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Acceso ilimitado a eBooks

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Recibe 1 crédito cada mes para el audiolibro de tu elección

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Barcode

de Dr. Jordan Frith ...

Series series Object Lessons
Object Lessons is a series of short, beautifully designed books about the hidden lives of ordinary things.Barcodes are about as ordinary as an object can be. Billions of them are scanned each day and they impact everything from how we shop to how we travel to how the global economy is managed. But few people likely give them more than a second thought. In a way, the barcode's ordinariness is the ... Leer más

$119 MXN

Object Lessons is a series of short, beautifully designed books about the hidden lives of ordinary things.Barcodes are about as ordinary as an object can be. Billions of them are scanned each day and they impact everything from how we shop to how we travel to how the global economy is managed. But few people likely give them more than a second thought. In a way, the barcode's ordinariness is the
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Machine, Platform, Crowd

Harnessing Our Digital Future

de Andrew McAfee, Erik Brynjolfsson ...

“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial TimesIn The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they ... Leer más

$238 MXN

“A clear and crisply written account of machine intelligence, big data and the sharing economy. But McAfee and Brynjolfsson also wisely acknowledge the limitations of their futurology and avoid over-simplification.” —Financial TimesIn The Second Machine Age, Andrew McAfee and Erik Brynjolfsson predicted some of the far-reaching effects of digital technologies on our lives and businesses. Now they
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Smarter Than You Think

How Technology Is Changing Our Minds for the Better

de Clive Thompson ...

A revelatory and timely look at how technology boosts our cognitive abilities—making us smarter, more productive, and more creative than everIt’s undeniable—technology is changing the way we think. But is it for the better? Amid a chorus of doomsayers, Clive Thompson delivers a resounding “yes.” In Smarter Than You Think, Thompson shows that every technological innovation—from the written word to ... Leer más

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A revelatory and timely look at how technology boosts our cognitive abilities—making us smarter, more productive, and more creative than everIt’s undeniable—technology is changing the way we think. But is it for the better? Amid a chorus of doomsayers, Clive Thompson delivers a resounding “yes.” In Smarter Than You Think, Thompson shows that every technological innovation—from the written word to
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Facebook

The Inside Story

de Steven Levy ...

One of the Best Technology Books of 2020—Financial Times“Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle“[Levy’s] evenhanded conclusions are still damning.”—Reason“[He] doesn’t shy from asking the tough questions.”—The Washington Post“Reminds yo... ... Leer más

$218 MXN

One of the Best Technology Books of 2020—Financial Times“Levy’s all-access Facebook reflects the reputational swan dive of its subject. . . . The result is evenhanded and devastating.”—San Francisco Chronicle“[Levy’s] evenhanded conclusions are still damning.”—Reason“[He] doesn’t shy from asking the tough questions.”—The Washington Post“Reminds yo...
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Artificial Unintelligence

How Computers Misunderstand the World

de Meredith Broussard ...

A software developer’s misadventures in computer programming, machine learning, and artificial intelligence reveal why we should never assume technology always gets it right.In Artificial Unintelligence, Meredith Broussard argues that our collective enthusiasm for applying computer technology to every aspect of life has resulted in a tremendous amount of poorly designed systems. We are so eager to ... Leer más

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A software developer’s misadventures in computer programming, machine learning, and artificial intelligence reveal why we should never assume technology always gets it right.In Artificial Unintelligence, Meredith Broussard argues that our collective enthusiasm for applying computer technology to every aspect of life has resulted in a tremendous amount of poorly designed systems. We are so eager to
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Here Comes Everybody

The Power of Organizing Without Organizations

de Clay Shirky ...

**“A fascinating survey of the digital age . . . An eye-opening paean to possibility.” —The Boston Globe“Mr. Shirky writes cleanly and convincingly about the intersection of technological innovation and social change.” —New York ObserverAn extraordinary exploration of how technology can empower social and political organizers**For the first time in history, the tools for cooperating on a global ... Leer más

$109 MXN

**“A fascinating survey of the digital age . . . An eye-opening paean to possibility.” —The Boston Globe“Mr. Shirky writes cleanly and convincingly about the intersection of technological innovation and social change.” —New York ObserverAn extraordinary exploration of how technology can empower social and political organizers**For the first time in history, the tools for cooperating on a global
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The Internet is Not the Answer

de Andrew Keen ...

