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  • The Lean Product Playbook

    How to Innovate with Minimum Viable Products and Rapid Customer Feedback

    de Dan Olsen ...
    The missing manual on how to apply Lean Startup to build products that customers loveThe Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step ... Leer más

    $467 MXN

  • Ship Collision Analysis

    Proceedings of the international symposium on advances in ship collision analysis, Copenhagen, Denmark, 10-13 May 1998

    Edición de Henrik Gluver, Dan Olsen ...
    Accident records show that sooner or later hindrances near a waterway will be hit by ships, be it navigation marks, bridge structures, reefs or shallows. With this background modelling and analysis of ship collisions to bridge structures have an increasing importance as the basis for rational decision making in connection with planning, design and construction of bridges over navigable waters.The ... Leer más

    $4,559 MXN

  • Audiolibro

    The Lean Product Playbook

    How to Innovate with Minimum Viable Products and Rapid Customer Feedback

    de Dan Olsen ...
    Narrado por Walter Dixon ...

    Completo

    9 hora 54 minutos

    The missing manual on how to apply Lean Startup to build products that customers loveThe Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step ... Leer más

    $516 MXN

  • Audiolibro

    The Lean Product Playbook

    How to Innovate with Minimum Viable Products and Rapid Customer Feedback

    de Dan Olsen ...
    Narrado por Dan Olsen ...

    Completo

    10 hora 9 minutos

    The missing manual on how to apply Lean Startup to build products that customers loveWhether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. The Lean Product Playbook helps improve your chances of building successful products through clear, step-by-step guidance and advice.The Lean Startup movement has contributed new ... Leer más

    $344 MXN

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  • Audiolibro

    EMPOWERED

    Ordinary People, Extraordinary Products

    de Marty Cagan ...
    Narrado por Marty Cagan ...

    Completo

    11 hora 9 minutos

    What is it about the top tech product companies such as Amazon, Apple, Google, Netflix, and Tesla that enables their record of consistent innovation?Most people think it's because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their ... Leer más

    $344 MXN

  • Audiolibro

    Escaping the Build Trap

    How Effective Product Management Creates Real Value

    de Melissa Perri ...
    Narrado por Erin deWard ...

    Completo

    6 hora 44 minutos

    To stay competitive in today's market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer's needs.In this book, Melissa Perri explains how laying the foundation for great product management can ... Leer más

    $275 MXN

  • Empowered

    Ordinary People, Extraordinary Products

    de Marty Cagan ...
    Series series Silicon Valley Product Group
    What is it about the top tech product companies such as Amazon, Apple, Google, Netflix and Tesla that enables their record of consistent innovation?Most people think it’s because these companies are somehow able to find and attract a level of talent that makes this innovation possible. But the real advantage these companies have is not so much who they hire, but rather how they enable their people ... Leer más

    $399 MXN

  • Escaping the Build Trap

    How Effective Product Management Creates Real Value

    de Melissa Perri ...
    To stay competitive in today’s market, organizations need to adopt a culture of customer-centric practices that focus on outcomes rather than outputs. Companies that live and die by outputs often fall into the "build trap," cranking out features to meet their schedule rather than the customer’s needs.In this book, Melissa Perri explains how laying the foundation for great product management can ... Leer más

    $289 MXN

  • Loved

    How to Rethink Marketing for Tech Products

    Series series Silicon Valley Product Group
    Most tech companies get marketing wrong because they don't know how to do product marketing right. The next in the bestselling SVPG series, LOVED shows what leaders like Apple, Netflix, Microsoft, and Salesforce do well and how to apply it to transform product marketing at your company.The best products can still lose in the marketplace. Why? They are beaten by products with stronger product ... Leer más

    $449 MXN

  • Qualitative Consumer and Marketing Research

    How is qualitative marketing and consumer research conducted today?- What is rigorous research in this field?- What are the new, cutting edge techniques?Written for students, scholars, and marketing research practitioners, this book takes readers through the basics to an advanced understanding of the latest developments in qualitative marketing and consumer research. The book offers readers a ... Leer más

    $1,666 MXN

  • The Professional Protection Officer

    Practical Security Strategies and Emerging Trends

    de IFPO ...
    The Professional Protection Officer: Security Strategies, Tactics and Trends (8th Edition) is the definitive reference and instructional text for career oriented security officers in both the private and public sectors. The first edition originated with the birth of the International Foundation for Protection Officers (IFPO) in 1988, which has been using the book as the official text since that ... Leer más

    $652 MXN

  • The Value Imperative

    Harvesting Value from Your IT Initiatives

    Series series Business and Management (R0)
    Organizational executives must change the way they think about how to invest in and manage IT if they want to get lasting value from computer-based innovations. The old way of thinking has not served organizations well. They continue to experience high levels of technological and operational failures even though they apply a wide variety of industry best practices. The rapid pace of technological ... Leer más

    $828 MXN