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Οικονομική Διαχείριση Επιχείρησης

FINANCIAL MANAGEMENT FOR BEGINNERS, #2

by KATERINA SKLIROU ...

Series Book 2 - FINANCIAL MANAGEMENT FOR BEGINNERS
Το βιβλίο αυτό σκοπό έχει να εξηγήσει στη σύγχρονη γυναίκα επιχειρηματία τις βασικές αρχές οικονομικής διαχείρισης μιας επιχείρησης, στην καθημερινή πράξη.Για πρώτη φορά μαζεμένες σε ένα βιβλίο όλες οι σύγχρονες συμβουλές που προτείνουν φημισμένοι οικονομολόγοι και ειδικοί της τεχνολογίας, προσαρμοσμένες στις ανάγκες και στα προβλήματα της σημερινής εποχής.Ένα βιβλίο οδηγός για την γυναίκα που οι ... Read more

Free

Το βιβλίο αυτό σκοπό έχει να εξηγήσει στη σύγχρονη γυναίκα επιχειρηματία τις βασικές αρχές οικονομικής διαχείρισης μιας επιχείρησης, στην καθημερινή πράξη.Για πρώτη φορά μαζεμένες σε ένα βιβλίο όλες οι σύγχρονες συμβουλές που προτείνουν φημισμένοι οικονομολόγοι και ειδικοί της τεχνολογίας, προσαρμοσμένες στις ανάγκες και στα προβλήματα της σημερινής εποχής.Ένα βιβλίο οδηγός για την γυναίκα που οι
... Read more
Trading in the Zone

Master the Market with Confidence, Discipline, and a Winning Attitude

by Mark Douglas ...

Douglas uncovers the underlying reasons for lack of consistency and helps traders overcome the ingrained mental habits that cost them money. He takes on the myths of the market and exposes them one by one teaching traders to look beyond random outcomes, to understand the true realities of risk, and to be comfortable with the "probabilities" of market movement that governs all market speculation. ... Read more

10,48 €

Douglas uncovers the underlying reasons for lack of consistency and helps traders overcome the ingrained mental habits that cost them money. He takes on the myths of the market and exposes them one by one teaching traders to look beyond random outcomes, to understand the true realities of risk, and to be comfortable with the "probabilities" of market movement that governs all market speculation.
... Read more
The Art of Thinking Clearly

by Rolf Dobelli ...

"A serious examination of the faulty reasoning that leads to repeated mistakes by individuals, businesses, and nations…In this fascinating book, Dobelli does not offer a recipe for happiness but a well-considered treatise on avoiding ‘self-induced unhappiness.’" — Booklist (starred review)The Art of Thinking Clearly by world-class thinker and entrepreneur Rolf Dobelli is an eye-opening look at ... Read more

9,11 €

"A serious examination of the faulty reasoning that leads to repeated mistakes by individuals, businesses, and nations…In this fascinating book, Dobelli does not offer a recipe for happiness but a well-considered treatise on avoiding ‘self-induced unhappiness.’" — Booklist (starred review)The Art of Thinking Clearly by world-class thinker and entrepreneur Rolf Dobelli is an eye-opening look at
... Read more
Winning

The Ultimate Business How-To Book

by Jack Welch, Suzy Welch ...

A champion manager of people, Jack Welch shares the hard-earned wisdom and leadership principles of a storied career in what will become the ultimate business bible.With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their career development. Loaded ... Read more

15,36 €

A champion manager of people, Jack Welch shares the hard-earned wisdom and leadership principles of a storied career in what will become the ultimate business bible.With Winning, Jack Welch delivers a wide-ranging, in-depth, no-holds-barred management guidebook about the tough strategic, organizational, and personal challenges that face people at every stage of their career development. Loaded
... Read more
Freakonomics

A Rogue Economist Explores the Hidden Side of Everything

by Steven D. Levitt, Stephen J. Dubner ...

