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eBooks de Programación

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  • Learning Google Analytics

    Creating Business Impact and Driving Insights

    Why is Google Analytics 4 the most modern data model available for digital marketing analytics? Because rather than simply report what has happened, GA4's new cloud integrations enable more data activation—linking online and offline data across all your streams to provide end-to-end marketing data. This practical book prepares you for the future of digital marketing by demonstrating how GA4 ... Leer más

    $490 MXN

  • Web Database Applications with PHP and MySQL

    Building Effective Database-Driven Web Sites

    There are many reasons for serving up dynamic content from a web site: to offer an online shopping site, create customized information pages for users, or just manage a large volume of content through a database. Anyone with a modest knowledge of HTML and web site management can learn to create dynamic content through the PHP programming language and the MySQL database. This book gives you the ... Leer más

    $384 MXN

  • SQL and Relational Theory

    How to Write Accurate SQL Code

    de C.J. Date ...
    SQL is full of difficulties and traps for the unwary. You can avoid them if you understand relational theory, but only if you know how to put that theory into practice. In this book, Chris Date explains relational theory in depth, and demonstrates through numerous examples and exercises how you can apply it to your use of SQL.This third edition has been revised, extended, and improved throughout. ... Leer más

    $327 MXN

  • UX For Dummies

    Get up to speed quickly on the latest in user experience strategy and designUX For Dummies is a hands-on guide to developing and implementing user experience strategy. Written by globally-recognized UX consultants, this essential resource provides expert insight and guidance on using the tools and techniques that create a great user experience, along with practical advice on implementing a UX ... Leer más

    $287 MXN

  • Strategic Writing for UX

    Drive Engagement, Conversion, and Retention with Every Word

    When you depend on users to perform specific actions—like buying tickets, playing a game, or riding public transit—well-placed words are most effective. But how do you choose the right words? And how do you know if they work? With this practical book, you'll learn how to write strategically for UX, using tools to build foundational pieces for UI text and UX voice strategy.This second edition by ... Leer más

    $452 MXN

  • The Essence of Software

    Why Concepts Matter for Great Design

    A revolutionary concept-based approach to thinking about, designing, and interacting with softwareAs our dependence on technology increases, the design of software matters more than ever before. Why then is so much software flawed? Why hasn’t there been a systematic and scalable way to create software that is easy to use, robust, and secure?Examining these issues in depth, The Essence of Software ... Leer más

    $297 MXN

  • Org Design for Design Orgs

    Building and Managing In-House Design Teams

    Design has become the key link between users and today’s complex and rapidly evolving digital experiences, and designers are starting to be included in strategic conversations about the products and services that enterprises ultimately deliver. This has led to companies building in-house digital/experience design teams at unprecedented rates, but many of them don’t understand how to get the most ... Leer más

    $250 MXN

  • Deep Learning from Scratch

    Building with Python from First Principles

    de Seth Weidman ...
    With the resurgence of neural networks in the 2010s, deep learning has become essential for machine learning practitioners and even many software engineers. This book provides a comprehensive introduction for data scientists and software engineers with machine learning experience. You’ll start with deep learning basics and move quickly to the details of important advanced architectures, ... Leer más

    $490 MXN

  • SQL for Data Analysis

    Advanced Techniques for Transforming Data into Insights

    With the explosion of data, computing power, and cloud data warehouses, SQL has become an even more indispensable tool for the savvy analyst or data scientist. This practical book reveals new and hidden ways to improve your SQL skills, solve problems, and make the most of SQL as part of your workflow.You'll learn how to use both common and exotic SQL functions such as joins, window functions, ... Leer más

    $413 MXN

  • Ant: The Definitive Guide

    Complete Build Management for Java

    de Steve Holzner ...
    Soon after its launch, Ant succeeded in taking the Java world by storm, becoming the most widely used tool for building applications in Java environments. Like most popular technologies, Ant quickly went through a series of early revision cycles. With each new version, more functionality was added, and more complexity was introduced. Ant evolved from a simple-to-learn build tool into a full ... Leer más

    $346 MXN

  • Angular UI Development with PrimeNG

    Build rich UI for Angular applications using PrimeNG

    Unleash the power of PrimeNG components to design compelling user interface for your Angular applicationsKey FeaturesDetailed insights into PrimeNG concepts, components and features with examples to help you make excellent User Interfaces for Angular web apps.Get familiar with themes, layouts and customization in real world applications.Develop Angular applications rapidly using advance tools and ... Leer más

    $753 MXN o gratis con Kobo Plus

  • 100 More Things Every Designer Needs To Know About People

    Series series 100 Things
    Thousands of designers, marketers, and product managers have come to rely on Susan Weinschenk's original 100 Things Every Designer Needs To Know About People as a "go to" for practical advice on how to use the latest findings in psychology and neuroscience to directly inform and improve their designs, brands, and products. Research hasn't stopped since the book was written, and new design ... Leer más

    $146 MXN

  • The Art of Statistics

    How to Learn from Data

    In this "important and comprehensive" (New Yorker) guide to statistical thinking, discover how you can use data and mathematics to gain a better understanding of life’s biggest problems.The age of big data has made statistical literacy more important than ever. In The Art of Statistics, David Spiegelhalter shows how to apply statistical reasoning to real-world problems. Whether we're analyzing ... Leer más

