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Win, Keep, Grow
How to Price and Package to Accelerate Your Subscription Business
2021
EN
Win Keep Grow shares the surprising fundamentals entrepreneurs need to build and grow a subscription business. The first section of Win Keep Grow delivers a simple framework to help businesspeople understand the differences of the subscription business. The framework consists of the three revenue buckets subscription companies must manage and the 3 value levers subscription companies must master to put their offering in a position to skyrocket. The second section uses the framework to walk...
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2018
EN
Perhaps the most essential advantage to dropshipping is that it's possible to launch an e-commerce store without the need to invest thousands of dollars in inventory to start with. Customarily, merchants have had to tie up vast amounts of capital when acquiring stock. But, this is unnecessary if you use dropshipping.With a dropshipping model, there is no need to purchase a product without you already having made the sale, and having been paid by your customer. Devoid of substantial...
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- Developer Best Practices
2008
EN
Agile development processes foster better collaboration, innovation, and results. So why limit their use to software projects—when you can transform your entire business?Written by agile-mentoring expert Jochen Krebs, this book illuminates the opportunities—and rewards—of applying agile processes to your overall IT portfolio.Whether project manager, business analyst, or executive—you’ll understand the business drivers behind agile portfolio management. And learn best practi...
2017
EN
Finding winning KPIs is not about picking some smart-sounding candidates from the long list of options. The best performance metrics are those that are born in the discussion and are tailor-made for your organization. This book is for those business professionals who are looking beyond standard performance metrics; this book will guide you step-by-step to develop the most effective KPIs.
2014
EN
How to Do Just About Anything to Make Money Online! By now, you may have come to the conclusion that most of Internet Marketing is an over-hyped scam. For the most part, you're right. And in any industry, only 20% will be generating 80% of the profits. But it's really closer to 1 in 10,000 who not only get a complete return of their original investment, but actually become rich like all those info-mercials you may have seen on late-night TV. It's not that dreary, actually. The ones who suc...
2006
EN
This chapter comes from Lean Six Sigma for Supply Chain Management , written by a master black belt/educator. Neatly condensed into a 10 step process, this book teaches you how to apply the tenets of lean operations (from the Toyota Production System) and Six Sigma management principles to supply chain management. Author Jim Martin includes more than 200 tables and figures describing roadmaps, critical success characteristics as well as specific information necessary to fully integrate Lean S...
Internal Auditing in Plain English
A Simple Guide to Super Effective ISO Audits
2017
EN
A successful internal audit program is essential to the success of any management system. A successful internal audit program also requires successful auditors. Auditing isn’t taught in school and doesn’t always come easily to those just starting out. Fortunately, bestselling author Craig Cochran has distilled down the essential elements of a successful internal audit program into plain English that anyone can understand.Just as he did with his bestselling ISO 9001:2015 in Plai...
The Solution Selling Fieldbook
Practical Tools, Application Exercises, Templates and Scripts for Effective Sales Execution
2005
EN
The breakthrough process used by more than 500,000 sales professionals worldwide!The Solution Selling Fieldbook helps you integrate the plan's nuts-and-bolts techniques into your own day-to-day practices, and immediately gain access to key decision makers, diagnose buyers' business issues, and increase top-line sales.Building on the processes, principles, and management systems outlined in The New Solution Selling, this practitioner's wor...
Sales Is a Science
How the Top 2 % Succeed
2011
EN
What does it take to become a top performer in todays competitive sales field? In Sales as a Science, author Allan Lobeck focuses on helping salespeople understand the sales process from both the customer and sales perspective. Based on twenty-five years of experience in worldwide sales, Lobeck communicates that selling commercially is a science, not an art; it is a long-term activity that requires both a plan and a pre-defined process. He presents a logical, documented, process-b...
LinkedIn Marketing
Use LinkedIn B2B Marketing to Generate Qualified Prospects and Obtain Clients
- by
- Tim Shek
2018
EN
LinkedIn is the world's largest professional network platform. With over 500 million professionally-connected members, this is a giant opportunity for your Business-to-Business (B2B) marketing. This book guides you on how to use LinkedIn B2B marketing to generate qualified prospects and obtain clients.To appreciate what awaits you should you take up LinkedIn advertising, this guide begins by providing you with proven benefits of LinkedIn advertising so that you may know your gains ...
2020
EN
This COSO Internal Control Guide is unlike books you're used to. If you're looking for a textbook, this is not for you. This book and its included digital components is for you who understands the importance of asking great questions. This gives you the questions to uncover the COSO Internal Control challenges you're facing and generate better solutions to solve those problems.Ask questions like:Are organization accounts and persons who sign checks...
The Next CMO
A Guide to Operational Marketing Excellence
2021
EN
The role of the Chief Marketing Officer has never been more complex—or more critical. As the marketing profession rapidly evolves, today’s CMOs and tomorrow’s marketing leaders are expected to balance visionary strategy with precise operational execution.The Next CMO: A Guide to Operational Marketing Excellence delivers a practical framework to help you meet that challenge head-on. Drawing on decades of experience leading marketing teams at startups and mu...











