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RISJ Challenges Serie de eBooks

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  • Innovators in Digital News

    de Lucy Küng ...
    Series series RISJ Challenges
    News organisations are struggling with technology transitions and fearful for their future. Yet some organisations are succeeding. Why are organisations such as Vice and BuzzFeed investing in journalism and why are pedigree journalists joining them? Why are news organisations making journalists redundant but recruiting technologists? Why does everyone seem to be embracing native advertising? Why ... Leer más

    $396 MXN

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  • Work Rules!

    Insights from Inside Google That Will Transform How You Live and Lead

    de Laszlo Bock ...
    **A groundbreaking inquiry into the philosophy of work, and a blueprint for attracting the most spectacular talent to your business and ensuring that they succeed, from the visionary head of Google's innovative People Operations."A true masterpiece." —Forbes.com**"We spend more time working than doing anything else in life. It's not right that the experience of work should be so demotivating and ... Leer más

    $219 MXN

  • Brotopia

    Breaking Up the Boys' Club of Silicon Valley

    de Emily Chang ...
    **Instant National Bestseller"Excellent." --San Francisco Chronicle"Brotopia is more than a business book. Silicon Valley holds extraordinary power over our present lives as well as whatever utopia (or nightmare) might come next." --New York TimesSilicon Valley is a modern utopia where anyone can change the world. Unless you're a woman.**For women in tech, Silicon Valley is not a fantasyland of ... Leer más

    Antes $218 MXN Ahora $140 MXN

  • Seeing Around Corners

    How to Spot Inflection Points in Business Before They Happen

    de Rita McGrath ...
    The first prescriptive, innovative guide to seeing inflection points before they happen—and how to harness these disruptive influences to give your company a strategic advantage.Paradigmatic shifts in the business landscape, known as inflection points, can either create new, entrepreneurial opportunities (see Amazon and Netflix) or they can lead to devastating consequences (e.g., Blockbuster and ... Leer más

    $209 MXN

  • The Content Trap

    A Strategist's Guide to Digital Change

    de Bharat Anand ...
    “My favorite book of the year.”—Doug McMillon, CEO, Wal-Mart StoresHarvard Business School Professor of Strategy Bharat Anand presents an incisive new approach to digital transformation that favors fostering connectivity over focusing exclusively on content.NAMED ONE OF THE BEST BOOKS OF THE YEAR BY BLOOMBERGCompanies everywhere face two major challenges today: getting noticed and getting paid. To ... Leer más

    $201 MXN

  • Technically Wrong

    Sexist Apps, Biased Algorithms, and Other Threats of Toxic Tech

    de Sara Wachter-Boettcher ...
    “An entertaining romp that tells us where and why the tech industry, once America’s darling, went wrong, and what it might do to recover its good graces.” —Tim Wu, author of The Master SwitchBuying groceries, tracking our health, finding a date: whatever we want to do, odds are that we can now do it online. But few of us realize just how many oversights, biases, and downright ethical nightmares ... Leer más

    $201 MXN

  • Lab Rats

    Guardian's Best Non-Fiction, 2019

    de Dan Lyons ...
    Guardian's Best Non-Fiction, 2019The Tablet's Highlights of 2019Personality tests. Team-building exercises. Forced Fun. Desktop surveillance. Open-plan offices. Acronyms. Diminishing job security. Hot desking. Pointless perks. Hackathons.If any of the above sound familiar, welcome to the modern economy. In this hilarious, but deadly serious book, bestselling author Dan Lyons looks at how the world ... Leer más

    $170 MXN

  • Grown Up Digital: How the Net Generation is Changing Your World

    de Don Tapscott ...
    SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMISTThe Net Generation Has Arrived.Are you ready for it?Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to ... Leer más

    $446 MXN

  • Crowdsourcing

    Why the Power of the Crowd Is Driving the Future of Business

    de Jeff Howe ...
    “The amount of knowledge and talent dispersed among the human race has always outstripped our capacity to harness it. Crowdsourcing corrects that—but in doing so, it also unleashes the forces of creative destruction.”—From CrowdsourcingFirst identified by journalist Jeff Howe in a June 2006 Wired article, “crowdsourcing” describes the process by which the power of the many can be leveraged to ... Leer más

    $90 MXN

  • The Intention Economy

    When Customers Take Charge

    de Doc Searls ...
    Caveat venditor-let the seller bewareWhile marketers look for more ways to get personal with customers, including new tricks with big data,” customers are about to get personal in their own ways, with their own tools. Soon consumers will be able to: Control the flow and use of personal data Build their own loyalty programs Dictate their own terms of service Tell whole markets what they want, how ... Leer más

    $334 MXN o gratis con Kobo Plus

  • The World Is Open

    How Web Technology Is Revolutionizing Education

    de Curtis J. Bonk ...
    Discover the dramatic changes that are affecting all learnersWeb-based technology has opened up education around the world to the point where anyone can learn anything from anyone else at any time. To help educators and others understand what's possible, Curt Bonk employs his groundbreaking "WE-ALL-LEARN" model to outline ten key technology and learning trends, demonstrating how technology has ... Leer más

    $290 MXN

  • The New Social Learning

    A Guide to Transforming Organizations Through Social Media

    de Tony Bingham, Marcia Conner ...
    The first book to help organizations understand and harness the extraordinary workplace learning potential of social media Cowritten by the CEO of the world's largest workplace learning organization and a consultant and writer with extensive experience on the forefront of workplace learning technology Features case studies showing how organizations around the world have transformed their ... Leer más

    $247 MXN