The legendary bestseller that encouraged millions of readers to look at the hidden side of everythingWhich is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and the KKK have in common?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar ... Read more

9,64 €

The legendary bestseller that encouraged millions of readers to look at the hidden side of everythingWhich is more dangerous: a gun or a swimming pool? Why do drug dealers still live with their moms? What do real estate agents and the KKK have in common?These may not sound like typical questions for an economist to ask. But Steven D. Levitt is not a typical economist. He is a much-heralded scholar
... Read more
Άνοιξε τα μάτια σου μέσω της οικονομικής κρίσης

Ένα βοήθημα για όποιον ψάχνει μία λύση στην οικονομική κρίση και στην επιτυχία με τις γυναίκες

by Γεώργιος Στεπάνωφ ...

Σε αυτό το βιβλίο ο Γεώργιος προσπαθεί να μας δώσει να καταλάβουμε πως τελικά υπάρχει λύση στο ερώτημα ***"Τι μπορώ να κάνω με την οικονομική κρίση;"***. Η νεολαία της Ελλάδας έχει χαθεί, γι' αυτό το λόγο μοιράζεται την ιστορία του με εμάς, ίσως και μπορέσει να μας δώσει έμπνευση. Έφτασε σε σημείο, από το να μην έχει άφθονες επιλογές στη ζωή του για εργασία, στο να φοράει γραβάτα καθημερινά. Από ... Read more

Free

Σε αυτό το βιβλίο ο Γεώργιος προσπαθεί να μας δώσει να καταλάβουμε πως τελικά υπάρχει λύση στο ερώτημα ***"Τι μπορώ να κάνω με την οικονομική κρίση;"***. Η νεολαία της Ελλάδας έχει χαθεί, γι' αυτό το λόγο μοιράζεται την ιστορία του με εμάς, ίσως και μπορέσει να μας δώσει έμπνευση. Έφτασε σε σημείο, από το να μην έχει άφθονες επιλογές στη ζωή του για εργασία, στο να φοράει γραβάτα καθημερινά. Από
... Read more
21St Century Foundation and Principles for Socioeconomic Development and Social Entrepreneurship

by Dr. Richard Corker-Caulker ...

As the United Nation adopted Entrepreneurship for development on December 8, 2012, Churches and states around the world cannot seem to agree how to get involved in socioeconomic development and entrepreneurship, a subject certainly bears examination.Using a qualitative approach, religious scholar, psychologist and researcher, Dr. Richard Corker-Caulker outlines the theories that have justified ... Read more

7,20 €

As the United Nation adopted Entrepreneurship for development on December 8, 2012, Churches and states around the world cannot seem to agree how to get involved in socioeconomic development and entrepreneurship, a subject certainly bears examination.Using a qualitative approach, religious scholar, psychologist and researcher, Dr. Richard Corker-Caulker outlines the theories that have justified
... Read more
Brand Management In A Week

How To Be A Successful Brand Manager In Seven Simple Steps

by Paul Hitchens, Julia Hitchens ...

Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people: customers, employees, suppliers and investors. Successful brand management clearly differentiates organizations, products and services from their ... Read more

3,99 €

Brand management just got easierSuccessful brands provide meaning: a higher purpose, a vision of a better future, a code of values, and a culture that drives performance. Brands with meaning stand out in their marketplace and attract like-minded people: customers, employees, suppliers and investors. Successful brand management clearly differentiates organizations, products and services from their
... Read more
Leading Teams

Expert Solutions to Everyday Challenges

by Harvard Business Review ...

Series series Pocket Mentor
Leading productive teams requires laying the groundwork for success and following through effectively. This guide offers immediately actionable advice on how to choose the right team members; clarify goals, rules, and responsibilities; foster trust, creativity, and risk taking; and resolve conflicts and maximize productivity.The Pocket Mentor Series offers immediate solutions to common challenges ... Read more

10,59 € or Free with Kobo Plus

Leading productive teams requires laying the groundwork for success and following through effectively. This guide offers immediately actionable advice on how to choose the right team members; clarify goals, rules, and responsibilities; foster trust, creativity, and risk taking; and resolve conflicts and maximize productivity.The Pocket Mentor Series offers immediate solutions to common challenges
... Read more
Atomic Scaling

How Small Teams Create Huge Growth

by Ludovic Bodin ...

