Little changes can make a big difference.When some of the world’s biggest corporations need to revive their brands, innovate products, and rethink their images, they call Peter Arnell.Now in his fourth decade of branding and marketing for such companies as Samsung, Reebok, DKNY, GNC, and Pepsi, Arnell explains how you can use some of the same strategies that famous brands do, in order to improve your own image, life, and career. Arnell knows this firsthand ...

The first in Ken Follett’s ground-breaking Century Trilogy, Fall of Giants is a captivating novel that follows five families through the world-shaking dramas of the First World War, the Russian Revolution, and the struggle for votes for women.A WORLD IN CHAOS1911, a thirteen-year-old boy, Billy Williams, begins working down the mines as George V is crowned king. The escalating arms race between the empire nations will put not only ...

We live in an age of unprecedented opportunity: with ambition, drive, and talent, you can rise to the top of your chosen profession regardless of where you started out. But with opportunity comes responsibility. Companies today aren't managing their knowledge workers careers. Instead, you must be your own chief executive officer. That means it's up to you to carve out your place in the world and know when to change course. And it's up to you to keep yourself engaged and productive during a...

From two leaders in executive education at Harvard Business School, here are the mental habits and proven strategies you need to achieve outstanding results in any negotiation.Whether you’ve “seen it all” or are just starting out, Negotiation Genius will dramatically improve your negotiating skills and confidence. Drawing on decades of behavioral research plus the experience of thousands of business clients, the authors take the mystery out of preparing for and exe...

The New York Times and Los Angeles Times BestsellerBe your own boss, do what you love, and live the entrepreneurial dream by putting your business on autopilot!Filled with expert advice and practical tools, Outsource Smart reveals a proven system for developing and sharpening the productivity and problem-solving skills most essential to success. Learn how to hire, train, and manage a virtual assistant and successfully outsource...

At Berkshire Hathaway, we like companies that are easy to understand. Doris Christopher’s “keep it simple” approach has a lot to teach anyone who is reaching for the American Dream. Frankly, if I can’t understand a company’s business, I figure their customers must have a pretty hard time figuring it out, too.I would challenge anyone on Wall Street to take $3,000 and do what Doris Christopher has done: build a business from scratch into a world-class organization. But follow the sim...

A young man learns that there is more to being successful than the bottom line. A Paperboy's Fable is a concise, entertaining fable that makes revolutionary points using age old principles. Whether someone is opening a lemonade stand or leading a startup software company, the 11 Principles of Success make A Paperboy's Fable a timeless tale that is as fresh as it is universal. A Paperboy's Fable also features interviews with many professors, entrepreneurs, CEO’s and General ...

Convert relationships into revenue-generating business!With Clients, Clients, and More Clients, you’ll learn how to capture the attention of the right connections, build loyal relationships, and influence people to hire you.Larina Kase combines the latest research from the field of psychology with her own background as a marketing psychologist to help you understand exactly how potential clients think—and use this information to close the deal. Dis...

Life is about how much we think. Thinking is about how much mental capacity we possess. Capacity, in addition to our abilities and conscientiousness, is about how much we can process combinations of verbal height, quantitative width, and spatial depth with decisiveness, direction, and speed.No matter where we go or what we do as executives, we take our thinking with us. That may spoil everything, because, to a great extent, we do and accomplish what we think about. Our thoughts mol...

This book contains proven steps and strategies on how to survive the dreaded job interview and land in your dream job. It will teach you how to dress appropriately for an interview. It will also educate you with the common questions asked during an interview and how you should answer. This book also gives importance to body language, your unconscious way of communication during the interview.Here Is A Preview Of What You'll Learn...What to Wear?What to Expect in an I...

Make Money From Home - 40 Easy Ways to Make Money From Home   A very short jargon free guide to help anyone wanting to make some quick easy money from the comfort of their own home. No fancy promises or get rich quick schemes, just real ideas to for the real world to supplement your income,you too could be the next big entrepreneur!  

Your company's culture is too important to ignore. It is everywhere in your business and affects everything you do.Although you cannot touch it, you can certainly feel it and see it in action. You know when it needs addressing... even fixing.Below are seven common culture challenges companies face (even those which are wildly successful can still face these culture challenges, or know they could be a higher performing and more profitable company if they only addressed their...