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  • Business Opportunity Thinking

    Building a Sustainable, Diversified Business

    Series Libro 2 - Creating Business Angles
    To build a sustainable, diversified business requires continuous search for ways to parlay available scarce resources into new opportunities for profit. This book describes a framework to identify new business opportunities. Leveraging scarce resources into new business angles can increase profit, improve the sustainability of profits, and diversify the contributors of profit, and thereby increase ... Leer más

    $180 MXN

  • Core Competencies

    Real options as corporate strategy

    Series Libro 3 - Creating business angles
    Core competencies are the most important scarce resource a business can create. Core competencies stem from the business's accumulated experience, and its organisation wide systems and processes. Where these drive declining cost economies that result in the business having lower average unit costs than competitors, then it has a competitive advantage.There are several reasons for being interested ... Leer más

    $180 MXN

  • Multisided Platforms

    Evaluating launch conditions

    Series Libro 5 - Creating Business Angles
    Multisided Platforms: Evaluating launch conditions deals with a specific type of organisation, the multisided platform that operates in multisided markets with positive feedback effects. These are some of the most exciting and valuable but rare organisations. Examples can be found in a variety of settings from postal delivery, shopping malls, print publishing, open source software projects, ... Leer más

    $180 MXN

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  • Marketing In A Week

    Be A Successful Marketer In Seven Simple Steps

    de Eric Davies ...
    Great marketing just got easierMarketing is about the relationship between an organization and its marketplace, and in particular its customers and potential customers. Customers are the lifeblood of a business; without customers a business has no future. In order to succeed and make a profit, a business must therefore aim to identify and satisfy the needs of its customers. The purpose of ... Leer más

    $205 MXN

  • Valuing Agile:: The Financial Management of Agile Projects

    de Alan Moran ...
    Agile is an established methodology used to cope with change and uncertainty. It has proved popular in product development and project management across a wide range of sectors. Understanding the impact of Agile on the bottom line and how this affects the financial management and appraisal of projects is therefore of central importance to executives, project sponsors and managers, risk managers, ... Leer más

    $353 MXN o gratis con Kobo Plus

  • Pricing Types

    Signalling Market Positioning Intent

    In choosing a price type an organisation signals its strategic intent, as it does with its choice of market positioning strategy. Price type, unlike market positioning strategy is an observable signal, and one that competitors respond to.There are multiple roots underpinning the formulation of the price types. These roots include the characteristics of the contract type, availability of ... Leer más

    $180 MXN

  • Marketing Plans for Services

    A Complete Guide

    Marketing Plans for Services, Third Edition is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice. The authors highlight key misunderstandings about marketing and the nature of services and relationship marketing.The marketer is taken step-by-step through the key phases of the marketing planning process and alerted to the barriers that ... Leer más

    $827 MXN

  • Circular Economy A Complete Guide - 2021 Edition

    Are there new business models which are coherent with the circular economy?Do you effectively communicate to your stakeholders how it fits into a circular economy?Does it make economic, environmental, and social sense to grow food inside of your cities?How can the circular economy be applied to the construction industry and to which aspects?How has the information age changed the way you think ... Leer más

    $680 MXN o gratis con Kobo Plus

  • Financial Analysis A Complete Guide - 2021 Edition

    Are financial resources, including debt, managed strategically to advance the mission?Are shareholders likely to receive any compensation in a distressed sale or bankruptcy?Does financial reporting based on the business model notion provide relevant information?How do you use a lookup function in a formula that will pick up the correct product price?How will you know if the new budget model is ... Leer más

    $680 MXN o gratis con Kobo Plus

  • Impact Assessment A Complete Guide - 2021 Edition

    This Impact Assessment Guide is DIFFERENT from books you're used to. If you're looking for a textbook, this is not for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the Impact Assessment challenges you're facing and generate better solutions to solve those problems.Ask questions like: ... Leer más

    $680 MXN o gratis con Kobo Plus

  • The New HR Analytics

    Predicting the EconomicValue of Your Company's Human Capital Investments

    de Jac FITZ-ENZ ...
    Using Fitz-enz’s proprietary analytic model, you will be equipped to measure and evaluate past and current returns and apply the information to make predictions about the future value of human capital investments.In his landmark book, The ROI of Human Capital, Jac Fitz-enz presented a system of powerful metrics for quantifying the contributions of individual employees to a company’s bottom line. ... Leer más

    $244 MXN o gratis con Kobo Plus

  • Strategic Project Portfolio Management

    Enabling a Productive Organization

    de Simon Moore ...
    Series Libro 16 - Microsoft Executive Leadership Series
    Lead change through strategic alignment of project and process performancePractical and filled with expert advice, Strategic Project Portfolio Management: Enabling a Productive Organization presents a clear framework for your organization to complete impactful strategic projects. Providing executive-level guidance to build a powerful and efficient process from initial adoption to portfolio ... Leer más

    $634 MXN