew of business books on social media and marketing that will be releasing in the next 12 months. New chapters cover: Facebook: The Google Killer This chapter will discuss how Facebook will monetize its success and eventually surpass Goog...

A New Age of Reason: Harnessing the Power of Tech for Good provides a roadmap for integrating emerging world-changing technologies, such as AI/robotics, chips/sensors, and quantum computing, to solve some of today's thorniest and most pressing problems like climate change and world hunger.The author offers inspiring examples of companies using technology to positively impact humanity. The book provides an actionable playbook to transform your organization around this missi...

An updated and expanded Second Edition of the popular guide to social media for the business communityMarketers must look to the Web for new ways of finding customers and communicating with them, rather than at them. From Facebook and YouTube to blogs and Twitter-ing, social media on the Internet is the most promising new way to reach customers. Marketing to the Social Web, Second Edition helps marketers and thei...

Authentic Marketing offers a forward-thinking approach to achieving an entirely new level of engagement with today's purpose-driven and skeptical audiences. The heart of this process involves finding the soul of your organization. When moral purpose becomes central to your organization, it can deliver benefits to both the bottom line and mankind: a profit meets purpose proposition.This path requires a reinvention of today's dated business model, abolishing the inefficient,...

Leverage technology to propel humankind toward a better futureA New Age of Reason: Harnessing the Power of Tech for Good provides a roadmap for integrating emerging world-changing technologies, such as AI/robotics, chips/sensors, and quantum computing, to solve some of today’s thorniest and most pressing problems like climate change and world hunger.The author offers inspiring examples of companies using technology to positively impact humanity. Th...

The classic book on business strategy in the new networked economy— from the author of the New York Times bestseller The InevitableForget supply and demand. Forget computers. The old rules are broken. Today, communication, not computation, drives change. We are rushing into a world where connectivity is everything, and where old business know-how means nothing. In this new economic order, success flows primarily from understanding networks, and ne...

That's the promise, and peril, of the third digital revolution, where anyone will be able to make (almost) anythingTwo digital revolutions -- computing and communication -- have radically transformed our economy and lives. A third digital revolution is here: fabrication. Today's 3D printers are only the start of a trend, accelerating exponentially, to turn data into objects: Neil Gershenfeld and his collaborators ultimately aim to create a universal replicator stra...

Two world-renowned experts on innovation and digital strategy explore how real-time data and AI will radically transform physical products—and the companies that make them.Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, supercomputing, and ar...

Technology advances are making tech more . . . human. This changes everything you thought you knew about innovation and strategy.In their groundbreaking book, Human + Machine, Accenture technology leaders Paul R. Daugherty and H. James Wilson showed how leading organizations use the power of human-machine collaboration to transform their processes and their bottom lines. Now, as new AI powered technologies like the metaverse, natural language processing, a...

Game-changing trends are coming in business, technology, workforce, economy, security, and environment. Climate change, energy demand, and population growth will redefine global risk and power. Exponential new technologies will emerge in digital money, mobile commerce, and big data. An explosive new middle class of over one billion consumers will enter the marketplace. Every nation, job, business, and person will be transformed. To thrive in this future you have to become predictive, adapt...

Discover the secrets for thriving in a world being swept by automation!The rapid growth of technology and automation has changed the way we seek our work and find fulfillment--money, meaning, and freedom. Those who don't adapt are being trapped in the downward spiral of career stagnation, working harder and earning less, or losing their jobs altogether.People who understood how to win out over intelligent machines have found their dream jobs and career fulf...