The Production Manager’s Toolkit Second Edition offers an up-to-date, comprehensive introduction to a theatrical and special event production career for new and aspiring professionals, given by expert voices in the field.The book discusses management techniques, communication skills, and relationship building tactics to become effective and successful production managers. With a focus on management theory, top production managers provide insights into budgeting, scheduling...

You don't have to starve to be an artist. Build a career doing what you love.In this practical guide book, professional artist Lisa Congdon reveals the many ways you can earn a living by making art—through illustration, licensing, fine art sales, print sales, teaching, and beyond.• Including industry advice from such successful art-world pros as Nikki McClure, Mark Hearld, Paula Scher, and more• This art and business book will equip you with the tool...

In 1999, Joseph Pine and James Gilmore offered this idea to readers as a new way to think about connecting with customers and securing their loyalty. As a result, their book The Experience Economy is now a classic, embraced by readers and companies worldwide and read in more than a dozen languages.And though the world has changed in many ways since then, the way to a customer's heart has not. In fact, the idea of staging experiences to leave a memorable-and lucrative-impre...

An essential guide for every kind of artist that teaches them how to skip the gallery system, find their niche, and connect directly with collectors to profitably sell their art.For years, galleries have acted as gatekeeper separating artists and collectors. But with the explosion of the Internet, a new generation of savvy, independent artists is connecting with buyers and making a substantial living doing what they love.How to Sell Your Art Online shows any artist...

In 1966, recent art college grad, John F. Tyson, became the first industrial designer hired by Northern Electric, Bell Canada’s modest manufacturing arm. In 2000, he retired as vice-president of advanced technology for Nortel, then the world’s leading supplier of communications networks. Adventures in Innovation—Inside the Rise and Fall of Nortel chronicles John F. Tyson's journey from student to senior executive when an entirely new world of human communications came into...

The Most Widely Used Manual For Aspiring And Veteran Stage Managers - Now Revised and ExpandedThe next best thing to shadowing a Broadway stage manager, this detailed, behind-the-scenes book as been brought completely up to date. First published in 1991, it is widely used and has been lauded as the most comprehensive, educational book on stage management available. From preproduction planning and first rehersals to opening night and final strike, all the essentials of the professio...

The Artist’s Guide to Grant Writing is designed to transform readers from starving artists fumbling to get by into working artists who confidently tap into all the resources at their disposal. Written in an engaging and down-to-earth tone, this comprehensive guide includes time-tested strategies, anecdotes from successful grant writers, and tips from grant officers and fundraising specialists. The book is targeted at both professional and aspiring writers, performers, and visual a...

A comprehensive guide for both emerging and mid-career artists to pursue a career in the visual arts.Providing real-life examples, illustrations, and step-by-step exercises, Battenfield offers readily applicable advice on all aspects of the job. Along with tips on planning and assessment, she presents strategies for self-management, including marketing, online promotion, building professional relationships, grant writing, and portfolio development.Each chap...

In DEMAND: Giving People What They Love Before They Know They Want It (Crown Business; October 2011), Adrian Slywotzky, named by Industry Week one of the world’s six most influential management thinkers, provides a radically new way to think about demand, with a big idea and a host of practical applications—not just for people in business but also for social activists, governments leaders, non-profit managers, and other would-be innovators.They al...

A practical career guide for creatively inclined job seekers of all ages, with tips and counsel on how to use your independent and innovative talents and passions to make money, express yourself, and find a job you love.This new edition of the popular guide for individuals seeking work that suits their unique skills has been completely revised and updated to reflect the freedom offered by the new work order, delve more deeply into freelancing as a career, explore s...

This second edition of Beyond Talent provides user-friendly real-life advice, examples, and perspectives on how to further a career in music. Understanding the unique talents and training of musicians, veteran music career counselor Angela Myles Beeching presents a wealth of creative solutions for career advancement in the highly competitive music industry. Step-by-step instructions detail how to design promotional materials, book performances, network and access resources and ass...

IN-DEPTH EBOOK GUIDE TO THE BEST SOCIAL MEDIA PRACTICES FOR HOTELS: Find inspiration for your hotelsocial media campaign by reading HOTELS’ Best Social Media Practices Guide, which features more than 60 successful brand and property social media campaigns mini-case studies, including Four Seasons, Hilton, Marriott and more. Inside details on how to pull off an effective campaign, including strategy, tactics and labor used and ROI.