Crack the code to supercharging your business.For the last two decades, gaming has outperformed nearly every other industry. Gaming companies produce three times more revenue than Hollywood. A single product boasts $20 billion in revenue. Products crafted by a few routinely reach more than a billion consumers, and their economies outperform most governments.Serial entrepreneur Ludovic Bodin knows ... Read more

8,47 €

Crack the code to supercharging your business.For the last two decades, gaming has outperformed nearly every other industry. Gaming companies produce three times more revenue than Hollywood. A single product boasts $20 billion in revenue. Products crafted by a few routinely reach more than a billion consumers, and their economies outperform most governments.Serial entrepreneur Ludovic Bodin knows
... Read more
Think Like a Freak

The Authors of Freakonomics Offer to Retrain Your Brain

by Steven D. Levitt, Stephen J. Dubner ...

The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and ... Read more

9,64 €

The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. Then came SuperFreakonomics, a documentary film, an award-winning podcast, and more.Now, with Think Like a Freak, Steven D. Levitt and Stephen J. Dubner have written their most revolutionary book yet. With their trademark blend of captivating storytelling and
... Read more
Kapferer on Luxury

How Luxury Brands Can Grow Yet Remain Rare

by Jean-Noël Kapferer ...

This book addresses the No 1 challenge of all major luxury brands today: How can these brands pursue their growth yet remain luxury? How do you reconcile growth and rarity?Kapferer on Luxury offers a selection of the most recent and insightful articles and original essays on the luxury growth challenge from Jean-Noël Kapferer, a world-renowned luxury analyst. Each chapter addresses a specific ... Read more

38,47 €

This book addresses the No 1 challenge of all major luxury brands today: How can these brands pursue their growth yet remain luxury? How do you reconcile growth and rarity?Kapferer on Luxury offers a selection of the most recent and insightful articles and original essays on the luxury growth challenge from Jean-Noël Kapferer, a world-renowned luxury analyst. Each chapter addresses a specific
... Read more
Culture agile

Manifeste pour une transformation porteuse de sens et cohérente de l'entreprise

by Jean-Claude Grosjean ...

Pour une transformation agile : changer, s'adapter et ravir clients et employés.Aujourd'hui le monde s’ouvre à l’agilité et cherche à s’imprégner de ces éléments forts de la culture agile. Agilité et transformation permanente sont au cœur des préoccupations des entreprises, depuis la Startup jusqu’au grand Groupe ; c'est aussi le cœur de cet ouvrage.Qu'est-ce que l'agilité ? Tout simplement la ... Read more

19,99 € or Free with Kobo Plus

Pour une transformation agile : changer, s'adapter et ravir clients et employés.Aujourd'hui le monde s’ouvre à l’agilité et cherche à s’imprégner de ces éléments forts de la culture agile. Agilité et transformation permanente sont au cœur des préoccupations des entreprises, depuis la Startup jusqu’au grand Groupe ; c'est aussi le cœur de cet ouvrage.Qu'est-ce que l'agilité ? Tout simplement la
... Read more
Capitalism without Capital

The Rise of the Intangible Economy

by Jonathan Haskel, Stian Westlake ...

The first comprehensive account of the growing dominance of the intangible economyEarly in the twenty-first century, a quiet revolution occurred. For the first time, the major developed economies began to invest more in intangible assets, like design, branding, R&D, and software, than in tangible assets, like machinery, buildings, and computers. For all sorts of businesses, from tech firms and ... Read more

14,51 €

The first comprehensive account of the growing dominance of the intangible economyEarly in the twenty-first century, a quiet revolution occurred. For the first time, the major developed economies began to invest more in intangible assets, like design, branding, R&D, and software, than in tangible assets, like machinery, buildings, and computers. For all sorts of businesses, from tech firms and
... Read more
How to Be an Overnight Success

by Maria Hatzistefanis ...

