Rakuten Kobo

Shopping Cart

Item(s) unavailable for purchase

Please review your cart. You can remove the unavailable item(s) now or we'll automatically remove it at Checkout.

itemsitem

- Unlimited access to eBooks
  
  Unlimited access to audiobooks
  
  No commitment, cancel anytime at kobo.com/account/subscriptions
  
  Get 1 credit every month for the audiobook of your choice
  
  No commitment, cancel anytime at kobo.com/account/subscriptions
  
  Unlimited access to eBooks
  
  Unlimited access to audiobooks
  
  No commitment, cancel anytime at kobo.com/account/subscriptions
  Audiobook
  by ,
  
  Available:
  
  . No commitment, cancel anytime at kobo.com/account/subscriptions.
  
  Pre-order
  1 audiobook monthly
  
  + FREE 30-day trial
  
  Special Offer
  
  Get 1 credit every month to exchange for an audiobook of your choice
  
  *No commitment, cancel anytime
  
  FREE

itemsitem

Unlimited access to eBooks

Unlimited access to audiobooks

No commitment, cancel anytime at kobo.com/account/subscriptions

Get 1 credit every month for the audiobook of your choice

No commitment, cancel anytime at kobo.com/account/subscriptions

Unlimited access to eBooks

Unlimited access to audiobooks

No commitment, cancel anytime at kobo.com/account/subscriptions
Audiobook
by ,

Available:
. No commitment, cancel anytime at kobo.com/account/subscriptions.

Pre-order
1 audiobook monthly

+ FREE 30-day trial

Special Offer

Get 1 credit every month to exchange for an audiobook of your choice

*No commitment, cancel anytime

FREE

Recommended For You

Skip side bar filters

Magazine

by Prof Jeff Jarvis ...

Series series Object Lessons
Object Lessons is a series of short, beautifully designed books about the hidden lives of ordinary things.For a century, magazines were the authors of culture and taste, of intelligence and policy - until they were overthrown by the voices of the public themselves online. Here is a tribute to all that magazines were, from their origins in London and on Ben Franklin's press; through their boom - ... Read more

PHP402.20

Object Lessons is a series of short, beautifully designed books about the hidden lives of ordinary things.For a century, magazines were the authors of culture and taste, of intelligence and policy - until they were overthrown by the voices of the public themselves online. Here is a tribute to all that magazines were, from their origins in London and on Ben Franklin's press; through their boom -
... Read more

The Attention Merchants

The Epic Scramble to Get Inside Our Heads

by Tim Wu ...

**From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time."Dazzling." —Financial Times**Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the ... Read more

PHP649.09

**From the author of the award-winning The Master Switch, who coined the term "net neutrality”—a revelatory, ambitious and urgent account of how the capture and re-sale of human attention became the defining industry of our time."Dazzling." —Financial Times**Ours is often called an information economy, but at a moment when access to information is virtually unlimited, our attention has become the
... Read more
Hit Makers

How to Succeed in an Age of Distraction

by Derek Thompson ...

**From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit–from films and music to art and design.“Enthralling—full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off**." —Adam GrantNothing “goes viral.” If you think a popular movie ... Read more

PHP452.99

**From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit–from films and music to art and design.“Enthralling—full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off**." —Adam GrantNothing “goes viral.” If you think a popular movie
... Read more
Cubed

A Secret History of the Workplace

by Nikil Saval ...

You mean this place we go to five days a week has a history? Cubed reveals the unexplored yet surprising story of the places where most of the world's work—our work—gets done. From "Bartleby the Scrivener" to The Office, from the steno pool to the open-plan cubicle farm, Cubed is a fascinating, often funny, and sometimes disturbing anatomy of the white-collar world and how it came to be the way it ... Read more

PHP388.09

You mean this place we go to five days a week has a history? Cubed reveals the unexplored yet surprising story of the places where most of the world's work—our work—gets done. From "Bartleby the Scrivener" to The Office, from the steno pool to the open-plan cubicle farm, Cubed is a fascinating, often funny, and sometimes disturbing anatomy of the white-collar world and how it came to be the way it
... Read more
The Pixar Touch

by David A. Price ...

A Wall Street Journal Best Book of the Year***The Pixar Touch***is a lively chronicle of Pixar Animation Studios' history and evolution, and the “fraternity of geeks” who shaped it. With the help of animating genius John Lasseter and visionary businessman Steve Jobs, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all ... Read more

PHP664.99

A Wall Street Journal Best Book of the Year***The Pixar Touch***is a lively chronicle of Pixar Animation Studios' history and evolution, and the “fraternity of geeks” who shaped it. With the help of animating genius John Lasseter and visionary businessman Steve Jobs, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all
... Read more
This Book Is Overdue!

How Librarians and Cybrarians Can Save Us All

by Marilyn Johnson ...

"[A] marvelous book about the vital importance of librarians in the cyber age. . . . Move over, Google—make way for the . . . all-knowing lady behind the desk." —Christopher Buckley, New York Times– bestselling author of Losing Mum and PupIn a world of streaming media, digital archives, and Google Everything, some think librarians are as obsolete as print on a page. Marilyn Johnson, acclaimed au ... Read more

PHP794.09 or Free with Kobo Plus

"[A] marvelous book about the vital importance of librarians in the cyber age. . . . Move over, Google—make way for the . . . all-knowing lady behind the desk." —Christopher Buckley, New York Times– bestselling author of Losing Mum and PupIn a world of streaming media, digital archives, and Google Everything, some think librarians are as obsolete as print on a page. Marilyn Johnson, acclaimed au
... Read more
The Fact Checker's Bible

A Guide to Getting It Right

by Sarah Harrison Smith ...

