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Working Methods for Knowledge Management Serie de eBooks

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  • Knowledge Translation

    Series series Working Methods for Knowledge Management
    Knowledge translation is a topic that originated in the field of health sciences where the need to move research to practice is of critical importance. In parallel, the field of knowledge sciences has developed a research base around knowledge transfer, knowledge sharing, knowledge exchange, knowledge articulation and knowledge absorption. This book brings these two important tracks together and ... Leer más

    $1,622 MXN

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  • Social Physics

    How Social Networks Can Make Us Smarter

    de Alex Pentland ...
    From one of the world’s leading data scientists, a landmark tour of the new science of idea flow, offering revolutionary insights into the mysteries of collective intelligence and social influenceIf the Big Data revolution has a presiding genius, it is MIT’s Alex “Sandy” Pentland. Over years of groundbreaking experiments, he has distilled remarkable discoveries significant enough to become the ... Leer más

    $165 MXN

  • The Coupling of Safety and Security

    Exploring Interrelations in Theory and Practice

    Series series SpringerBriefs in Applied Sciences and Technology
    This open access book explores the synergies and tensions between safety and security management from a variety of perspectives and by combining input from numerous disciplines. It defines the concepts of safety and security, and discusses the methodological, organizational and institutional implications that accompany approaching them as separate entities and combining them, respectively.The book ... Leer más

    Gratis

  • Health Analytics

    Gaining the Insights to Transform Health Care

    de Jason Burke ...
    Series Libro 71 - Wiley and SAS Business Series
    A hands-on, analytics road map for health industry leadersThe industry-wide transformation taking place across the health and life sciences ecosystem is mandating that organizations adopt new decision-making capabilities, based on science and real-world information. Analytics will be a required competency for the modern health enterprise; this book is about how to "cross the chasm." The ultimate ... Leer más

    $847 MXN

  • Handbook of New Product Development Management

    Managing new product development is a key area of management, straddling strategy, innovation and entrepreneurship and macro-organizational behaviour. All of the contributorsin the Handbook of New Product Developmentare are well-known and leading exponents to theory of New Product Development and to methods used in practice. They draw upon their experience and work to offer a comprehensive view of ... Leer más

    $2,409 MXN

  • The History of Marketing Science

    Series Libro 18 - World Scientific-Now Publishers Series in Business
    The field of marketing science has evolved significantly in the last 70 years. Throughout its rich history, developments in this field have always been anchored on marketing phenomena that drew on economics, statistics, operations research, and related disciplines. This book reviews the accomplishments of notable marketing scientists in several research areas. It emphasizes both the role and the ... Leer más

    $743 MXN

  • History Of Marketing Science, The

    Series Libro 3 - World Scientific-now Publishers Series In Business
    The field of marketing science has a rich history of modeling marketing phenomena using the disciplines of economics, statistics, operations research, and other related fields. Since it is roughly 50 years from its origins, The History of Marketing Science is a timely review of the accomplishments of marketing scientists in a number of research areas.Different research areas of marketing science, ... Leer más

    $588 MXN

  • Customer Relationship Marketing: Theoretical And Managerial Perspectives

    'Put this on your bookshelf and in your classroom! This is a comprehensive guide to understanding and managing customer relationships from two top scholars and educators.'Dr Linda L PriceUniversity of Wyoming, andEditor, Journal of Consumer ResearchCustomer relationship marketing (CRM) opportunities are embedded in the entire customer journey spanning several touch points across all stages ... Leer más

    $712 MXN

  • Evolutionary Processes and Organizational Adaptation

    A Mendelian Perspective on Strategic Management

    How do firms adapt? There are two basic starting points from which to answer that question. One is premised on ideas of rational choice and intentionality, while the other is a process of evolutionary dynamics. Both are well-defined and operate as powerful intellectual attractors. Using the ideas of Gregor Mendel as a useful touchstone, this book aims to construct a middle-ground between these two ... Leer más

    $359 MXN

  • Decision Behaviour, Analysis and Support

    Behavioural studies have shown that while humans may be the best decision makers on the planet, we are not quite as good as we think we are. We are regularly subject to biases, inconsistencies and irrationalities in our decision making. Decision Behaviour, Analysis and Support explores perspectives from many different disciplines to show how we can help decision makers to deliberate and make ... Leer más

    $1,241 MXN

  • Organizational Learning from Performance Feedback: A Behavioral Perspective on Multiple Goals

    A Multiple Goals Perspective

    Series series Elements in Organization Theory
    This Element synthesizes the current state of research on organizational learning from performance feedback and develops a new perspective that deals with the influence of multiple goals. In keeping with the centrality of motives in Cyert & March's influential model, this new perspective rests on a foundation of individual level behaviors that are responsive to mechanisms at the organizational and ... Leer más

    $353 MXN

  • The Routledge Companion to Mergers and Acquisitions

    Series series Routledge Companions in Business, Management and Marketing
    Mergers and acquisitions (M&As) are events that attract considerable interest from academics and practitioners, and much research has been conducted into their impact on individuals, organizations and societies. Yet, despite all the existing research and the varied theoretical and methodological approaches employed, there remains more to learn about M&As.The Routledge Companion to Mergers and ... Leer más

    $1,084 MXN