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Audiolibro

Trust Agents, 10th Anniversary Edition

Using the Web to Build Influence, Improve Reputation, and Earn Trust

de Chris Brogan, Julien Smith ...

Narrado por Chris Brogan ...

Completo

8 hora 29 minutos

Trust Agents—a New York Times bestseller since its original publication in 2009—is an essential read, now more than ever. In the intervening decade, the internet and social media have becomeflooded with misinformation, scams, and other low-quality content. Consumers have understandably become suspicious of anything and everything they see online, which makes it difficult to establish trustand ... Leer más

$344 MXN

Trust Agents—a New York Times bestseller since its original publication in 2009—is an essential read, now more than ever. In the intervening decade, the internet and social media have becomeflooded with misinformation, scams, and other low-quality content. Consumers have understandably become suspicious of anything and everything they see online, which makes it difficult to establish trustand
... Leer más
Audiolibro

Trust Agents (Revised and Updated)

Using the Web to Build Influence, Improve Reputation, and Earn Trust

de Chris Brogan, Julien Smith ...

Narrado por Chris Brogan, Julien Smith ...

Completo

7 hora 40 minutos

The revised and updated edition of the breakthrough bestsellerTrust Agents has been widely acclaimed for its new approach to online marketing. Now, in this revised and updated edition, social media veterans Chris Brogan and Julien Smith show you how to tap into the power of social networks to build your brand's influence, reputation, and profits. Combining high-level theory and practical advice, ... Leer más

$481 MXN

The revised and updated edition of the breakthrough bestsellerTrust Agents has been widely acclaimed for its new approach to online marketing. Now, in this revised and updated edition, social media veterans Chris Brogan and Julien Smith show you how to tap into the power of social networks to build your brand's influence, reputation, and profits. Combining high-level theory and practical advice,
... Leer más

Audiolibro

Six Pixels of Separation

Everyone Is Connected. Connect Your Business to Everyone.

de Mitch Joel ...

Narrado por Mitch Joel ...

Completo

7 hora 37 minutos

At last, here's THE audio book that 21st century entrepreneurs have been waiting for - the inner-secrets of how highly successful internet capitalists make millions by knowing who to reach and how to reach them online. From viral loops to social networking to how to cut through all the cyber-clutter, Six Pixels of Separation is mandatory listening for anybody who wants to expand their business via ... Leer más

$481 MXN

At last, here's THE audio book that 21st century entrepreneurs have been waiting for - the inner-secrets of how highly successful internet capitalists make millions by knowing who to reach and how to reach them online. From viral loops to social networking to how to cut through all the cyber-clutter, Six Pixels of Separation is mandatory listening for anybody who wants to expand their business via
... Leer más
Audiolibro

Groundswell

Winning in a World Transformed by Social Technologies

de Josh Bernoff, Charlene Li ...

Narrado por Josh Bernoff ...

Completo

9 hora 48 minutos

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies ... Leer más

$516 MXN

Corporate executives struggle to harness the power of social technologies. Twitter, Facebook, blogs, YouTube are where customers discuss products and companies, write their own news, and find their own deals but how do you integrate these activities into your broader marketing efforts? It's an unstoppable groundswell that affects every industry -- yet it's still utterly foreign to most companies
... Leer más
Audiolibro

Rainmaking Conversations

Influence, Persuade, and Sell in Any Situation

de John E. Doerr, Mike Schultz ...

Narrado por Paul Boehmer ...

Completo

7 hora 38 minutos

Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account.Rainmaking Conversations offers a research-based, field-tested, and ... Leer más

$309 MXN

Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account.Rainmaking Conversations offers a research-based, field-tested, and
... Leer más
Audiolibro

Love is the Killer APP

How to Win Business and Influence Friends

de Tim Sanders, Gene Stone ...

Narrado por Tim Sanders ...

Abreviado

4 hora 34 minutos

Are you wondering what the next killer app will be? Do you want to know how you can maintain and add to your value during these rapidly changing times? Are you wondering how the word love can even be used in the context of business?Instead of wondering, read this book and find out how to become a lovecat—a nice, smart person who succeeds in business and in life.How do you become a lovecat? By ... Leer más

$257 MXN

Are you wondering what the next killer app will be? Do you want to know how you can maintain and add to your value during these rapidly changing times? Are you wondering how the word love can even be used in the context of business?Instead of wondering, read this book and find out how to become a lovecat—a nice, smart person who succeeds in business and in life.How do you become a lovecat? By
... Leer más
Audiolibro

Unleashing the Idea Virus

de Seth Godin ...

Narrado por Seth Godin ...