In this sharp and witty book, long-time Silicon Valley observer and author Andrew Keen argues that, on balance, the Internet has had a disastrous impact on all our lives.By tracing the history of the Internet, from its founding in the 1960s to the creation of the World Wide Web in 1989, through the waves of start-ups and the rise of the big data companies to the increasing attempts to monetize ... Leer más

$202 MXN

In this sharp and witty book, long-time Silicon Valley observer and author Andrew Keen argues that, on balance, the Internet has had a disastrous impact on all our lives.By tracing the history of the Internet, from its founding in the 1960s to the creation of the World Wide Web in 1989, through the waves of start-ups and the rise of the big data companies to the increasing attempts to monetize
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Technocreep

The Surrender of Privacy and the Capitalization of Intimacy

de Thomas P. Keenan ...

Technology is rapidly moving into our bodies,” writes cyber expert Keenan, and this book gives a chilling look ahead into where that road may lead us on a one way trip to the total surrender of privacy and the commoditization of intimacy.” Here is the definitive dissection of privacy-eroding and life-invading technologies, coming at you from governments, corporations, and the person next door ... Leer más

$238 MXN o gratis con Kobo Plus

Technology is rapidly moving into our bodies,” writes cyber expert Keenan, and this book gives a chilling look ahead into where that road may lead us on a one way trip to the total surrender of privacy and the commoditization of intimacy.” Here is the definitive dissection of privacy-eroding and life-invading technologies, coming at you from governments, corporations, and the person next door
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WTF?

What's the Future and Why It's Up to Us

de Tim O'Reilly ...

Can we master the technologies we create before they master us? A "punchy and provocative" assessment by one of Silicon Valley's sharpest observers ( Financial Times).WTF? can be an expression of amazement or of dismay—and today's technology elicits both reactions. In this book, Tim O'Reilly, dubbed "the Oracle of Silicon Valley" by Inc. magazine, explores the upsides—and potential downsides—of ... Leer más

$211 MXN o gratis con Kobo Plus

Can we master the technologies we create before they master us? A "punchy and provocative" assessment by one of Silicon Valley's sharpest observers ( Financial Times).WTF? can be an expression of amazement or of dismay—and today's technology elicits both reactions. In this book, Tim O'Reilly, dubbed "the Oracle of Silicon Valley" by Inc. magazine, explores the upsides—and potential downsides—of
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Lurking

How a Person Became a User

de Joanne McNeil ...

One of Esquire 's Best Books to Elevate Your Reading List in 2020, , and a OneZero Best Tech Book of 2020. Named one of the 100 Notable books of 2020 by the End of the World Review.A concise but wide-ranging personal history of the internet from—for the first time—the point of view of the userIn a shockingly short amount of time, the internet has bound people around the world together and torn us ... Leer más

$176 MXN

One of Esquire 's Best Books to Elevate Your Reading List in 2020, , and a OneZero Best Tech Book of 2020. Named one of the 100 Notable books of 2020 by the End of the World Review.A concise but wide-ranging personal history of the internet from—for the first time—the point of view of the userIn a shockingly short amount of time, the internet has bound people around the world together and torn us
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Public Relations and the Social Web

How to Use Social Media and Web 2.0 in Communications

de Rob Brown ...

The effect of the internet on public relations is the single biggest subject of current conversation in the public relations industry. As the world of communications changes beyond recognition, those seeking to communicate must revise and revolutionise their approach.Public Relations and the Social Web explores the way in which communications is changing and looks at what this means for ... Leer más

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The effect of the internet on public relations is the single biggest subject of current conversation in the public relations industry. As the world of communications changes beyond recognition, those seeking to communicate must revise and revolutionise their approach.Public Relations and the Social Web explores the way in which communications is changing and looks at what this means for
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Smarter Than You Think

How Technology is Changing Our Minds for the Better

de Clive Thompson ...

From the ‘Wired’ and ‘New York Times Magazine’ contributor, a brilliant examination into how the internet is profoundly changing the way we think.In this groundbreaking book, Clive Thompson argues that the internet is boosting our brainpower, encouraging new ways of thinking, and making us more – not less – intelligent as is so often claimed.Our lives have been changed irrevocably by the rise of ... Leer más

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From the ‘Wired’ and ‘New York Times Magazine’ contributor, a brilliant examination into how the internet is profoundly changing the way we think.In this groundbreaking book, Clive Thompson argues that the internet is boosting our brainpower, encouraging new ways of thinking, and making us more – not less – intelligent as is so often claimed.Our lives have been changed irrevocably by the rise of
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Object Lessons Serie de eBooks

Barcode

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