In Outsource or Else! How a VP of Software Saved His Company, authors Steve Mezak and Andy Hilliard offer a management fable as instructive as it is page-turning. Jason Jaye is the VP of engineering at ShapeShift, a start-up in Silicon Valley developing cutting-edge fitness technology. When his CEO drops a bombshell that software development for their next product will have to be outsourced, Jason is certain that the product and the company (not to mention he, himself) are doomed. After al...

People are first and locations are secondary when it comes to software development success.Software development outsourcing is experiencing a new renaissance, fueled by a scarcity of technological expertise, centers of excellence in unlikely places, and tools that facilitate remote work.What was once a tactical move to save a few dollars, outsourcing software development to experts in other countries has become a strategic imperative. Businesses of all size...

**From a Stripe and Google executive, a practical guide to company building and scaling the most important resource it has: its people.Selected for "Best Books of 2023" by Bloomberg and The Economist!**“Whether you are a new manager or a CEO, there are going to be moments when you feel alone and need help. Odds are, the advice you need is in Scaling People. You are going to pull this book off your shelf over and over!"—Kim Scott,

As a customer success leader, whose insight do you rely on for success? Your field is still maturing, yet your profession is one of the fastest growing in the world. There are tons of books and blogs written by success professionals sharing their experiences and strategies, but how do you know what will work for your specific situation? Whose advice is the expertise you can trust? Wayne McCulloch has more than 25 years of experience in the software industry—years spent in training, adoptio...

Introducing a Powerful New Business Model for Today’s ITBlogger, speaker, software executive, and bestselling author Jill Dyché has been thinking about leadership a lot lately. Having consulted with business and IT executives with Fortune 500 companies for most of her career, she has heard a common refrain: “What should we do about shadow IT?” She’s decided to address the answer head-on.With the onslaught of cloud solutions, consumerization of technology, a...

Sporadically responding to job openings is not the way to find lucrative employment. In today's job market, you have to separate yourself from the competition with crystal clarity—which means approaching your job campaign strategically. In 5 Steps to Rapid Employment, veteran career expert Jay Block reveals his proven system for fi nding and getting the job you want, whether you're just outof college or transitioning into a new career. Follow Block's simple process to: Manage f...

How to lead the changeAnalytics are driving big changes, not only in what marketing departments do but in how they are organized, staffed, led, and run. Leaders are grappling with issues that range from building an analytically driven marketing organization and determining the kinds of structure and talent that are needed to leading interactions with IT, finance, and sales and creating a unified view of the customer. The Analytical Marketer provides critic...

JUMP START PRODUCTIVITY, PROFITABLILITY, AND BUSINESS GROWTH WITH SOCIAL MEDIA!Facebook, Twitter, and YouTube have changed everything. Some managers fear their employees will waste entire days using online social media. Smart managers, though, understand that social media is a powerful tool for engaging customers and growing their business.Manager’s Guide to Social Media is a primer on the biggest thing in business since the Internet itself, helping you successfu...

Becoming a tech lead is one of the most challenging transitions in a technical career. You're no longer just writing code; now you're guiding people, aligning teams, and translating strategy into execution. Suddenly, your calendar's packed, Slack is blowing up, and you're still somehow expected to ship code. You're not building systems anymore, you're building people. And no one gave you the manual—until now.Leveling Up as a Tech Lead gives you the clarity and tools to lea...

THE RIGHT PHRASE FOR EVERY SITUATION . . . EVERY TIMEGenerating honest, no-nonsense feedback through well-written surveys is the first step to dramatically increasing employee engagement, commitment, loyalty—and your company’s bottom line.Perfect Phrases for Writing Employee Surveys provides the tools for crafting precisely phrased surveys to deliver accurate information, so you can adjust your organization’s practices accordingly. Inside are hundr...

Have you ever heard business being compared to a game of chess? If you’re a leader in any sector, you know business today feels more like a chaotic game of poker—one where you can’t see all the cards and you’re sure some opponents have an ace up their sleeve.This book shows you how to use Scrum to create a winning hand from the cards you’ve been dealt. From a Scrum strategist and educator with years of experience across a variety of sectors, you’ll learn how to complete more work i...

Lead your team through today’s rapid changesThe only guarantee in business is change. All managers need to understand that they will either be buffeted by change or help shape it. Knowing how to do that is the real test of leadership in today’s organizational environments.Manager’s Guide to Navigating Change provides methods for managing risks and ensuring the organization continues to move forward through turbulence created by both internal and ex...