A PhD is the start of the research careers, and these students are the backbone of Universities and research institutions. It is the opportunity for youthful energy and creativity to make global impact and train the future researchers to make a difference. However, the candidature can also be the period of confusion and regret because of lack of structure and understanding.Research Methods for Successful PhD is written to help the PhD students and other young researchers navigate their pat...

Traditional marketing faces challenges as never before. The way that people interact with each other and with companies is changing completely in todayÕs era of 24/7 connectivity. This book explores tectonic changes in buyer behavior and how businesses are responding to those changes. It describes how data is used to track and analyze customers in almost everything they do, and how marketing communications are delivered with precision to individual mobile devices. The connected customer is...

The book provides an insight into the advantages and limitations of the use of fractals in biomedical data. It begins with a brief introduction to the concept of fractals and other associated measures and describes applications for biomedical signals and images. Properties of biological data in relations to fractals and entropy, and the association with health and ageing are also covered. The book provides a detailed description of new techniques on physiological signals and images based o...

Targeting the right niche market is crucial to your success. Choose the wrong one at your peril. Don't loose money and time. Learn how to pick the right niche product, or niche market for your services.

Delving into the development of plasmonic nanosensors to detect toxic heavy metal ions in aqueous media, this book explores a significant and burgeoning branch of nanosensor technology based on plasmon resonance and serves as a guide for conducting research in this area. All types of nanosensors for water treatment and detection of heavy metals are also introduced. Plasmonic Nanosensors for Detection of Aqueous Toxic Metals provides up-to-date data upon which rese...

Get to know effective ways to improve PostgreSQL's performance and master query optimization, and database monitoring.Key Features\[\*\] Perform essential database tasks such as benchmarking the database and optimizing the server’s memory usage\[\*\] Learn ways to improve query performance and optimize the PostgreSQL server\[\*\] Explore a wide range of high availability and replication mechanisms to build robust, highly available, scalable, an...

The present book is an attempt to provide a thorough overview on the origin of garlic, history of garlic chemistry, garlic preparations and their use in folklore, health benefits of garlic, garlic as pesticide and its adverse effects. Garlic (Allium sativum) is also used as a popular herbal alternative therapy. There is a lack of consolidated literature on the health benefits of garlic, this book will provide a comprehensive compendium on these benefits. Though it is a scientific ...

Life's most profound realizations often arise from the simplest moments-a heartfelt question over breakfast, a shared story with a stranger, or a quiet drive home. SHE WILL if SHE WILLS is a compelling narrative that explores the lives of Christy, a seasoned professional at a crossroads, and her daughter Emily, a spirited college student forging her own path. Together, their journey uncovers the threads of resilience, inspiration, and self-realization that connect us all.T...

Human Computer Interface Technologies for the Motor Impaired examines both the technical and social aspects of human computer interface (HCI). Written by world-class academic experts committed to improving HCI technologies for people with disabilities, this all-inclusive book explores the latest research, and offers insight into the current limitat

This book highlights the multi-pronged strategy for achieving sustainable rural domestic water supply in India. It deepens the understanding of groundwater (predominant source of water supply) behaviour in response to natural processes in different geological settings, analyses the factors influencing the performance of water supply schemes; identifies the conditions under which groundwater-based drinking water sources become sustainable, suggests measures for improving the sustainability ...

The aim of the book is to make the water sector professionals working on the legal and regulatory aspects of water-related services such as drinking water supply familiarized with the nuances of framing an Act. This book discusses the process of drafting a Drinking Water Services Act for a state under a federal system of governance, by presenting what goes into identifying the various provisions of the Act, and building the rationale for keeping those provisions vis-à-vis the criteria, nor...

Groundwater Economics and Policy in South Asia is a reference guide focusing on groundwater management and groundwater economics in South Asia. The author compares the regional variations across South Asia and the public policies that shaped the groundwater sector and presents the most up-to-date information on groundwater management using practical case-studies and empirical data. With the inclusion of strong methodological solutions for sustainable groundwater management, scholars in the...