Abreviado

2 hora 7 minutos

Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful customer-to-customer dialogue the ideavirus.In Unleashing the Ideavirus, Godin examines how companies like Napster and Hotmail have ... Leer más

$258 MXN

Counter to traditional marketing wisdom, which tries to count, measure, and manipulate the spread of information, Seth Godin argues that information can spread most effectively from customer to customer, rather than from business to customer. Godin calls this powerful customer-to-customer dialogue the ideavirus.In Unleashing the Ideavirus, Godin examines how companies like Napster and Hotmail have
... Leer más
Audiolibro

Uncertainty

Turning Fear and Doubt into Fuel for Brilliance

de Jonathan Fields ...

Narrado por Erik Synnestvedt ...

Completo

6 hora 23 minutos

Jonathan Fields knows the risks-and potential power-of uncertainty. He gave up a six-figure income as a lawyer to make $12 an hour as a personal trainer. Then, married with a 3-month old baby, he signed a lease to launch a yoga center in the heart of New York City. . . the day before 9/11. But he survived, and along the way he developed a fresh approach to transforming uncertainty, risk of loss, ... Leer más

$430 MXN

Jonathan Fields knows the risks-and potential power-of uncertainty. He gave up a six-figure income as a lawyer to make $12 an hour as a personal trainer. Then, married with a 3-month old baby, he signed a lease to launch a yoga center in the heart of New York City. . . the day before 9/11. But he survived, and along the way he developed a fresh approach to transforming uncertainty, risk of loss,
... Leer más
Audiolibro

Ctrl Alt Delete

Reboot Your Business. Reboot Your Life. Your Future Depends on It.

de Mitch Joel ...

Narrado por Mitch Joel ...

Completo

7 hora 27 minutos

A game-changing book that outlines the ways in which technology has transformed how brands and businesses innovate and connect with consumers: "An indispensable read for a time when so much is in transition" (Arianna Huffington).The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are ... Leer más

$459 MXN

A game-changing book that outlines the ways in which technology has transformed how brands and businesses innovate and connect with consumers: "An indispensable read for a time when so much is in transition" (Arianna Huffington).The DNA of business has changed. Forever. You can blame technology, smartphones, social media, online shopping and everything else, but nothingchanges this reality: we are
... Leer más
Audiolibro

Permission Marketing

Turning Strangers into Friends, and Friends into Customers

de Seth Godin ...

Narrado por Seth Godin ...

Series series A Gift for Marketers
Abreviado

2 hora 1 minutos

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on ... Leer más

$258 MXN

The man Business Week calls "the ultimate entrepreneur for the Information Age" explains "Permission Marketing"—the groundbreaking concept that enables marketers to shape their message so that consumers will willingly accept it.Whether it is the TV commercial that breaks into our favorite program, or the telemarketing phone call that disrupts a family dinner, traditional advertising is based on
... Leer más
Audiolibro

Different

Escaping the Competitive Herd

de Youngme Moon ...

Narrado por Bernadette Dunne ...

Completo

6 hora 49 minutos

Why trying to be the best … competing like crazy … makes you mediocreEvery few years a book—through a combination of the author’s unique voice, storytelling ability, wit, and insight—simply breaks the mold. Bill Bryson’s A Walk in the Woods is one example. Richard Feynman’s “Surely You’re Joking, Mr. Feynman!” is another.Now comes Youngme Moon’s Different, a bookfor “people who don’t read business ... Leer más

$258 MXN

Why trying to be the best … competing like crazy … makes you mediocreEvery few years a book—through a combination of the author’s unique voice, storytelling ability, wit, and insight—simply breaks the mold. Bill Bryson’s A Walk in the Woods is one example. Richard Feynman’s “Surely You’re Joking, Mr. Feynman!” is another.Now comes Youngme Moon’s Different, a bookfor “people who don’t read business
... Leer más
Audiolibro

The Storytelling Animal

How Stories Make Us Human

de Jonathan Gottschall ...

Narrado por Kris Koscheski ...

Completo

5 hora 32 minutos

Humans live in landscapes of make-believe. We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It's easy to say that humans are "wired" for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of ... Leer más

$241 MXN

Humans live in landscapes of make-believe. We spin fantasies. We devour novels, films, and plays. Even sporting events and criminal trials unfold as narratives. Yet the world of story has long remained an undiscovered and unmapped country. It's easy to say that humans are "wired" for story, but why?In this delightful and original book, Jonathan Gottschall offers the first unified theory of
... Leer más

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Recomendado para ti

Libros narrados por Julien Smith

Trust Agents, 10th Anniversary Edition

Trust Agents (Revised and Updated)

La gente que leyó estos también disfrutó

Six Pixels of Separation

Groundswell

Rainmaking Conversations

Love is the Killer APP

Unleashing the Idea Virus

Uncertainty

Ctrl Alt Delete

Permission Marketing

Different

The Storytelling Animal