Hard - won advice practical business advice from the hugely successful entrepreneur and founder of the Rodial skincare, Maria Hatzistefanis - with plenty of advice, tips and practical steps to follow, she demonstrates how to kick start your career and be the best you can be in business.'A truly very inspiring book' -- ***** Reader review'One of the... ... Read more

10,99 €

Hard - won advice practical business advice from the hugely successful entrepreneur and founder of the Rodial skincare, Maria Hatzistefanis - with plenty of advice, tips and practical steps to follow, she demonstrates how to kick start your career and be the best you can be in business.'A truly very inspiring book' -- ***** Reader review'One of the...
... Read more
This Will Make You Smarter

150 New Scientific Concepts to Improve Your Thinking

by John Brockman ...

Series Book 11 - Edge Question Series
Featuring a foreword by David Brooks, This Will Make You Smarter presents brilliant—but accessible—scientific concepts to expand every mind.What scientific concept would improve everybody’s cognitive toolkit? This is the question John Brockman, publisher of Edge.org, posed to the world’s most influential thinkers. Their visionary answers flow from the frontiers of psychology, philosophy, economics ... Read more

9,11 €

Featuring a foreword by David Brooks, This Will Make You Smarter presents brilliant—but accessible—scientific concepts to expand every mind.What scientific concept would improve everybody’s cognitive toolkit? This is the question John Brockman, publisher of Edge.org, posed to the world’s most influential thinkers. Their visionary answers flow from the frontiers of psychology, philosophy, economics
... Read more
Le Management Par Objectifs

Fixer des objectifs clairs pour améliorer la performance

by Peter Lanore ...

Series series Must Read Business
Plongez dans "Le Management par Objectifs" et apprenez à fixer des objectifs clairs pour améliorer la performance. Ce livre vous offre une présentation détaillée de la méthode, son utilisation, ses avantages et forces, ainsi que ses inconvénients et limites. Découvrez des modèles alternatifs, des exemples concrets et des lectures pour enrichir votre compréhension. Les conclusions et ... Read more

9,99 € or Free with Kobo Plus

Plongez dans "Le Management par Objectifs" et apprenez à fixer des objectifs clairs pour améliorer la performance. Ce livre vous offre une présentation détaillée de la méthode, son utilisation, ses avantages et forces, ainsi que ses inconvénients et limites. Découvrez des modèles alternatifs, des exemples concrets et des lectures pour enrichir votre compréhension. Les conclusions et
... Read more
Il n’y a pas d’entreprise qui gagne dans un monde qui perd

Au-delà de la RSE

by Emilie Bobin, Sylvain Lambert, Frédéric Petitbon ...

Le développement durable a changé de dimension pour les entreprises. De sympathique et accessoire, il est devenu central et stratégique sous la pression de limites planétaires incontestables et d’une demande sociétale qui se renforce – mais aussi face au tsunami réglementaire qui s’apprête à percuter la sphère économique, avec l’objectif majeur de réorienter massivement les flux de capitaux vers ... Read more

18,99 €

Le développement durable a changé de dimension pour les entreprises. De sympathique et accessoire, il est devenu central et stratégique sous la pression de limites planétaires incontestables et d’une demande sociétale qui se renforce – mais aussi face au tsunami réglementaire qui s’apprête à percuter la sphère économique, avec l’objectif majeur de réorienter massivement les flux de capitaux vers
... Read more
For Blood and Money

Billionaires, Biotech, and the Quest for a Blockbuster Drug

by Nathan Vardi ...

**"A master class in the machinations of modern drug development." —Adrian Woolfson, ScienceA gripping business narrative and scientific thriller about what it takes to bring a wonder drug to market—and save countless lives.**For Blood and Money tells the little-known story of how an upstart biotechnology company created a one-in-a-million cancer drug, and how the core team—denied their share of ... Read more

13,35 €

**"A master class in the machinations of modern drug development." —Adrian Woolfson, ScienceA gripping business narrative and scientific thriller about what it takes to bring a wonder drug to market—and save countless lives.**For Blood and Money tells the little-known story of how an upstart biotechnology company created a one-in-a-million cancer drug, and how the core team—denied their share of
... Read more
The New One Minute Manager

by Ken Blanchard, Spencer Johnson, M.D. ...