    $268 MXN

  • Java in Two Semesters

    Featuring JavaFX

    Series series Computer Science (R0)
    This easy-to-follow textbook teaches Java programming from first principles, as well as covering design and testing methodologies. The text is divided into two parts. Each part supports a one-semester module, the first part addressing fundamental programming concepts, and the second part building on this foundation, teaching the skills required to develop more advanced applications.This fully ... Leer más

    $1,288 MXN

  • Machine Learning for Healthcare Analytics Projects

    Build smart AI applications using neural network methodologies across the healthcare vertical market

    Create real-world machine learning solutions using NumPy, pandas, matplotlib, and scikit-learnKey FeaturesDevelop a range of healthcare analytics projects using real-world datasetsImplement key machine learning algorithms using a range of libraries from the Python ecosystemAccomplish intermediate-to-complex tasks by building smart AI applications using neural network methodologiesBook ... Leer más

    $421 MXN o gratis con Kobo Plus

  • Grasshopper: Visual Scripting for Rhinoceros 3D

    We live in a three-dimensional world. To design objects for everyday living, users must learn how to create in three dimensions. For precise modern designs that must conform to specific tolerances, we use computers to create a digital model first, and then pass that model on to a machine, such as a CNC router or 3D printer for fabrication.There are many software packages that are used to create ... Leer más

    $928 MXN

  • Mastering ChatGPT: Unlock the Power of AI for Enhanced Communication and Relationships

    English

    Series series English
    Unveil the potential of ChatGPT with this comprehensive ebook, designed to empower your communication skills, forge stronger relationships, and explore the captivating world of AI-driven language models. Delve into the GPT-4 architecture, uncover practical applications, and learn how to make the most of ChatGPT across various domains. By the end of the ebook, you'll have a profound understanding ... Leer más

    $17 MXN

  • Inteligencia artificial y analítica jurídica

    Nuevas herramientas para la práctica del derecho en la era digital

    Traducido por Matías Parmigiani ...
    Series Libro 2 - Derecho, Economía y Tech
    El campo de la inteligencia artificial (IA) y el Derecho está en la cúspide de una revolución que comenzó con programas de análisis de texto como Watson y Debater y las arquitecturas de gestión de la información de código abierto en las que se basan. Hoy en día, están empezando a aparecer nuevas aplicaciones jurídicas, y este libro diseñado para explicar los procesos computacionales a los no ... Leer más

    $379 MXN o gratis con Kobo Plus

  • Sonic Interactions in Virtual Environments

    Series series Computer Science (R0)
    This open access book tackles the design of 3D spatial interactions in an audio-centered and audio-first perspective, providing the fundamental notions related to the creation and evaluation of immersive sonic experiences. The key elements that enhance the sensation of place in a virtual environment (VE) are:Immersive audio: the computational aspects of the acoustical-space properties of Virutal ... Leer más

    Gratis

  • Spark: The Definitive Guide

    Big Data Processing Made Simple

    Learn how to use, deploy, and maintain Apache Spark with this comprehensive guide, written by the creators of the open-source cluster-computing framework. With an emphasis on improvements and new features in Spark 2.0, authors Bill Chambers and Matei Zaharia break down Spark topics into distinct sections, each with unique goals.Youâ??ll explore the basic operations and common functions of Sparkâ? ... Leer más

    $490 MXN

  • Design Beyond Devices

    Creating Multimodal, Cross-Device Experiences

    de Cheryl Platz ...
    Your customer has five senses and a small universe of devices. Why aren't you designing for all of them? Go beyond screens, keyboards, and touchscreens by letting your customer's humanity drive the experience—not a specific device or input type. Learn the techniques you'll need to build fluid, adaptive experiences for multiple inputs, multiple outputs, and multiple devices. ... Leer más

    $490 MXN

  • Java: Data Science Made Easy

    Data collection, processing, analysis, and moreAbout This BookYour entry ticket to the world of data science with the stability and power of JavaExplore, analyse, and visualize your data effectively using easy-to-follow examplesA highly practical course covering a broad set of topics - from the basics of Machine Learning to Deep Learning and Big Data frameworks.Who This Book Is ForThis course is ... Leer más

    $1,180 MXN o gratis con Kobo Plus

  • Data Structures the Fun Way

    An Amusing Adventure with Coffee-Filled Examples

    de Jeremy Kubica ...
    Learn how and when to use the right data structures in any situation, strengthening your computational thinking, problem-solving, and programming skills in the process.This accessible and entertaining book provides an in-depth introduction to computational thinking through the lens of data structures — a critical component in any programming endeavor. You’ll learn how to work with more than 15 key ... Leer más

    $396 MXN

  • Raspberry Pi :Raspberry Pi Guide On Python & Projects Programming In Easy Steps

    de Jason Scotts ...
    "Raspberry Pi Programming Guide" is a text that gives the reader a bit of insight into this form of technology. It is European based and is just making a debut in North America so many are curious about it and what exactly this technology can do. The aim that the author has with this text is to highlight the main functions of Raspberry Pi and how it can be beneficial to the consumer in the long ... Leer más

    $69 MXN