Every show needs an audience. How do we find them? How do we reach them? How do we motivate them to buy tickets? This informative book provides an essential look at the public relations strategies, tactics, and tools that have put Hollywood entertainment at the center of global popular culture. It uniquely focuses on the public relations cycle in each segment of the entertainment industry. PR cycles connect strategy to benchmarks in product development, production, and distribution, as wel...

What happened to that sunny outgoing child of eight? As parents of nine-year-olds often discover, nine is a tricky age. Children are more distant from Mother and Father; they're more independant and rely on friends for companionship, or they have a tendency to spend time alone. Some nines are boisterous and wild, others thoughtful and withdrawn. Helping parents learn how to cope with the unpredictable nine-year-old is the aim of this practical guide from the Gesell Institute.Nine-y...

The second edition of the Public RelationsWriters Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. In addition, the thoroughly expanded and updated second edition shows how to keep up with the best practices of the public relations profession, as well as with the speed m...

Your Seven-Year-Old is devoted to the delightful but often anxious and withdrawn child of Seven. Although any seven-year-old will have moments of exuberance, security, and happiness, in general this is an age of introspection. As it begins, parents and teachers may welcome the quiet after the tussles and tangles of Six. But once the child of Seven starts to withdraw it’s almost as though he doesn't know where or when to stop. Seven-year-olds feel picked on by family, friends, and ...

Searching for the perfect Beach Read? Then grab this fun, well-reviewed collection of eight beach-themed stories written by award-winning and bestselling cozy mystery authors.These light, often funny stories of mystery and intrigue, will transport you to a variety of shores, from the rocky coastlines of New England, to the white stretches of sand on the Atlantic, to the teal and emerald waters of the Gulf Coast, the surfing havens on the Pacific, and even beaches in between.

The eight-year-old child is an exuberant, outgoing bundle of energy; he meets every challenge head-on, willing to try almost anything. Sometimes parents are amazed at the enthusiasm and excitement with which their child greets the world.However, eight is also a time when the child begins to do a great deal of analyzing and evaluating, finding fault in himself and others--especially Mohter. How do parents help an eight-year-old through this up-and-down age? What should parents expec...

Inflation: What It Is, Why It’s Bad, and How to Fix It explains what’s behind the worst inflationary storm in more than forty years—one that is dominating the headlines and shaking Americans by their pocketbooks.The cost-of-living explosion since the COVID pandemic has raised alarms about a possible return of a 1970’s-style “Great Inflation.” Some observers even fear a descent into the kind of Weimar-style hyperinflation that has torn apart so many nations. Is this true? If so, wha...

Whether you love spring, summer, fall, or winter in the mountains, you'll be elevated by nine new stories from award-winning and bestselling cozy mystery authors Gretchen Archer, Leslie Budewitz, Karen Cantwell, Barb Goffman, Eleanor Cawood Jones, Tina Kashian, Shari Randall, Shawn Reilly Simmons, and Cathy Wiley.With mountainous murders galore around the world, this anthology is full of peaks and valleys!Climb every mountain, search low and highFor clu...

She wanted to visit an old acquaintance. The acquaintance is serving a life sentence for murder.Samantha Kidd’s new role as style columnist for the local paper gives her access to exclusive events and influential insiders—but nothing prepares her for an unexpected invitation from a woman convicted of killing her powerful media mogul husband.Once an heiress to a snack-food fortune, the woman now lives behind bars, quietly serving two life sentences. When new...

From USA Today bestselling author Catherine Bruns comes a hilariously homicidal Cookies & Chance mystery!For once, baker Sally Muccio's life isn't a recipe for disaster. She's happy to be out celebrating her wedding anniversary... that is until she spies her friend Officer Brian Jenkins with a gorgeous blonde who is not his newlywed wife. The woman's name is Kelsey Sherman, and it turns out she once dated Brian. Which doesn't make Sal feel any better about the situation, but she de...

MISCHIEF, MAYHEM, OR MURDER? MYSTERY FOLLOWS HER through dangerous city streets, quaint villages, and locales across the globe. Uncover the clues with feisty female sleuths of various ages in this multi-author cozy mystery collection of short stories. Catch a mugger in THANKSGIVING AND THEFT by Dianne Ascroft. Dig up hidden treasure in BURIED BY THE BEACH by Ellen Jacobson Op...

Christmas comes with chaos—and a murder—in the fifth book in the Down South Café cozy mystery series!Amy Flowers thinks her biggest problem is going to be creating an enormous cake dummy to mount atop her car for Winter Garden's upcoming Christmas parade. But when one of Roger's employees is murdered, making the float is the least of Amy's worries. Her childhood friend is a prime suspect, Aunt Bess is making a new Pinterest board: Things That'll Probably Kill Me, a...