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Books narrated by Darren Root

Showing 1 - 12 of 12 results
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  • Youtility for Accountants

    Why Smart Accountants Are Helping, Not Selling (A Penguin Special from Portfolio)

    by Jay Baer, Darren Root ...
    Youtility fundamentally changes how accountants and accounting firms think about marketing and their business.Jay Baer defines “Youtility” as information and resources given away for free to build awareness and trust. Youtility creates awareness, customers, and loyalty over the long-term. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through ... Read more

    PHP204.02

  • Audiobook

    Youtility for Accountants

    Why Smart Accountants Are Helping, Not Selling

    by Jay Baer, Darren Root ...
    Narrated by Jay Baer, Darren Root ...

    Unabridged

    1 hour 18 min

    Youtility fundamentally changes how accountants and accounting firms think about marketing and their business.Jay Baer defines “Youtility” as information and resources given away for free to build awareness and trust. Youtility creates awareness, customers, and loyalty over the long-term. Due to enormous shifts in technology and consumer behavior, customers want a new approach that cuts through ... Read more

    PHP290.30

  • Audiobook

    The E-Myth Accountant

    Why Most Accounting Practices Don’t Work and What to Do about It

    by Michael E. Gerber, M. Darren Root CPA, CITP ...
    Narrated by Michael E. Gerber, M. Darren Root CPA, CITP ...
    Series Audiobook 0 - The E-Myth Series

    Unabridged

    5 hours 49 min

    By drawing on his decades of experience working with small-business owners, Michael Gerber is adding to his mega-selling E-Myth series with The E-Myth Accountant. This installment provides a one-of-a-kind system for transforming an accountant’s practice into a business positioned for long-term growth.This is the next installment in the series of E-Myth handbooks developed specifically for key ... Read more

    PHP813.18

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  • Audiobook

    The E-Myth Attorney

    Why Most Legal Practices Don’t Work and What to Do about It

    by Michael E. Gerber, Robert Armstrong JD, Sanford M. Fisch JD ...
    Narrated by Michael E. Gerber, Robert Armstrong JD, Sanford M. Fisch JD ...
    Series Audiobook 0 - The E-Myth Series

    Unabridged

    6 hours 35 min

    Drawing on his decades of experience working with small-business owners, Michael Gerber adds to his mega-selling E-Myth series withThe E-Myth Attorney, a one-of-a-kind system for transforming an attorney's practice into a business positioned for long-term growth.Many attorneys in small and mid-size practices are experts on the law but may not have considered their practice as much from a business ... Read more

    PHP813.18

  • Deluxe

    How Luxury Lost Its Luster

    by Dana Thomas ...
    **NEW YORK TIMES BESTSELLER • A hard-hitting behind-the-scenes look at how luxury fashion went global, revealing manufacturing secrets that Prada, Gucci, and Burberry don’t want you to know“Fascinating . . . The story of luxury goods today is really about globalization, capitalization, class, and culture.”—Fareed Zakaria, Newsweek“What Fast Food Nation did for food service, this book does for ... Read more

    PHP629.29

  • Shopper Marketing

    How to Increase Purchase Decisions at the Point of Sale

    by Ville Maila, Markus Ståhlberg ...
    Shopper Marketing details how marketers can influence the buying decision in-store. The 35 contributors from top companies around the world have packed the book with practical advice on shopper needs and trends, retail environments, effective packaging and much more to equip product and brand managers, packaging experts, merchandising specialists and more with the tools they need to be successful ... Read more

    PHP2,362.39

  • No-Fail Retail

    Merchandising Techniques for Stores

    by Regina Blessa ...
    This book presents a practical approach to ensuring your retail stores success with consumers.It explores topics, such as merchandising and display techniques, retail promotions, consumer perception and behavior, impulse buying, store environment and operations, visual merchandising, customer care, and the promotional work force.Simple, practical, and illustrated with real photos taken in many ... Read more

    PHP471.69

  • Neuroscience for Leadership

    Harnessing the Brain Gain Advantage

    by T. Swart, Kitty Chisholm, Paul Brown ...
    Series series Business and Management (R0)
    Leadership can be learned: new evidence from neuroscience clearly points to ways that leaders can significantly improve how they engage with and motivate others. This book provides leaders and managers with an accessible guide to practical, effective actions, based on neuroscience. ... Read more

    PHP2,181.19

  • Generation Deluxe

    Consumerism and Philanthropy of the New Super-Rich

    by Iris Nowell ...
    They fork out 100 million for starter castles, 500,000 for a customized Mercedes, and 1.2 million for a watch. While Generation Deluxe explores the spending patterns of the wealthy, a dark underside emerges: excessive consumerism is creating serious damage to the environment and human life. Simultaneously, the super-rich - and celebrities - are raising awareness and spending multi-millions ... Read more

    PHP471.69

  • Social Marketing and Behaviour Change

    Models, Theory and Applications

    by Linda Brennan, Wayne Binney, Lukas Parker, Torgeir Aleti, Dang Nguyen ...
    With a concise, yet comprehensive overview of the topic, Social Marketing and Behaviour Change features a review and analysis of the most validated models of behavior change, using case studies to illustrate these models in practice.Divided into nine sections, the authors and contributors of this unique book discuss in detail the functions of various models including: cognitive, conative, ... Read more

    PHP3,169.69

  • From Neighborhoods to Nations

    The Economics of Social Interactions

    by Yannis Ioannides ...
    Just as we learn from, influence, and are influenced by others, our social interactions drive economic growth in cities, regions, and nations--determining where households live, how children learn, and what cities and firms produce. From Neighborhoods to Nations synthesizes the recent economics of social interactions for anyone seeking to understand the contributions of this important area. ... Read more

    PHP4,239.09

  • Progressive Politics after the Crash

    Governing from the Left

    Edited by Olaf Cramme, Patrick Diamond, Michael McTernan ...
    Series series Policy Network
    Those who hoped the collapse of financial markets would usher in the end of neoliberalism and rehabilitate support for traditional social democratic policies programmes have been disappointed. It is not only the irrationality of markets which is the focus of public discontent, but the inefficiency of states and the inability of elected governments to humanise and control global market capitalism. ... Read more

    PHP1,293.09