Showing results for "massimo moruzzi"
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- Book 1 -
- 15 Questions
2015
EN
#NOT a real book (Just a screed)The real question of course is: Does online advertising work?Unfortunately, it's impossible to give a simple answer to this apparently straightforward question.For starters, this is not a single question, but at least three different ones.The right question to ask would be: for whom does online advertising work?Do banner ads, what we once called interactive advertising and now call display adsbec...
- Book 2 -
- 15 Questions
2016
EN
#NOT a real book (Just a screed)Does all the hype surrounding social media make sense?Isn't it time that somebody tried to deconstruct all this bullshit?What are social media? Are they the same websites we used to call social networks? Why did we start calling them social media?What is social media marketing? Are companies doing it right? Does it make sense to send your website visitors to Twitter and Facebook?Do people really want t...
- Book 3 -
- 15 Questions
2017
EN
#NOT a real book (Just a screed)Is native advertising something new, or just a new name?Is it the same as content marketing? How does it relate to social media marketing?Does native advertising work? Does it have negative consequences for society?Should native advertisement be deregulated, or should it be more seriously regulated?The 15 Questions:What Is Native Advertising?Is It a New Practice?Is Native Advertising Leg...
The Internet Ideology
From A as in Advertising to Z as in Zipcar
2019
EN
Regardless of the question, the Internet is the answer. Or so we are told.It seemed perfectly normal to Jeff Jarvis, a famous American journalist, to ask: "What Would Google Do?" if the company based in Mountain View were put in charge of the public sector.It apparently didn't occur to him that the rules and goals the public sector lives by are, or at least should be, different from those of a private company.According to many, the Internet, this jumble of servers a...
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Welcome to Qurilixen
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Welcome to Qurilixen - A great way to try Michelle M. Pillow's Bestselling Qurilixen World series!This six book box set includes first-in-series books from the bestselling collection.The Qurilixen World is an extensive collection of science fiction and paranormal romance novels by award-winning NYT Bestselling author, Michelle M. Pillow. Note: Each book and each series can stand alone.Dragon Lords Series: Barbarian Prince
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- Friedrich NietzscheLucy Maud MontgomeryHenry Rider HaggardPlatoJohn ClelandWilkie CollinsMargaret CavendishElizabeth GaskellLucius ApuleiusMarcus AureliusVictor HugoHendrik Antoon LorentzFrancis Scott FitzgeraldDaniel DefoeAlexandre DumasMark TwainRudyard KiplingCharles DickensG.K. ChestertonDavid Herbert LawrenceJack LondonFyodor DostoyevskyGrant AllenDale CarnegieArthur Conan DoyleMary ShelleyNiccolò MachiavelliJane AustenJoseph ConradH.P. Lovecraft
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This book contains the following works arranged alphabetically by authors last names- What's Bred in the Bone [Grant Allen]- The Golden Ass [Lucius Apuleius]- Meditations [Marcus Aurelius]- Northanger Abbey [Jane Austen]- Lady Susan par [Jane Austen]- The Wonderful Wizard of Oz [Lyman Frank Baum]- The Art of Public Speaking [Dale Breckenridge Carnegie]- The Blazing World [Margaret Cavendish]- The Wisdom of Father Brown [Gilber...
Julia
A Novel
2023
EN
A PEOPLE Magazine Must-Read Book for Fall 2023 | An Esquire Best Book of Fall 2023 | A Guardian Biggest New Book of 2023 | A LitHub Most Anticipated Book of 2023An imaginative, feminist, and brilliantly relevant-to-today retelling of Orwell’s 1984, from the point of view of Winston Smith’s lover, Julia, by critically acclaimed novelist Sandra Newman.Julia Worthing is a mechanic, working in the Fiction Department at the Ministry of Truth. It’s 1984, and Britain (now called A...
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- Sun Tzu
2018
EN
Master the timeless strategies of conflict and competition with The Art of War, the legendary ancient Chinese military treatise by renowned strategist and philosopher Sun Tzu. Written over two millennia ago, this foundational masterpiece of classic literature remains the most influential and widely studied book on military strategy in human history. The text is divided into thirteen distinct chapters, each dedicated to a crucial aspect of warfare, from the importance of meticulous planning...
2022
EN
The Golden Age of Science Fiction MEGAPACK®s are designed to introduce readers to classic science fiction writers who might otherwise be forgotten. Lester del Rey (1915–1993) is most remembered today as one of the namesakes of Del Rey Books—but in the Golden Age he was an accomplished writer who got his start alongside (and sold to the same markets as) a young Isaac Asimov. This volume assembles 9 classic del Rey tales—more than 500 pages of great reading! Included are:PURSUIT...
2021
EN
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Norman Vincent Peale’s philosophy of positive thinking has had an unprecedented influence on millions of people throughout the world. This book will show you how you can deal more effectively with tough situations and difficult people, and dramatically improve your performance and confidence.It contains the wisdom of Dr. Norman Vincent Peale's best-selling original and Peale's sage advice about developing the mental acumen to surmount obstacles and maintain a positive outlook. He provides ...
Bad Day at the Vulture Club
the warm and witty cosy crime series from the acclaimed author of the Malabar House series
- Series -
- Baby Ganesh series
2019
EN
In the gripping new Baby Ganesh Agency cosy crime novel, Inspector Chopra and his elephant sidekick investigate the death of one of Mumbai's wealthiest citizens.The Parsees are among the oldest, most secretive and most influential communities in the city: respected, envied and sometimes feared.When prominent industrialist Cyrus Zorabian is murdered on holy ground, his body dumped inside a Tower of Silence - where the Parsee dead are consumed by vultures - t...
Semicolon
The Past, Present, and Future of a Misunderstood Mark
2019
EN
"Delightful, enlightening . . . The twisty history of the hybrid divider perfectly embodies the transience of language." — VultureThe semicolon. Stephen King, Hemingway, Vonnegut, and Orwell detest it. Herman Melville, Henry James, and Rebecca Solnit love it. But why? When is it effective? Have we been misusing it? Should we even care?In Semicolon, Cecelia Watson charts the rise and fall of this infamous punctuation mark, which for years was...











