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  • We are CHANGE

    The Global Truth & Liberty Movement

    de Brian Kenny ...
    Exposing the Deep State and Igniting a Global Movement.What started as a small New York City youth group quickly became one of the most prominent grassroots activist/citizen journalist organizations, with over 260 chapters worldwide. We Are CHANGE emerged from the ashes of a post-9/11 New York and would eventually change the world in a historic effort of epic proportions. The group became a ... Leer más

    $165 MXN o gratis con Kobo Plus

  • Marketing in Small Businesses

    Series series Routledge Library Editions: Small Business
    Written especially for owners and employees of small businesses, as well as students in this specialized area, this book, originally published in 1989, is a concise introduction to marketing in the small business. It focuses on the nature of marketing and the benefits of its applications, even where resources are limited. Stressing the marketing strategy issues and the need for marketing ... Leer más

    $1,055 MXN

  • The Routledge Handbook of Community Development

    Perspectives from Around the Globe

    The Routledge Handbook of Community Development explores community development theory and practice across the world. The book provides perspectives about community development as an interactive, relevant and sometimes contradictory way to address issues impacting the human condition. It promotes better understanding of the complexities and challenges in identifying, designing, implementing and ... Leer más

    $1,193 MXN

  • Audiolibro

    Winning Through

    de Brian Irvine ...
    Narrado por Kenny Blyth ...

    Completo

    1 horas 11 minutos

    In Winning Through Brian Irvine tells the truth about his life as a footballer. From family life in Airdrie we follow him as he realises his boyhood dreams. He becomes an international player with Aberdeen and Scotland. But he has to cope with bad times, and worse, when he is told he has a serious and possibly fatal illness. Finally he has to come to terms with the end of a long playing career. ... Leer más

    $174 MXN o gratis con Kobo Plus

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  • Making Sense of Business: A No-Nonsense Guide to Business Skills for Managers and Entrepreneurs

    Determined businesspeople find ways of getting started even when they don't know how.  At some point, many entrepreneurs and managers feel they need to acquire new skills and brush up on existing ones in order to achieve targets, make money, and avoid mistakes.Making Sense of Business helps readers do just that, with expert guidance on key skills such as selling, presenting, and negotiating, and ... Leer más

    $248 MXN

  • Crisis Communication

    Practical PR Strategies for Reputation Management & Company Survival

    Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this ... Leer más

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  • Scoring Points

    How Tesco Continues to Win Customer Loyalty

    Scoring Points is the compelling and dramatic inside story, told from a project point of view, of how the Tesco Clubcard was conceived, launched and developed. It explains in detail how Tesco collected, analysed and used customer data to become a retail giant, making customer loyalty marketing work when almost every other programme failed. By pairing its loyalty scheme with sophisticated ... Leer más

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  • AQA Business for A Level (Marcousé)

    Exam Board: AQALevel: AS/A-levelSubject: BusinessFirst Teaching: September 2015First Exam: June 2016Ian Marcousé has been trusted by Business students for over 15 years and his updated textbook has been fully revised to reflect the 2015 AQA Business specification, giving you up-to-date material that supports your teaching and student's learning.- Guides students ... ... Leer más

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  • The Business Coaching Handbook

    Everything You Need to Be Your Own Business Coach

    de Curly Martin ...
    The Business Coaching Handbook reveals what business coaching IS, how to assess the shape of your business and what steps you need to put in place to grow a successful business. This book has been compiled for business entrepreneurs who have recently achieved the first goal of getting the enterprise up and running or, have been operating their own professional practice or business for a few years ... Leer más

    $368 MXN o gratis con Kobo Plus

  • How to be a Social Entrepreneur

    Make Money and Change the World

    de Robert Ashton ...
    Don't just make money…make a difference.As a social entrepreneur, you can build a business that changes the world. But you will face some unique challenges. This book will prepare you for them.Packed with advice, inspiration and real-life stories, it will help you:Define what you want to do and why you want to do itFind the right kind of fundingBuild a brand that makes you uniqueFind a team as ... Leer más

    $395 MXN

  • Marketing

    Are you about to undertake a one semester or short course in marketing? If so, 'Marketing: The One Semester Introduction' is the book for you! Written by two of the most experienced and respected authors of the subject in the UK, it is specifically designed for those wanting a rapid and thorough introduction to marketing. This book: · is based on vast teaching experience and classroom testing to ... Leer más

    $1,228 MXN

  • Business Studies For Dummies

    Your hands-on introduction to modern business and business educationWhether you're deciding on a course of study, headed to university, or settling down to your first year, Business Studies For Dummies provides you with a thorough overview of the subjects that form the foundation of a business studies degree.You'll get trusted, easy-to-follow coverage of all the topics you'll encounter: business ... Leer más

    $320 MXN