These days fact-checking can seem like a lost art. The Fact Checker's Bible arrives not a moment too soon: it is the first—and essential—guide to the important but increasingly neglected task of checking facts, whatever their source.We are all overwhelmed with information that claims to be factual, but even the most punctilious researcher, writer, and journalist can sometimes get it wrong, so ... Read more

PHP323.29

These days fact-checking can seem like a lost art. The Fact Checker's Bible arrives not a moment too soon: it is the first—and essential—guide to the important but increasingly neglected task of checking facts, whatever their source.We are all overwhelmed with information that claims to be factual, but even the most punctilious researcher, writer, and journalist can sometimes get it wrong, so
... Read more
Sold! How America's Greatest Sales And Marketing Titans Pulled It Off.

by Daniel Alef ...

Robert Louis Stevenson said, "Everyone lives by selling something." It is the principal force driving all commercial transactions and activities, from the executive suite of suits and ties to the trenches of open collar and rolled-up sleeves. Given the relative importance of selling in our quest for achievement and success, it is critical to develop selling skills, to hone and perfect them to the ... Read more

PHP710.99

Robert Louis Stevenson said, "Everyone lives by selling something." It is the principal force driving all commercial transactions and activities, from the executive suite of suits and ties to the trenches of open collar and rolled-up sleeves. Given the relative importance of selling in our quest for achievement and success, it is critical to develop selling skills, to hone and perfect them to the
... Read more
Chief Culture Officer

How to Create a Living, Breathing Corporation

by Grant McCracken ...

Trenchantly on point and bursting with insight, anthropologist Grant McCracken shows American corporations how keeping a finger on the pulse of contemporary cultural trends can change their business practices for the better -- and ahead of the curve.Levi-Strauss, the jeans and apparel maker, missed out on the hip-hop trend. They didn't realize that those kids in baggy jeans represented a whole new ... Read more

PHP650.49

Trenchantly on point and bursting with insight, anthropologist Grant McCracken shows American corporations how keeping a finger on the pulse of contemporary cultural trends can change their business practices for the better -- and ahead of the curve.Levi-Strauss, the jeans and apparel maker, missed out on the hip-hop trend. They didn't realize that those kids in baggy jeans represented a whole new
... Read more
Mary Kay Ash: Queen of Sales

by Daniel Alef ...

Mary Kay Ash is the quintessential example of a Phoenix rising from the ashes. After 10 years at World Gift Co. a direct sales organization Ash resigned when an underling she had trained was promoted ahead of her--because he was a male. Ash a 45-year-old unemployed divorcee with three children was at her nadir. But a few months later she formed what is now known as Mary Kay Inc. a cosmetics ... Read more

PHP184.18

Mary Kay Ash is the quintessential example of a Phoenix rising from the ashes. After 10 years at World Gift Co. a direct sales organization Ash resigned when an underling she had trained was promoted ahead of her--because he was a male. Ash a 45-year-old unemployed divorcee with three children was at her nadir. But a few months later she formed what is now known as Mary Kay Inc. a cosmetics
... Read more
The Magic Kingdom

Walt Disney and the American Way of Life

by Steven Watts ...

The Magic Kingdom sheds new light on the cultural icon of "Uncle Walt." Watts digs deeply into Disney's private life, investigating his roles as husband, father, and brother and providing fresh insight into his peculiar psyche-his genuine folksiness and warmth, his domineering treatment of colleagues and friends, his deepest prejudices and passions. Full of colorful sketches of daily life at the ... Read more

PHP1,417.09

The Magic Kingdom sheds new light on the cultural icon of "Uncle Walt." Watts digs deeply into Disney's private life, investigating his roles as husband, father, and brother and providing fresh insight into his peculiar psyche-his genuine folksiness and warmth, his domineering treatment of colleagues and friends, his deepest prejudices and passions. Full of colorful sketches of daily life at the
... Read more
The Age of Persuasion

How Marketing Ate Our Culture

by Terry O'Reilly, Mike Tennant ...

Stop to consider the culture of the 21st century: Each morning, you might hear a half–dozen ads on the radio before your feet touch the floor. Staggering out of bed, you'll pass brand logos on your clothing and in your bathroom. By the end of the day, hundreds — perhaps thousands — of marketing messages have targeted you. And yet so little is understood about how marketing affects our lives, our ... Read more

PHP758.49

Stop to consider the culture of the 21st century: Each morning, you might hear a half–dozen ads on the radio before your feet touch the floor. Staggering out of bed, you'll pass brand logos on your clothing and in your bathroom. By the end of the day, hundreds — perhaps thousands — of marketing messages have targeted you. And yet so little is understood about how marketing affects our lives, our
... Read more

eReaders

Apps

Accessories

Shopping Cart

You're getting the VIP treatment!

Your Shopping Cart is empty

Available:

1 audiobook monthly

+ FREE 30-day trial

Available:

1 audiobook monthly

+ FREE 30-day trial

Recommended For You

Object Lessons eBook Series

Magazine

People who read this also enjoyed

The Attention Merchants

Hit Makers

Cubed

The Pixar Touch

This Book Is Overdue!

The Fact Checker's Bible

Sold! How America's Greatest Sales And Marketing Titans Pulled It Off.

Chief Culture Officer

Mary Kay Ash: Queen of Sales

The Magic Kingdom

The Age of Persuasion