A new edition based on the timeless business classic—updated to help today’s readers succeed more quickly in a rapidly changing world. New One Minute Manager, The offers proven management techniques for you to succeed sooner with less stress in changing times—both at work and at home.For decades, The One Minute Manager® has helped millions achieve more successful professional and personal lives ... Read more

7,41 €

A new edition based on the timeless business classic—updated to help today’s readers succeed more quickly in a rapidly changing world. New One Minute Manager, The offers proven management techniques for you to succeed sooner with less stress in changing times—both at work and at home.For decades, The One Minute Manager® has helped millions achieve more successful professional and personal lives
... Read more
Secrets of the Millionaire Mind

Mastering the Inner Game of Wealth

by T. Harv Eker ...

#1 New York Times, Wall Street Journal, and USA Today Bestseller!Secrets of the Millionaire Mind reveals the missing link between wanting success and achieving it!Have you ever wondered why some people seem to get rich easily, while others are destined for a life of financial struggle? Is the difference found in their education, intelligence, skills, timing, work habits, contacts, luck, or their ... Read more

8,89 €

#1 New York Times, Wall Street Journal, and USA Today Bestseller!Secrets of the Millionaire Mind reveals the missing link between wanting success and achieving it!Have you ever wondered why some people seem to get rich easily, while others are destined for a life of financial struggle? Is the difference found in their education, intelligence, skills, timing, work habits, contacts, luck, or their
... Read more
Good Business

Leadership, Flow, and the Making of Meaning

by Mihaly Csikszentmihalyi ...

Since Mihaly Csikszentmihalyi published the groundbreaking Flow more than a decade ago, world leaders such as Tony Blair and former President Clinton, and influential sports figures like Super Bowl champion coach Jimmy Johnson have all been inspired by the book. In today's corporate upheaval, a new business paradigm is evolving. While many CEOs are being exposed for their greed, truly visionary ... Read more

8,26 €

Since Mihaly Csikszentmihalyi published the groundbreaking Flow more than a decade ago, world leaders such as Tony Blair and former President Clinton, and influential sports figures like Super Bowl champion coach Jimmy Johnson have all been inspired by the book. In today's corporate upheaval, a new business paradigm is evolving. While many CEOs are being exposed for their greed, truly visionary
... Read more
You, Inc.

The Art of Selling Yourself

by Harry Beckwith, Christine Clifford Beckwith ...

In You, Inc. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you. In You, Inc.: A Field Guide to Selling Yourself, Beckwith relates tantalizing tidbits and real stories of how to harness ... Read more

Was 9,49 € Now 1,49 €

In You, Inc. Beckwith provides practical tips, anecdotes and insights based on his 30 years of marketing and selling his advertising services. Beckwith learned early on in his career that no matter what product you're selling, the most important component of the product is you. In You, Inc.: A Field Guide to Selling Yourself, Beckwith relates tantalizing tidbits and real stories of how to harness
... Read more
Continuous Discovery Habits

Discover Products that Create Customer Value and Business Value

by Teresa Torres ...

"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success."- Marty CaganHow do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that ... Read more

9,11 €

"If you haven't had the good fortune to be coached by a strong leader or product coach, this book can help fill that gap and set you on the path to success."- Marty CaganHow do you know that you are making a product or service that your customers want? How do you ensure that you are improving it over time? How do you guarantee that your team is creating value for your customers in a way that
... Read more

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Recommended For You

Development & Growth eBooks

Οικονομική Διαχείριση Επιχείρησης

Trading in the Zone

The Art of Thinking Clearly

Winning

Freakonomics

Άνοιξε τα μάτια σου μέσω της οικονομικής κρίσης

21St Century Foundation and Principles for Socioeconomic Development and Social Entrepreneurship

Brand Management In A Week

Leading Teams

Atomic Scaling

Think Like a Freak

Kapferer on Luxury

Culture agile

Capitalism without Capital

How to Be an Overnight Success

This Will Make You Smarter

Le Management Par Objectifs

Il n’y a pas d’entreprise qui gagne dans un monde qui perd

For Blood and Money

The New One Minute Manager

Secrets of the Millionaire Mind

Good Business

You, Inc.

Continuous Discovery Habits