Information technology is changing healthcare in numerous wide-ranging aspects, including significantly improving the overall quality of patient care and therefore helping to reduce limitations in people's daily lives.The Digital Pill reflects on how digital technologies can combat chronic diseases including diabetes, cancer, cardiovascular, respiratory and neurodegenerative diseases as well as mental disorders. Chronic diseases touch every family, generate infinite suffer...

Scientific knowledge and practical advice are combined in this book. Leading scientists present their latest research results in the area of product and price bundling, with respect to optimization as well as to behavioral bundling approaches. In addition the reader will learn how to implement bundling strategies and how to set up a bundling concept. He will find a thorough explanation of the value that bundling has for improving a company`s profit and sales.

Inventing Mobility For All: Mastering Mobility-as-a-Service with Self-Driving Vehicles explores ‘Mobility-as-a-Service’ and explains the impact of this mobility concept on social and societal life, as well as on global travel behaviours. In this volume, Andreas Herrmann and Johann Jungwirth powerfully illustrate that mobility is a fundamental human right that can best be fulfilled with new autonomous vehicle development and use, showcasing how these forms of mobility will improve ...

We are living in a new machine age offering unique opportunities, particularly for generating customer insights, which is radically transforming the way business value is created. Across industries, players are affected by the pace of progress of machine learning tools, novel technologies, and the abundance of data. These developments require mastering new capabilities.The Machine Age of Customer Insight explains the transformation of customer insights and demonstrates the...

This book looks at the latest advances in autonomous driving, demonstrating that a future once considered science fiction is now close at hand.Acceptance of driverless cars relies on more than just the technology that delivers it; in this book the authors consider the shift in attitudes required for social acceptance and a move towards considering cars one aspect of a wider mobility solution. In addition, a clear demand is arising from gridlocked megacities across the globe. Autono...

This book addresses the core challenges currently faced by traditional companies. In the age of digitization many industries are now challenged by disruptions of the traditional value chain: new competitors are coming into play, traditional products don’t sell any more, and profits are at risk. As such, CEOs need to adopt new business models for these established industries, while many companies have to reinvent themselves by developing new products for new markets.In this book, le...

WINNER OF THE 2022 WRITERS' TRUST BALSILLIE PRIZE FOR PUBLIC POLICYSHORTLISTED FOR THE 2022 DONNER BOOK PRIZEWINNER OF THE PATTIS FAMILY FOUNDATION GLOBAL CITIES BOOK AWARDIs the ‘smart city’ the utopia we’ve been waiting for?The promise of the so-called smart city has been at the forefront of urban planning and development since the early 2010s, and the tech industry that supplies smart cit...

How to design a world in which we rely less on stuff, and more on people.We're filling up the world with technology and devices, but we've lost sight of an important question: What is this stuff for? What value does it add to our lives? So asks author John Thackara in his new book, In the Bubble: Designing for a Complex World. These are tough questions for the pushers of technology to answer. Our economic system is centered on technology, so it would be no...

No discussion on mobility can exclude the broader context – the cities, the countryside, the local and national economic, political and social environments, as well as, of course, the technological progress that is being made in industries that are associated with this revolution. The urban environments which we call home and that are part of our identities will evolve. Through the air quality we lack, the infrastructure we use, the mobility we need, and the way we work, our lives are bein...

A call to redefine mobility so that it is connected, heterogeneous, intelligent, and personalized, as well as sustainable, adaptable, and city-friendly.The twentieth century was the century of the automobile; the twenty-first will see mobility dramatically re-envisioned. Automobiles altered cityscapes, boosted economies, and made personal mobility efficient and convenient for many. We had a century-long love affair with the car. But today, people are more attached ...

A handbook for the practitioners, this book is a complete treatise on the topic of Smart, covering:A comprehensive framework with the needed definitions, concepts, strategies, approaches, and technologies to develop and manage a greenfield or brownfield Smart city.Integrating economics, developmental concepts, engineering, environment and governance that sets the definitive foundation of the Smart framework.Technologies that are powering the Smart movement...

**How genomics, big data, and digital technology are revolutionizing every aspect of medicine, from physical exams to drug prescriptions to organ transplants“The Creative Destruction of Medicine should be required reading by all physicians and in all medical schools. It is simply that good.” —Forbes**Technology dominates our lives, and personal genomics is revolutionizing biology. But despite the availability of technologies that can provide virtual, perso...