Roberto Blake has grown over 500,000 subscribers on YouTube and helped hundreds of channels grow to 100,000 subscribers from zero, and earn a full-time income as Content Creators. In Create Something Awesome, Roberto helps you unlock the opportunities to earn in the Creator Economy, understand the "creator mindset", and what it takes to succeed as a full-time content creator. You will not only learn how to create intentional content that grows an audience, but how to properly mone...

Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common ...

The small business guru behind Duct Tape Marketing shares his most valuable lesson: how to get your customers to do your best marketing for you.The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company.Most busine...

The New York Times and Wall Street Journal bestseller!The new secret to driving LOYALTY THAT PAYSOnce revolutionary, loyalty programs designed to differentiate products quickly became commoditized. And yet, billions of dollars are still spent every year on programs that are doomed to fail. These programs, it turns out, don't inspire long-term loyalty. Once a better deal comes along, customers will gladly defect. Can you blame them?

Since the release of Doug Stephens’ first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer.Picking up where The Retail Re...

Are you tired of wasting your time and money on marketing with terrible results? Do you wish you knew exactly how other marketers are making so much money?Whether you want to (1) become a better marketer, (2) spend less money with better results, or (3) learn how to market effectively with social media, then this is the book for you.Don't stumble around in the dark when you could be...

Transform your company the Toyota way!Two essential guides streamlined into a SINGLE EBOOK PACKAGEToyota. The name says it all: Innovation. Efficiency. Quality. Excellence.The Toyota Way—Management Principles and Fieldbook explains how the legendary automaker consistently achieves the highest levels of manufacturing and business success—and how you can achieve similar results with your own organization, regardless of your industry. Discov...

Get More Face Time and Higher Close Rates--the SMART WaySmart Prospecting That Works Every Time! introduces a proven sales method that balances social media marketing strategies, online applications, and traditional appointment-setting techniques to help you connect with more clients and close more sales than ever."Krause is an uncommon salesperson and author who can turn his common sense into your common dollars." -- Jeffrey Gitomer, author of T...

Leading a fast-growing team is a uniquely challenging experience. Startups with a hot product often double or triple in size quickly—a recipe for chaos if company leaders aren’t prepared for the pitfalls of hyper-growth. If you’re leading a startup or a new team between 10 and 150 people, this guide provides a practical approach to managing your way through these challenges.Each section covers essential strategies and tactics for managing growth, starting with a single team and exp...

The marketing playbook for the Subscription Economy, now in its 3rd editionSubscriptions are upending industries and reshaping customer expectations. Have you changed your marketing practices to thrive in this new reality?A successful subscription business is built on lasting relationships, not one-time sales.Stop chasing sales and start creating value.The third edition of this ground-breaking book offers updated ad...

Practical Guidance and Inspiration for Launching, Sustaining, or Improving Any Agile Enterprise Transformation InitiativeAs long-time competitive advantages disappear, astute executives and change agents know they must achieve true agile transformation. In Unlocking Agility, Jorgen Hesselberg reveals what works, what doesn’t, and how to overcome the daunting obstacles.Distilling 10+ years of experience leading agile transformation in the en...

Turn prospects into buyers with a powerful emarketing strategy!“Albee shows how smart business-to-business marketers learn about buyers, tell a story, and greatly influence the B2B lead-to-sale process. This is your guide for Web marketing success.”David Meerman Scott, bestselling author of The New Rules of Marketing and PR and World Wide Rave“A compelling read for both B2B marketing and sales professionals alike,