What does it mean to be a hero-in sports and in life?Heroes aren't just the ones who bring home medals. Hero Redefined delves into the lesser-known stories of Olympic athletes-and a couple of special Olympic venues-that challenge the conventional narrative of glory and gold. In riveting personal profiles exploring herculean feats of strength, perseverance, and sportsmanship, award-winning sports journalist Doug Levy offers a new vision of heroism. There is...

Be ready for every communications challenge ahead with the Communications Golden Hour® approach. By focusing on what must be done in any situation, you can confidently address every new crisis or opportunity, craft the right messages, and deliver them effectively -especially when minutes count. In this expanded edition, frontline experts share lessons learned from their experience communicating about mass shootings, corporate reputation crises, natural disasters and the Co...

Today's brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where "likes" stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way . . . As Lennon and McCartney wrote a half century ago, money can't buy you love. But in today's world, where people have become desensitized-even disillusioned-by ad campaigns and marketing ...

What does it mean to be a hero—in sports and in life?Heroes aren’t just the ones who bring home medals. Hero Redefined delves into the lesser-known stories of Olympic athletes—and a couple of special Olympic venues—that challenge the conventional narrative of glory and gold. In riveting personal profiles exploring herculean feats of strength, perseverance, and sportsmanship, award-winning sports journalist Doug Levy offers a new vision of heroism. There is more than one path to gre...

Today’s brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where “likes” stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way . . .As Lennon and McCartney wrote a half century ago, money can’t buy you love. But in today’s world, where people have become desensitized—even disillusioned—by ad campaigns and mar...

With unequaled insight and brio, David Brooks, the New York Times columnist and bestselling author of Bobos in Paradise, has long explored and explained the way we live. Now, with the intellectual curiosity and emotional wisdom that make his columns among the most read in the nation, Brooks turns to the building blocks of human flourishing in a multilayered, profoundly illuminating work grounded in everyday life.This is the story of how success ha...

The lifeblood of your business is a constant flow of new accounts. . .no matter how much repeat business you get from loyal customers.Packed with tested strategies and anecdotes, New Sales. Simplified. offers a proven formula for prospecting, developing, and closing deals.With refreshing honesty and some much-needed humor, sales expert Mike Weinberg examines the critical mistakes made by most salespeople and executives, th...

A Saturday night spent with Ron MacLean has been a tradition for twenty-five years. Known for his quick wit, arched eyebrows and encyclopedic hockey knowledge, MacLean is the skilled ringmaster of Canada’s most watched weekly program. He has interviewed the greatest players, coaches and personalities of an era and is a master at coaxing the best in substance and entertainment from his guests, as well as from his opinionated and often irascible co-host, Don Cherry, on Coach’s Corner

In this exhilarating memoir, three-time World Champion and Olympic gold-medalist Nathan Chen tells the story of his remarkable journey to success, reflecting on his life as a Chinese American figure skater and the joys and challenges he has experienced—including the tremendous sacrifices he and his family made, and the physical and emotional pain he endured.When three-year-old Nathan Chen tried on his first pair of figure skates, magic happened. But the odds of thi...

A revealing biography of the Olympic champion swimmer Michael Phelps that includes exclusive interviews with his family, teammates, and friends and never-before-revealed details about his life.Michael Phelps is an American sports hero, perhaps the greatest Olympic athlete the world has ever known. His unprecedented eight gold medals in the 2008 Summer Olympics have made him a superstar. But his journey to Olympic immortality is every bit as compelling as his achiev...

Back in 775 BC, athletes from all over Ancient Greece came together to compete in various games. The contests were held every four years and winning athletes brought honor and respect to their homelands.The tradition of the Olympic Games faded over time until 1896, when they were brought back to life. The first modern Olympics were held in Athens, Greece, with over two hundred athletes from fourteen countries. Today, nearly three thousand years after the first Games, the Summer Oly...

Fifty runners—from the world's elite to passionate amateurs—share the races they'll never forget in this "fascinating and fresh look at competitive running" (Jon Sinclair, former USA cross country and 10K champion, RRCA Hall of Famer).Every runner that enters a race has a unique motivation behind competing: racing for the challenge, for the achievement, for the health benefits, or for more personal reasons. But whether they are twenty-mile-a-day elite marathoners o...