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  • Information Systems for Small and Medium-sized Enterprises

    State of Art of IS Research in SMEs

    Series series Progress in IS
    This book establishes and explores existing and emerging theories on Small and Medium-sized Enterprises (SMEs) and the adoption of IT/IS. It presents the latest empirical research findings in that area of IS research and explores new technologies and practices. The book is written for researchers and professionals working in the field of IS research or the research of SMEs. Moreover, the book will ... Leer más

    $1,656 MXN

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  • Small and Medium Sized Enterprises

    de Kenneth Dyson ...
    The single European market after 1992 presents a major challenge to small and medium-sized companies in the Community. Whether it is developing exports and/or fighting off new imports, Europe's entrepreneurs will have to `think European'. Moreover, the European Community institutions themselves have developed special policies designed to promote the interests of Europe's smaller companies. This ... Leer más

    $2,323 MXN

  • Comparison of Small and Medium Sized Enterprises in Europe and in the USA

    Series series Routledge Studies in Business Organizations and Networks
    Developed from a study commissioned by the European Capital Markets Institute, this book examines the impact of private equity and capital markets on the development of small and medium sized enterprises (SMEs) in the United States and the European Union. It also seeks to understand the nature of institutional policy towards SMEs and the extent to which it can aid development.This volume offers a ... Leer más

    $1,066 MXN

  • Sustainability and the Small and Medium Enterprise (Sme): Becoming More Professional

    SMEs need to become more sustainable. To reach such a goal they also need to become more professional in their outlook and approach. In this way they may be able to deal with the instability, complexity, ambiguity and uncertainty of change; and to cope with the ever increasing pressures brought by change. After outlining what is meant by sustainability and professionalism, some strategies for how ... Leer más

    $86 MXN

  • Business Process Management

    Concepts, Languages, Architectures

    de Mathias Weske ...
    Series series Computer Science (R0)
    Business process management is usually treated from two different perspectives: business administration and computer science. While business administration professionals tend to consider information technology as a subordinate aspect in business process management for experts to handle, by contrast computer science professionals often consider business goals and organizational regulations as terms ... Leer más

    $1,380 MXN

  • Design Research in Information Systems

    Theory and Practice

    Series series Business and Management (R0)
    It is 5 years since the publication of the seminal paper on “Design Science in Information Systems Research” by Hevner, March, Park, and Ram in MIS Quarterly and the initiation of the Information Technology and Systems department of the Communications of AIS. These events in 2004 are markers in the move of design science to the forefront of information systems research. A suf cient interval has ... Leer más

    $2,024 MXN

  • Enterprise Modeling

    Tackling Business Challenges with the 4EM Method

    Series series Computer Science (R0)
    Enterprise modeling (EM) methods and techniques are indispensable for understanding the present situation of an enterprise and for preparing for its future – particularly in times of continuous organizational change, an increasing pace of innovation, new market challenges or technology advances.The authors combine a detailed description of the 4EM methodology with their concrete experience ... Leer más

    $1,288 MXN

  • Handbook of Data Quality

    Research and Practice

    Edición de Shazia Sadiq ...
    Series series Computer Science (R0)
    The issue of data quality is as old as data itself. However, the proliferation of diverse, large-scale and often publically available data on the Web has increased the risk of poor data quality and misleading data interpretations. On the other hand, data is now exposed at a much more strategic level e.g. through business intelligence systems, increasing manifold the stakes involved for individuals ... Leer más

    $920 MXN

  • Collaboration in a Data-Rich World

    18th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2017, Vicenza, Italy, September 18-20, 2017, Proceedings

    Series series Springer Nature Proceedings Computer Science
    This book constitutes the refereed proceedings of the 18th IFIP WG 5.5 Working Conference on Virtual Enterprises, PRO-VE 2017, held in Vicenza, Italy, in September 2017.The 68 revised full papers were carefully reviewed and selected from 159 submissions. They provide a comprehensive overview of identified challenges and recent advances in various collaborative network (CN) domains and their ... Leer más

    $1,656 MXN

  • E-Commerce Strategy

    Text and Cases

    Series series Business and Management (R0)
    E-Commerce Strategy: Text and Cases provides the fundamental literature required for graduate students and practitioners to understand electronic commerce. Each chapter provides clearly designed learning objectives and review questions to highlight the major topics and goals. This book covers many of the new innovations and technologies that have been established for e-commerce site development. ... Leer más

    $920 MXN

  • Ontology Matching

    Series series Computer Science (R0)
    Ontologies tend to be found everywhere. They are viewed as the silver bullet for many applications, such as database integration, peer-to-peer systems, e-commerce, semantic web services, or social networks. However, in open or evolving systems, such as the semantic web, different parties would, in general, adopt different ontologies. Thus, merely using ontologies, like using XML, does not reduce ... Leer más

    $2,943 MXN

  • Inductive Fuzzy Classification in Marketing Analytics

    Series series Business and Management (R0)
    To enhance marketing analytics, approximate and inductive reasoning can be applied to handle uncertainty in individual marketing models. This book demonstrates the use of fuzzy logic for classification and segmentation in marketing campaigns. Based on practical experience as a data analyst and on theoretical studies as a researcher, the author explains fuzzy classification, inductive logic and the ... Leer más

    $1,656 MXN