Develop and harness a powerful, sustainable word-of-mouth movementHow did the 360-year-old scissor company, Fiskars, double its profit in key markets just by realizing its customers had already formed a community of avid scrapbookers? How is Best Buy planning to dominate the musical instruments market? By understanding the Brains on Fire model of tapping movements and stepping away from the old-school marketing "campaign" mentality.Brains on Fire o...

No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business.If you think you are in the marketing business, think again. You’re in the people business, and The Passion Conversation teaches you how to get people to fall passionately and madly in love with your organization or cause.The author’s mash-up of the latest in wonky academic research with practical, real-world stories shows how any business can s...

Love Inspired Suspense brings you four new titles for one great price, available now! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Family in Hiding by Valerie Hansen, Trail of Secrets by Sandra Robbins and Double Agent by Lisa Phillips.More of the suspense you love-now Love Inspired Suspense brings you six new titles, in two convenient bund...

New Religious Movements in the 21st Century is the first volume to examine the urgent and important issues facing new religions in their political, legal and religious contexts in global perspective. With essays from prominent NRM scholars and usefully organized into four regional areas covering Western Europe, Asia, Africa, and Australia, Russia and Eastern Europe, and North and South America, as well as a concluding section on the major themes of globalization and terrorist viol...

Love Inspired Suspense brings you four new titles for one great price, available now! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Bodyguard Reunion by Margaret Daley, Grave Danger by Katy Lee and Treasure Point Secrets by Sarah Varland.Look for four new inspirational suspense stories every month from Love Inspired Suspense!More of the suspense you love-now Love Ins...

Love Inspired Suspense brings you four new titles for one great price, available now! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Top Secret Identity by Sharon Dunn, Wrongly Accused by Laura Scott, Perilous Waters by Sandra Orchard and Lancaster County Target by Kit Wilkinson.Look for four new inspirational suspense stories every month from Love Inspired Suspense!...

More of the suspense you love-now Love Inspired Suspense brings you six new titles, in two convenient bundles! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Protective Instincts by Shirlee McCoy, Flood Zone by Dana Mentink and Caught in the Crosshairs by Elisabeth Rees.Look for six new inspirational suspense stories every month from Love Inspired Suspense!

Love Inspired Suspense brings you four new titles for one great price, available now! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Stolen Memories by Liz Johnson, The Agent’s Secret Past by Debby Giusti, Dark Tide by Susan Sleeman and Deadly Safari by Lisa Harris.Look for four new inspirational suspense stories every month from Love Inspired Suspense!

More of the suspense you love-now Love Inspired Suspense brings you six new titles, in two convenient bundles! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Down to the Wire by Laura Scott, Covert Christmas by Hope White and Keeping Watch by Jane M. Choate.Look for six new inspirational suspense stories every month from Love Inspired Suspense!

More of the suspense you love-now Love Inspired Suspense brings you six new titles, in two convenient bundles! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Hazardous Homecoming by Dana Mentink, Silent Night Standoff by Susan Sleeman and Perilous Refuge by Kathleen Tailer. Look for six new inspirational suspense stories every month from Love Inspired Suspense!

More of the suspense you love-now Love Inspired Suspense brings you six new titles, in two convenient bundles! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes Danger at the Border by Terri Reed, Desperate Measures by Christy Barritt and Star Witness by Lisa Phillips.Look for six new inspirational suspense stories every month from Love Inspired Suspense!

More of the suspense you love-now Love Inspired Suspense brings you six new titles, in two convenient bundles! Enjoy these contemporary heart-pounding tales of suspense, romance, hope and faith. This Love Inspired Suspense bundle includes A Trace of Memory by Valerie Hansen, Deadline by Maggie K. Black and No Safe Haven by Virginia Vaughan.Look for six new inspirational suspense stories every month from Love Inspired Suspense!